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if11 Highlights: Jonathan Hsu in conversation with Marc Gunther

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Published on Oct 15, 2011

Hsu discusses Recyclebank's innovative business model, using social media, gaming techniques and the power of partnerships to engage mass consumer audiences to make small behavioral changes for an enormous collective impact.

In conversation with: Jonathan Hsu CEO, Recyclebank; Marc Gunther Senior Writer, GreenBiz Group.

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