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Published on Mar 27, 2018
Anyone who has been in or around creative work of any scale knows that timelines are always against you. This project was definitely the one that challenged us the most though. When a client calls you and says they need a creative concept and budget for a :30 national ad by tomorrow you know it's going to be a tight timeline. Our team immediately sat down and started conceptualizing what could make a plumbing fitting grab the attention of viewers. We thought slow motion, torches, epic music, more slow motion, fire, a sexy woman, movie trailer voiceover guy, killer sound design, something funny and outrageous. This is where that took us. With only 13 days from getting the call to having to deliver the spot to Comcast it was a pretty wild 2 weeks for writing, approvals, casting, location scouting, shopping, wardrobe, crew, post production, color grade and spot approval. But, we made it!
This spot was created for SharkBite a product line of Reliance Worldwide Corporation as part of their Eagle Sponsorship of the Ace Hardware Celebrity Golf Shootout held in Hawaii. The spot aired on The Golf Channel on March 26th, 2018 during the replay airing of the Hawaii Shootout.
A huge thanks to our cast and crew on this one!
Handyman: Whit Blanchard Woman: Kate Lord Voice Over: Blair Bess
Director: Jamie Graff Camera Operator: Shawn Herold Gaffer: Andrew Howell Grip: Marc Sugrue Hair and Makeup: Heidi Freeland PA: Jessica Anderson Casting: Jennifer Graff Editor: Jamie Graff Sound Design: Brookline Sound