 is that these women just aren't meeting enough people. They're rarely leaving the house. If you asked them how many new men they would meet in a week, it would be somewhere between zero and one. And I put to you that the real issue here isn't how to find a mentor, because you probably have people in your life already who could be a prospective mentor. You just haven't seen that they're within your reach. Being here today, oh, Matthew will joke that to women, if I could put you in a room full of men who would be perfect for you, you wouldn't necessarily know how to go over and make anything happen. For you guys here today, this may well be that very room of prospective mentors. You right now don't necessarily know how to go over and how to have an incredible impact with someone. That's really what we're going to be getting into with these steps. The three things that you should be looking for in a mentor. The three things that you should really be kind of qualifying and screening for when going and seeking someone out to have a successful mentorship. Firstly, that they make money. Money is the fuel of any company. Peter Drucker said, sorry, business is innovation and marketing. The idea of entrepreneurship really is you can have an incredible product or service, but you also have to be able to sell and market that thing effectively. You need to find someone who is doing both. Of course, if you find someone who's really good at sales and marketing, but they have a terrible product, you'll probably rot your soul and you won't wake up very happy in the morning. So find someone who is doing both. The second is that they are ambitious. They're ambitious and they're wanting to continue to grow in what they're doing. If you find someone who is lazy and stagnant, it's not going to go very far. You're going to be having to convince them for every big project that you want to take on and it's quickly going to wear you out. A mentorship is a bit like a game of tennis. To have an incredible rally, you both need to be really committed to the point in going all out. And the third is that there is in-person potential. There is potential to go and work with this person in person. That is where you really soak up everything that you can learn. That's where the osmosis really kicks in. Now, this isn't an essential step as there's a hell of a lot that you can learn remotely with someone. I'm now in a position with Matthew where he's based over in Los Angeles. I'm over in the UK and we're not working together every day. And some great freedoms come with that. You control your time. You're working from home. You can wake up in your underpants. However, I have built a three or four year foundation of work ethic and discipline which has allowed me to actually do well in that environment. If I was starting at 17 trying to work remotely with someone, I very much doubt that I would have had the discipline and the resolve to do so effectively. A topic I'd now briefly like to mention here is the idea of passion when it comes to work. There's a question that a lot of young people seem to be asking. Should I go after something that I'm passionate about? Or should I go after something that I can make a lot of money doing? I'm going to stand here and argue that when you begin, you will likely have neither. You will likely not have something you're passionate about and you will likely not be making very much money. However, there is a silver lining. As if you're strategic in how you go about approaching your career and you're willing to work very hard, you can have both. Now I consider that there are three types of people who get this wrong. We have the cynic, the idealist and the dabbler. The cynic, the idealist and the dabbler. The cynic is someone to whom the idea of passion at work is a fairy tale. Work is a means to an end to this person and the idea that you can have something that you love is really just a fallacy. This person is content with being discontent in how they go and the happy being a miserable old sod. The opposite is the idealist. This person is at the other end of the spectrum. They wake up and consider that every single second of how they spend their day should be this magical, amazing thing. And when it's not, they feel really guilty about themselves. They begin reevaluating what they're doing and they feel horrible. We also have the dabbler. This is someone with many passions. They like rowing. They like reading. They like cooking. They like singing. They like dancing. And the idea of picking just one of these things ruins this person. Now to the cynic and the idealist, I think the answer lies somewhere in the middle. Taking this from one of Matthew's YouTube videos, if you look up the etymology of the word passion, you'll see that it comes from the Latin party, P-A-R-T-I, which means to suffer or endure. This is a very different idea of how most of us think of passion today. There's a great line from the artist Pablo Picasso, which went, If they took away my paints, I'd use pastels. If they took away my pastels, I'd use crayons. If they took away my crayons, I'd use pencils. If they stripped me bare naked and threw me in a jail cell, I'd spit on my fingers and I'd paint the walls. Now when I first heard this quote, I was deeply inspired. However, when it sits with you, when you really think about it, it can be one of the most depressing things you've ever heard. For who here in this room today has that level of passion? I like reading. I like writing. However, the idea of me going on and writing the next Pulitzer Prize-winning novel with my drool is a highly unlikely concept. I think that we need to see passion as something of an oak tree. Picasso is an oak tree. After a lifetime of growing, he has these solid and movable, unshakable roots. But passion really starts as this tiny little seed, starts as a tiny little acorn, acorn, sorry. And the acorn with which it begins is curiosity. What am I curious about? What am I interested about? And this will reveal itself to you in the smallest of ways if you're sitting here thinking, well, I'm not really curious about anything. I was walking along a high street once with my brother where I came across a bookshop next to a record shop. I wanted to go into the bookshop and he wanted to go into the record shop. And in that moment, it hit me that perhaps my love of reading and the love of writing is something that not everyone shares for I had no real interest in the records and he had no real interest in the books. So why not walk along a high street and see what kind of shops pull you in? When you're reading the paper, what kind of headlines attract your attention? The distinction to make with this is that there has to be a creative element. I didn't just want to consume books. My brother didn't just want to consume records. He wanted to write and he wanted to become a DJ. Now, to the dabbler, the person who fancies themselves is a modern-day Renaissance man. Again, this is possible. I only have to look at Matt to say, here is someone who's written a book, who does speaking engagements all over the world. He's spoken in front of 100,000 people in person. He's a presenter on TV. He has a radio show. He does all of these different things. However, the way to get this is to get really good at just one thing. It's to get a level of altitude and credibility in just one area. And the reason for this is gatekeepers. Gatekeepers in industries. Whether it's books, we have book publishers. Whether it's radio, we have radio producers. The way to get a shot in different industries is to prove that you're serious in one area. Now, you can read a book like Choose Yourself by James Altutcher, which is a phenomenal book. One I'd highly recommend checking out, which is really designed to choose yourself and to get away from gatekeepers. However, the principle here is really the same. For with that, you have to develop such a rabid and just devout following that you have people who will follow you anywhere. If you text Sasha, he's someone who has this incredible personality, this incredible persona. He's built that through being a really fantastic dating coach. He's now branching out and beginning to write a spirituality blog. And he has such a loyal fan base that people are going over and beginning to pay attention to this. So you have to get altitude with one thing. And with that, you can branch out and do lots of other things. It only takes looking at someone like Arnold Schwarzenegger.