 What's up guys, welcome to week four of the Shopify store reviews. So every single week I am taking three random followers of my Instagram account and reviewing the Shopify stores in a video like this one today. So if you do wanna get your store reviewed, just make sure you'll follow me on Instagram. And then once a week I will put out a post similar to the one you see on your screens now. I'm still getting quite a few requests each and every week. And you guys seem to enjoy the videos. So I see no reason why I can't make this a continuous and weekly thing that keeps going on throughout the year. So please do keep sending your store links in and I will get round to it at some point. With that being said, then we have a fitness store to look at a general store and a pet store. So let's jump straight into store number one. So this is store number one. It's called homerego.com. I will be reviewing these stores in a mobile format on a mobile platform because the majority of social media users are using social media using some form of a mobile device. So even though you are designing and building your store on a desktop essentially, just make sure you check things over on a mobile device because that's where the majority of your visitors are gonna be seeing your store. So initially impressions are, it looks pretty good. I mean, everything kind of seems in keeping with the theme of the products that they're selling. However, there are a couple of things that are bugging me on this page. Number one is they have the currency converter on the top left. And as you can see it's overlapping their announcement bar which is a layout issue in my opinion. So I would definitely fix this if I could. I would try and incorporate this into the menu items on here. The second thing as well is their logo. It doesn't really pop. It doesn't really stand out from the background. It's kind of difficult to see. Plus it's in a different green to the announcement bar. These little touches kind of like using the same colors throughout your store. It will help with the branding and overall professionalism and look of your store. If we continue down then to be honest, I'm not gonna spend too much time on the homepage because the most important page in my opinion is the product page. This is the page in which you should be directing your customers too. So essentially that's gonna be your first impression. You can of course check this for yourself. There is an app on the Shopify app store called Lucky Orange which essentially takes a screen recording every time somebody comes onto your store. So you'll be able to see the exact pages that customers actually do go to. So just scrolling through, everything looks pretty much in place and correct. Everything looks good so far. I recommend it by customers. Now if it was me, I would get rid of the green border. I think just a plain white background and border. Often simple works best in my opinion. Same thing as we carry on. They've got subscribed to our newsletter which is good. However, they haven't edited out the default message which just looks unprofessional. If a customer sees this, it's gonna be an immediate put off for them because it's just like a schoolboy error really. If you can't do this correctly, then our customer's gonna trust you to deliver a quality product on time. Next up, we have their footer. As you can see, they've got all the expected links you would expect to see in a footer. They still have the powered by Shopify message. I would remove this. And to me, there's a bit of a layout issue there. I would try and make this look a bit more professional, perhaps incorporate your logo as well into it. But to be honest, the footer isn't a big deal. This is just me being overly cautious. If we take a look at the menu item then, I'm gonna suspect this currency converter. It does, it overlaps the search bar. So again, there's a layout issue there. It looks a bit unprofessional from a customer's point of view. But let's move on to all products. So here we have their collection pages. Now, I like to have two products side by side as you go down the page just because the customer can see more than without having to scroll as far. The quicker and easier you can make it for customers to see your products and make a purchase, then the better. So that's one thing I would definitely play around with. Let's take a look at this product here then. As seen as it's the one that was on the homepage. As we can see, the logo looks 10 times better on the white background. I would definitely make it the same green as the announcement bar. In fact, I would do it the other way round. I would make the announcement bar the same green as the logo, it's a better green. We've got decent products image, however, they do just have the one. Being some kind of electrical gadget that performs a task, I would definitely include some sort of a video of how this works. Videos always do better when it comes to selling products. They've got a dynamic checkout button, which is fine. I would make this add to cart button the same green as solid color as your logo. I think that would look really nice and it would just make it pop on screen a bit more. And then if we move into the product description, we can see it's pretty good actually. It's quite detailed. They've got a lot of different features and benefits, et cetera. However, it's quite bold. What I would do is I would make this just a default font and then have the keywords, the words that are gonna sell the product in bold, just to kind of divert your customer's attention because yes, you've got loads of detail, which is really good. However, it's quite extensive for somebody to read through all of this. It's probably gonna take them a minute or two and you might think that doesn't sound like long, but again, if you use that app called Lucky Orange, you'll see that your average user is on your site for like 15 seconds. So if they can't make a purchase within that 15 seconds and the chance is that they're going to leave. To finish off their product page, then they have shipping and returns, information, which is important, free worldwide shipping, 60 day money-back guarantee. So quite generous money-back guarantee, which is good. However, unless you have the reviews and people still aren't gonna be that trustworthy of you, they have a custom domain for their email, which is great, sales at homerego.com, perfect. And then they have a review app here. They have finally looked at just one review from Vincent Kelly, who is, I'm guessing that's Korea, if I'm not mistaken, just the one review. To be honest, it doesn't look very legit. It looks a bit dodgy, in fact. If I had to guess, this will probably put more customers off than it will actually persuade them to make a purchase. Now, if you just wanna get an app review, I have partnered with Lux. In my opinion, it's just the best one. I do use it on all of my stores. Plus, if you use my link in the description below, then you will get twice the standard free trial. So if you guys are interested, just make sure you head down into the video description below. With that being said then, let's jump straight into store number two. Store number two, then we have solidslicksstore.com here. As you can see, they've got the .com domain, which is perfect for selling internationally. If you're gonna be focusing solely on a UK market, I would just stick to .co.uk. In the announcement bar, they have a notice about the virus, which is perfect. And one of the biggest questions every customer is going to have is are you still operational? Are you still dispatching orders? So it's important that you acknowledge it and reassure your customers you are still functioning as a business. They have no logo. If it was me, just for that added bit of professionalism, you can get logos pretty cheap and pretty quick nowadays off of five as well. So we'll definitely do that. The hero image is really high quality. However, judging by the hero image solely, it kind of gives off that impression of a summer apparel store. It's not a big issue. However, I have an eye for those fine details. So if this was my store personally, I would change this up just to represent more accurately the kind of products you are selling. Moving on down, they have the different collections. It looks real nice. They've got some good stock images there. They've got some reviews from different customers. And then they have their photo, which is plain and simple. All the expected links you would want to see. A newsletter and a custom domain as well. Info at solidslicksstore.com, so perfect. They've done a really good job so far. If we have a look at one of their collections, then let's go for fitness. Seeing as home fitness is really popular at the moment. They've got the nice stock image at the top. They've got the different sorting and filter options and then the different products. So they've done a really good job so far actually. Not too bad whatsoever. Yeah, it all looks good to me. Let's go for a random product. Let's go for the Fighting Fit Resistance Bands. I know there's a lot of people doing boxing workouts at home because it doesn't require a lot of equipment or space. And this particular product looks pretty cool as well. If we go back to the main image, you can see it kind of attaches to a belt. All looks pretty cool. Decent looking product overall. A nice price bracket too as well. 60 pounds. I don't think that's too much to ask somebody to pay. So there should be some pretty decent profit margins on this. Going to the Add to Cart button to start again. As I've mentioned in the previous store, I would definitely make this a solid color just to make it a bit bolder and stand out a bit more on the page. Trust me, it does make a difference. It will attract people to click it more. Next up, they have Checkout Security with. Now I will change to the font of this. This is the only place in which I've seen this font so far on this store, so it kind of looks out of place. To be honest, I would remove it all together and just have the different payment icons instead. If we move into the product description, then we can see this just looks completely overwhelming when I'm trying to make sense of this in my mind. There's no chance a customer is going to read through this. This, to be honest, actually looks like it's just been copied and pasted perhaps from somewhere. So my first job would be to kind of go through this and write out in your own words the correct information. It's all capitalized as well, it's in a bold font. To be honest, it just looks like laziness if I can put it a better way. So yeah, I would write out proper description for this, put the keywords and features and benefits into bold just to make them stand out from customer's point of view. We've got some more product images here. These were all pretty good. In fact, they show different ways in which you can use this product. So as you can see, you just have to use it for boxing. So it's a really nice product. In fact, these images down here are better than the ones they actually had at the top. So again, I would go through all the images. You don't need to put every single image from AliExpress onto your product page. Just pick the best ones and add them to the top. In fact, there's loads and loads of images. So this is unnecessary, to be honest. The customer isn't going to keep scrolling through all of these different images. They want to know the key points, the key benefits, the key features, what's included and then where to buy it and how to buy it. You don't need all these added images at the bottom. They've got recommended products, which is great, perfect. But then there's no reviews for this product either. So definitely get some sort of review app installed and try and get some reviews on your store as soon as possible. With that being said, then let's move into store number three. And here we have variashio.org. Quite interesting domain name. Not quite sure why they went for .org, but there you go. Domains are crazy important, to be honest. It's more about the feel and look of your store as long as it looks professional. Then you should have no problems. In the announcement bar, they have more products coming very soon. To be honest, I don't think that really entices customers. There's no kind of benefit there unless you're an established brand and people look forward to your product launches. It's pretty irrelevant. I would have some form of a virus notice up there or some benefit for our customer, like free shipping or something like that. Again, no logo on this one. So definitely something I would invest in. A logo is a great way of kind of putting across to your customers what kind of feel or what kind of business that you are. They have a nice hero image here, round plush, soft and comfortable bed for your dog and cat. So I'm assuming this is gonna be some form of a one product store because everything seems to be talked about one product at the moment. They have the plush dog bed, which is crazy popular. This is featured in some of my past videos, in fact. The name of the product is very generic. It literally just describes exactly what it is instead of giving the product an actual name. If a customer, for example, wanted to try and find this product elsewhere, I'm pretty sure they'd have no problem in doing so. They would just copy and paste your product name. So I would name this something unique to you and your store so that your store kind of owns this product and makes this product your own. Let's have a quick flick through the different product images. They've got some decent product images. They're all different sizes, so that would be my first job in fact to resize all the images so it isn't bouncing up and down. It's just kind of one of those housekeeping tasks that need to be done on a store. It just adds to the professionalism and the layout, et cetera. They have the price, they have the color which is in the American spelling. So I'm assuming they're selling internationally. They've got a rubber color. I'm not quite sure what a rubber color is. Did that change it to dark gray? It didn't. So when you're selecting different variants, it's not changing the images to match the corresponding one which will confuse a customer. Also, these coders need to make sense. You can't have in here rubber color. I'm not quite sure what that means that will confuse customers. They've got all the different sizes. Again, they've got zipper, 60 centimeters. I'm not 100% sure what that means either. So unless this is explained further down, then it's just gonna confuse customers. And like I said, they're just gonna go elsewhere to try and buy your product. If we move into the product description, they've got quite a nice title, fantastic, soft and luxurious bed for your lovely pets of all sizes. Now, what I'm big on is making something really specific for a certain customer because then they feel like this product has been put in front of them for a reason. Whereas if you make it quite generic and applicable to everyone, then no one really has that true connection with it. If that makes sense. So for example, I think all the images were of dogs. However, here it says pets of all sizes. So that could mean cats, hamsters, any kind of pet turtles, if you like, that would fit in this bed essentially. So I would make it specific to one kind of pet owner. We then move into some form of a paragraph, which kind of paints a picture of why you should buy this for your pet, which is fine. I would however try and consolidate this into maybe three or four lines maximum because as you can see, on this particular page, there's no add to cart button. There's no kind of wrapper features or benefits. We're kind of moving into them, but it's kind of spread out over a lot of space, which is a bad thing. You want to make the information consumable as quickly and easily as possible. They've got some really nice features. It's displayed really well. I just think there needs to be smaller gaps. The layout just needs to be played around. We need slightly smaller font and you need to make the spacing between each line slightly smaller too. Just condense it a little bit. If we continue down there through the product description, they've got again more relevant information. It's just the way it's displayed. It isn't very easy on the eye. They have a note about the zipper. If item is unavailable, then I'm afraid we have sold out. I don't think there's any need to have that in there. And then they go into mentioning the 30 day money back guarantee, which is fine. They've got the mention of the shipping too, typically two weeks. And then thank you very much and see you soon again. I wouldn't necessarily have that in there either. Trust badges, absolutely fine. Like I said, it's just a kind of text in this. As you can see, it's actually quite extensive, quite long. It just needs to consolidate into more, into easier, digestible information, if that makes sense. Moving down, they have some reviews, I think, which doesn't correspond to the words. I'm guessing this is perhaps some form of an image slideshow, not an actual specific review app. So I'll definitely get a proper review app installed, like I mentioned earlier in the video, something like looks. And then we have the photo. They have the currency converter, which looks fine. But then there's no privacy policy, no terms and conditions, no shipping policy, no refund policy, nothing like that. No kind of expected information that you'd want to find if you were shopping on somebody's stores. There's just not enough trust or information on this store to make your customers trust you. And therefore, before you even think about moving into marketing, I would definitely consider the things I've gone through in this video. And with that being said, guys, that is all three stores for this video. I hope you enjoyed it. If you did, please do make sure you hit that like button. Any comments, questions, video suggestions on anything at all you've seen on this channel, or anything you need help with, just make sure you comment them below. I read every single one, so I will see it and I will respond to you. Make sure you check out my free e-books too in the video description link below. Like I said, they're 100% free and they'll help you on three different aspects of your Shopify business. And finally, if you are looking for a course, it'll take you step by step through absolutely everything you need to do. For example, store creation. Also comes with my full support and guidance. Please do check out my Ecom Academy. There will be a link in the video description below. With that being said, thanks again for watching. Hope you enjoyed it and see you in the next one. I'll see you soon. Bye. Bye. Bye. Bye. Bye. Bye.