 Alright, the question is whether we should, if we are making the choice right now of whether to go with a business name, or a personal name as a self employed professional, you know, solo printer, which direction should we go. Well, I, you know, I don't have a strong opinion about it, other than that if you're not sure. It's probably more flexible just to go with your personal name. As a solopreneur self employed person. Your clients are going to just no matter what your company name business name is, they're going to think about you, your own name, when they think about you and look for you online. It's just therefore quite efficient to just brand yourself as your name because everything they find online will be your name. Oh yeah that's the, that's the George cow I'm thinking about. For example, if I if my company were named authentic business coaching, which could be good right for SEO and stuff like that right. Yeah, you might say well you have some SEO benefits with that or social media when they search authentic business or business coach or whatever you might you might show up. But the thing is, people are still going to go, oh yeah I work with George cow I don't remember his company name. You know what I mean. And so it's like, if they work with me and they want to refer me. They're not going to guess go look up authentic business but no look up George cow. So, if you are at that decision point. You might as well go with your name, but if you've already chosen a company name or business name that you really like that has a special meaning to go for it just, just know that, you know, your clients probably still think about you as as your first and last name. So, yeah, I think that's, I think it's fine either way. Hope that helps.