 Number two, we have 11labs.io. This is a piece of tech that can actually create a synthetic voice for you. So if you're creating a commercial, a VSL, or even a YouTube video, and you don't want to do the voiceover yourself, like recently I was in Japan and I didn't have a microphone. And so I just had 11 labs do the voiceover for me. Now you can do the same thing, or you can actually create a clone of your voice. So in the future, if you do voiceover type videos, you can actually just clone your voice and have your copywriter write the script. And then you're reading it out with ever actually having to read the book. And same with audiobooks and things like that. So the future is going to get real weird real fast.