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Published on Jan 20, 2011
Following its tradition to present an artwork at the SIHH and integrating international artists in the process of visualising new products, Montblanc presents an artwork by Swiss artist Ugo Rondinone at the entrance of the booth. The hypnotic artwork he has created on the basis of the Montblanc star emblem is part of the Montblanc Cutting Edge Art Collection.