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The Ameritrade Story - Joe Ricketts

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Published on Feb 4, 2012

The financial-services giant now known as TD Ameritrade began life as a small Omaha- based investment banking firm called First Omaha Securities that was started in 1975 by Joe Ricketts and three partners. First Omaha was one of the first brokerage firms to offer negotiated commissions and, over time, Ricketts bought out his partners to become majority owner.

For more information, visit: http://www.joericketts.com/about.html

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