 Okay. Okay. Thank you. And I'm going to just guide you through and I'm going to have you click on everything Deb. So first things first is yeah, post it here on the business page. And then making sure there's no misspelled words, making sure there's no, you know, grammar mistakes. Yeah. Because once we go and set up the ad, we can no longer edit it. So we want to make sure everything is there. Now, in my professional opinion. And also based on, on, on actual. In fact, those hashtags are really not necessary. Okay. What we're going to do is we're going to run an ad. Those hashtags are good for maybe Instagram. Maybe even LinkedIn, but not on a, not on a Facebook post. And for sure, not on an ad, not on a Facebook ad. So if anything, let's just hit the three dots and go into edit. Let's just take away those, those hashtags. Let's see if there's. This meeting is being recorded. Call us at, okay, or go online. Okay. Now, the way that that link is there, it's not clickable. So. Oh, yes. So, so, so if you want it to be clickable. And again, it just depends on what type of ad we're going to run right now. So we're either going to want it to be clickable. Yeah. So, so. No, just go down to it online to go to the link. Yeah. So my NCCU in front of it, you're going to put HTTP. And let me go to the website real quick. The best thing is to do is just actually copy the actual link. So yeah, pull up the website because sometimes you'll have an HTTP. Sometimes there'll be an HTTPS. So let's see what it gets HTTPS and there is no WWW. So it's just whatever's there. Just copy that entire thing. And yeah, and paste it over there. Yeah. So that, that would actually. That's what I did wrong. I didn't copy and paste control. There it is. Okay. So that's perfect. So anything else that needs to be said in the text or is that, is that pretty much it? I think it's good. Okay. Now one thing we want to do also, and this pertains to video is click on video options. You want to put a video. It's what it's what Facebook calls a video title, but it's actually on the bottom left of the video. So as the video, as it runs through the news feed, there's a short description to the bottom left that people can see. So there is where it goes. The video title. So. Yeah, save 25%. Yeah, perfect. So something short, something catchy, some type of call to action. Capital S. Save 25% off a loan. And maybe putting, maybe putting a, maybe making a time sensitive, you know, create an urgency. Save 25%. Or save, is it 0.25? 0.25. Okay. So save 0.25% off a loan. Yep. Off a loan by the, by the end of March. Or how about save 25? Save 0.25%. Off a loan. In the month of March. Okay. Yeah. Something a little shorter. I think that'd be a little short in the month. Save 0.25% off a loan in the month of March. Okay. Or is actually, actually that makes it longer, huh? That's actually longer. Whatever. Something that, something that's short and sweet and caught action. So save 0.25%. Oh, what? I know how about March special. March special. March special. And we can get rid of all of this. They've 25%. So here you can also change the, change the thumbnail if needed, but that thumbnail is fine. But you can always click, change them now. And it would, it would, you know, you can change them now. So go ahead and hit save. Hit save. And then it'll bring us back to the texts. So go ahead and put like an asterisk. Maybe down below. Yeah. So maybe hit enter a couple of times and then put like a little star or whatever. Yeah. And then there goes the fine print. So I'm less qualified for, yeah, perfect. Perfect. Okay. Cool. And then anything else at the top that you see that. See, this is two challenging years deserve a big thank you. This specialist for all those who are working in education, frontline workers, first responders, healthcare ministry. Well, there's the fine print there. You may not need that bottom part then. Well, I have to have, they have to still qualify for membership because you have to be a Christian. Perfect. Perfect. Perfect. Perfect. Perfect. Perfect. Perfect. So I have that on everything. Okay. Leave that, leave that as it's safe. Okay, cool. Good. Okay. So there's the post. Now we're going to go back into the ads manager and let's run that ad. So what I want you to do real quick is just refresh it. Just refresh this page. Okay, cool. Let's start from scratch and then just click the, click the green button. Okay. Okay, cool. So what the video, you know, again, there's just different objectives. So you can go video views and get thousands of people to view it, which really the only, the only, the only reason why you would do that is to create the audience. Right. Of those who watch it. So then you can use to retarget with future ads in the future with ads in the future. That's the whole purpose of video views. But if you're looking for people to engage, then that would be engagement. If you're looking. I also have reach or no. No, just, you just pick one. So engagement again, it's, it's, it's again, it's based on what you're trying to do. So if we're trying to get people to comment, share, like, that's all engagement. If you're looking to comment and then you reply back and answer questions, that's engagement. So, so yeah, I guess engagement, engagement. If you're looking for people to click and go to a webpage and actually fill out a form to apply, that would be conversions. Okay. So, so in this case, we'll just go, we'll go engagement. Okay. So scroll down. Go ahead and hit that drop down at the bottom. Name your campaign optional. Yeah. Hit that. And then scroll down. So these are the three titles. Just go in and give it a quick name because I know we're rushing on time here, but name the titles. So just video, whatever in the lobby, wearing a green shirt, whatever, like be super short and descriptive with what ad this is. So video lobby ad 0.25%. Perfect. And then, and then the ad set, wait, wait, we had two more. And then the ad set, the, maybe pick the, the, the town you're targeting or the city you're targeting. And then, and then what, what's going to be the, the daily budget or the overall lifetime budget or yeah, you could put either the daily budget or the, or the lifetime. So Nampa. Perfect. And then third one, just put video. No, that's fine. Video lobby at 0.25%. You could just take the first copy that one and title. Yeah. Same thing. Yeah. Copy that one and paste it down there. Okay. Cool. So, so that's the third. Okay. Cool. Let's go and hit continue. And then now we're going to come into the actual first step, which is special ad categories. You got to always go hit the drop down categories. And I know you want to get rid of this now. No, no, leave all that just categories to the right to in the middle, special ad categories, hit that drop down. Thank you. Yeah. And I know you wanted to do this, do this on your own debt, but we're short on time. Yeah. Hit credit. And then that's it. So come down, hit next. And that's it. Okay. So now we're on the third on the second step where we're going to choose the budget. So let's just go lifetime budget and you can just put a hundred in. So lifetime hit the daily hit the drop down, go down a lifetime. And then a hundred. And then always start the ad the next day. Yeah. And that's for them to give the time to reset it. Right. That's just to get Facebook plenty of time to approve it to review it and to approve it. Yeah. So the budget. So the budget is balanced. So perfect. And then same end time. And then also, so now, now as we've been running a few ads, we have, we have a few custom audiences that are, that are set up. So on previous videos. So that's what we want to start doing now. We want to start retargeting these people who are watching other videos. That watched our other ad videos. So click on short show more options. See if there's anything else below there. Okay. Cool. So right here, you're going to go. Let's see where you saved audiences. So click on that. You saved audiences. Right here. Actually see what that you saved audiences. Click on that real quick. Is there anything there? Okay. So just go, go down to custom audiences. Okay. Yeah. So just type. Yeah. Hit custom audiences. And then these are your other audiences. So that's right. Yeah. So you can target the Noah's, the one, the ones who watch 15 seconds. You can target those who engage with any other ad. You can target. Welcome video in the lobby with Debbie. Now this is what creates the omnipresence. Now we're re targeting those who watched other videos. That's what it's all about is staying in this local area and getting back in front of people who are watching other ones. So, so that's good. So now United States 1865. Click on the United States. No, top, top, go back. I don't see it. Right there settings, United States. David, I'm sorry. Oh, right here. Thank you. Edit and then just get rid of the United States, X that out and put in Nampa. So X out the United States, the green. Yeah. People live in this location, but then also X out that United States. And then type in yours. Okay, cool. And see, so, so again, with, um, with your targeting, you want to, you want to, you want to make sure that you stay here. So if it's Napa 30 miles, that's what it is. Don't change that on your next ads. Like don't start targeting. Don't start 20 miles. So I should do 20, whatever you've been doing before to stay with the same exact location. So in fact, why don't you title that at the top Napa 20 miles title? Go very, very top, very top, scroll up Napa the title Napa 20 miles. No, leave the hundred, but put Napa 20 miles. Yeah, there you go. Okay, cool. So stay with that targeting your local business. Stay with that targeting. But then I should probably do 25 miles because I need a tiny bit outside. Okay, cool. So scroll back down to the map and go. Yeah, go 25. Okay, cool. So that is your targeting. Don't forget that. Okay. So it's, it's, it's retargeting other audiences. And then it's also targeting this. Okay, so scroll down. Okay, cool. So there's our custom audiences. So we're good. Let's go into manual placement. Let's go into manual placement. Let's get it, get it out of automatic. Automatic is just letting Facebook place it everywhere. I don't want to place it. I just want to, I want to strategically put this ad really only in two places. So uncheck the Instagram box, uncheck the audience network. And whenever we do run Instagram ads, we'll run it to only Instagram. So, so, so in this case, we're gonna do that when I get back. I'll add Instagram. Sure. So here, scroll down. You're going to only leave. Right here. Stop. You're going to only leave the Facebook newsfeed. So leave that leave the marketplace. Take away that one. Take away video feeds. Take away in stream. So uncheck everything else below. Only go with the top to the marketplace and then in the Facebook newsfeed. So uncheck all that. Are these new? I don't remember these. No, they've been there. So scroll down and then that's it. So next. So, so all we did here is we chose the cost control. No, next. We chose location. We chose the budget. We put in our custom audiences. It's all we did. So now we're on the third and final step. So over here, we're going to go with use existing post. So you see it there. It's already there by default. Use existing post. Leave that. Leave that. Use existing post and then select post. And then you, you should see your post over there over here. So there goes your post to challenging years. So click on that. And then hit continue. Okay, cool. So there's that. And then you can add a call to action button, but just, just to have it, but it's, it's, it's not really going to be clicked on much. So scroll down. If you call to action, go ahead and add something. Add a button. And if anything, just add, add your website, add your website, but it's, it's not going to really do much, but go ahead and click on it, add button. And then put in, put in, go ahead and copy your link for your website and put it in right there. But I'll double check. Yeah. Okay. So paste that in update post. And then scroll down. So we want to make sure that the offline events, all this is, is good. Yeah, your website events not set up because we don't, we haven't integrated a domain. So that's fine. So hit publish. When I get back, I have that now. Okay. Cool. Perfect. So hit publish. And then that, that's good. Now one last thing we need to do is you want to, anytime you put out a video ad, you always want to go, you publish it. So there's the setup of the video ad. And then the last part is you always want to go in and set up a custom audience. So custom audience. So we could start gathering everyone who watches this video. So when we get stuck like this, open up another tabs, because that publishing one of three, it's stuck. Open up another tab, go back to your folder. Go back to the ad manager and push it through, push it through there. So business. Yeah. So click on ad manager. And then just, you'll see a green box or a blue, it's either, yeah, blue box right at the top, review and publish, click that and then hit the green one. Okay. Publish. And this pushes it through. So now close out that other tab at the top. This one. This one went through. So close out the other one that was stuck. This one. Yeah. So close that one out. Okay. Actually hit, hit, hit cancel, hit cancel. Is this the one that we just push, push through? So, I don't think so. I think this is the one we just. Okay. Cool. Okay. Perfect. So yeah, close out the other one. Close out this one. Yeah. Close out that one. Okay, cool. So that one went through hit leaf. Yeah, that's fine. Okay. So that one through there it is. It's scheduled. So now hit the three lines to the left. And go to audiences. And let's set up this custom audience. Okay. So there's that. And then. And then, so now these are your previous ones. We're, we're. So now, now you're starting to see the leverage now. Now you're starting to see now, okay. Now we have the ability to retarget these audiences. That's what it's all about. So it's not all, it's not all about just coming in here and running a new ad. So that's where the brand takes, takes place. So hit create audience, the blue one. And then we're going to go a custom audience. And then we're going to go video. Next. And then engagement. Yep. Hit that drop down and go down to 15 seconds. Yeah. Perfect. And then choose videos at the top, right? Choose videos. And then just choose. Choose that video. I hope it's that one. Yeah, it's, it's that one. Is that other that second one down? Was that a duplicate? Yeah, I deleted it though. Okay, cool. So retention here. Let's just put. I would just put maybe, maybe 45 days. 45 days is, is, is long enough. Anyone who's watched this video in the past 45 days are in this video or in this audience, audience name. What I would do is I, I normally, I would name it. I would title the audience name. What I named the, the, the title of the, of the campaign. So well, what did we put? We put video. Are you put, what did you name the ad you named it? That's what you did. Yeah, lobby. Yeah. That's what you did. 25.25. And I think you said, I think you put lobby video. Did you do lobby video? Yeah. Lobby video. Okay, cool. So create audience and that is your audience. So that right there, two most important things post the, post it on your business page first, make sure all the editing is done, run the ad, publish it, and then come over here instead of this custom audience. Custom audience. Okay. Do I want a description, another one or no? No, that's fine. Just create audience. And that's it. Wonderful. Hit done and you're good. So get on to your next meeting. I'll be a message away if you need anything. I won't bother you, but I will, when I get back, I have a lot of stuff for us to work on, but I will schedule it and write down the right time next time too. David, thank you so, so much. You're so, so welcome. God bless you. I'm a message away. So message me if we need anything. Absolutely. Thank you. Talk soon.