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Bob Hoffman - The Golden Age of Bullshit - Advertising Week Europe 2014

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Published on Apr 2, 2014

Bob Hoffman opens a fascinating debate on the failed predictions of advertising experts over the past decade, with particular focus on the social media marketing of brands. What are your thoughts on this? More on http://adcontrarian.blogspot.co.uk and https://twitter.com/tweetsonbrands

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