 So recently I decided I'm gonna come out with a T-shirt brand and I might even expand it into other things like mugs or planners and stuff like that. That is the BBC brand. And that stands for Big Brain Club. And I did my research on different e-commerce and print on demand platforms and I found that Printful was the best option. And so I've done a ton of work and a ton of research on this and here are seven things you need to know before using Printful. Now, first of all, Printful is a print on demand and also a fulfillment company. And that means they're gonna save you a massive amount of headaches because not only do they print it, but they also deliver it. And FYI, if you're interested in Printful, I am gonna put it down in the description as well as the pinned comment below. I was able to reach out to them and get a deal for you guys as well. So if you wanna start a business with Printful, you can literally click the link down below and get started completely free. So thank you to Printful for giving you guys that deal and also sponsoring this video. Thank you! And by the way, Printful is a company that allows you to create a wide variety of different products. So it's not just t-shirts, although that's what I'm gonna be focusing on in this video. They have a ton of different apparel and accessories and just a vast selection of different items that you can use for print on demand. And if you didn't know, print on demand is basically where you design a brand, you design some kind of cool logo, and then you're able to put that onto t-shirts and a bunch of different types of accessories and you pay absolutely nothing until somebody actually orders it. So this is a super low risk way for you to start a business, right? So the customer sends you money first, then you make the product through Printful and then you have to spend the money on the product. So it's much better doing it that way than to order a bunch of products in bulk and then sell them because that is extremely risky. And Printful takes care of the printing, packaging, shipping, and part of the customer service as well. So all you have to focus on is the design and the marketing of your product. So the first thing you need to know before starting with Printful is product variety and customization. So a lot of people don't realize this but there is a ton of different types of products you can sell using print on demand and Printful. So just to name a few, t-shirts, hoodies, mugs, leggings, hats, bags, phone cases, blankets, posters, and even canvas prints. And one thing that I mentioned in one of my side hustles videos is I think notebooks and coloring books are a great idea as well. And Printful has a lineup of notebooks that you can choose from to customize. Now on top of all the products that you can sell, Printful makes the design part incredibly easy as well. You can actually just upload and customize the designs on the website. So you don't have to have insanely good Photoshop skills to do this. And when you wanna expand to different products, you can just literally click a few buttons and the same design will be on different products. So this saves you a ton of time and money constantly having to redesign for different types of products. And they might even suggest different products that you may have not even thought about in the first place. The second thing you wanna keep in mind is Printful integration to e-commerce. So Printful integrates with several different massive e-commerce platforms. And like I mentioned before, they take care of the printing, packaging, shipping, and the customer support for you. And just to mention a few, they integrate with Shopify, Etsy, WooCommerce, Wix, Square, Squarespace, and even Webflow. So they integrate with all of the major e-commerce platforms out there. Now the third thing you wanna keep in mind is pricing and profit margins. So Printful's pricing structure consists of base costs, printing fees, and shipping rates. And the base cost refers to the price of the product itself, which varies depending on the specific item you choose. And when orders reach more than $500, you get free shipping. And when customers order more than 25 units, you can save up to 55% on the costs. Now some other costs you wanna keep in mind are printing fees. And these fees depend on several different factors such as font size, print type, as well as the complexity of the design. And lastly, shipping rates are gonna be determined by the destination, as well as the shipping methods selected by the customer. So a few quick like pro tips to keep your costs down and keep your margins as high as possible. You want to analyze your costs, research the market, determine your desired profit margin, use pricing formulas, and then you want to test and iterate. And when it comes to any type of e-commerce product, you absolutely must know your numbers. It's so important. Because with other types of products, you might have super high margins, but with e-commerce products, you might have like a 5% margin. But hey, if you're selling like $100 million a year, that means you're making $5 million. So margins are incredibly important and you must know your numbers like the back of your hand. Number four is going to be the importance of quality control. And this basically means you're gonna have high customer satisfaction, better reviews, and repeat business. So for one, as a merchant, you have the ability to review your products before you list them for sale. This means Printful will literally send you one of the products so you can look at it to make sure it's high quality. But that's really the bare minimum. There's a few other things that you want to do as well. First of all, you want to communicate with Printful's support team. You also want to monitor your customer feedback. Then you want to regularly assess product performance. This means looking at things like returns or customer complaints. Then you want to make sure to provide very clear product descriptions. And this way people know exactly what they're getting so there's not gonna be any confusion. The number five thing you need to know is your shipment and packaging. Now the first thing to know is Printful uses what's known as smart packaging. This is where if they order multiple products, they'll actually package them together in order to save money on shipping costs. And because of the fact that Printful runs extreme volume, they get special deals with warehouses. This means lower costs for you. And Printful also offers a wide range of different shipping options and delivery times. And they have partnerships with huge carriers such as USPS, FedEx, and DHL. Now the shipping options will vary based on the customer's location and what they order. But Printful does provide estimated delivery times and these usually range from a few days to a couple of weeks. Number six, let's talk about Printful's unique value. Like why would you use Printful versus using one of their competitors? Well, besides offering some of the best service, some of the lowest prices and some of the highest customer satisfaction, they also have fulfillment centers all around the globe. And that makes it accessible to anybody who wants to use it. But some other things that make Printful unique are going to be reliable quality, responsible fulfillment, no minimums, custom branding. It's free to use, complete automation, the best shipping rates, and you have the ability to sell locally or globally. So yeah, there's a lot of reasons to use Printful and that's why I chose them for my BBC brand. Number seven is going to be return and refund policies. This is always extremely important to know because this is incredibly important when it comes to your customer service and keeping your customers happy. So first of all, when it comes to returns, as long as they contact Printful within 30 days, they should be able to get a refund. But they may be required to provide supporting evidence such as photos. And this is specifically if they say that the product was damaged or something like that. When it comes to exchanges, Printful does not offer exchanges. Instead, they'll have the customer return the item and then place a new order. Now, if the customer is eligible for a refund, Printful will process it back to the original payment method. And this refund will include the product cost as well as applicable taxes, but it likely will not include the shipping fees. Now, it's also important to note that Printful's refund policies may vary based on the specific situation, such as custom products or specific item categories. So it's recommended to review the return and refund policies on the website. And you can delve more deeply into those specific policies using these links, which I'll have pop up on the screen. And some ways to kind of minimize the damage done if a customer isn't happy with the product for whatever reason are going to be, first of all, educating the customers right off the bat. So this includes your product description. You wanna make sure you put as much information in there as possible. Then it's always good when customers reach out to respond to them as quickly as possible. You also want to provide very clear instructions to them if they are asking for a refund or they're trying to get a return. Then you want to be as empathetic and understanding as you possibly can be. And you want to maintain transparency. And this involves basically providing updates on their order. And this is a great way to maintain customer satisfaction and uphold a brand image. Now, by the way, I'm gonna kind of jump into the computer. Something that I wanted to mention is Printful has just launched a new membership. This is the Printful Growth and Printful Business. And some of its benefits are going to be up to 30% off discount and 20% for direct to garment products or DTG products, product branding discounts of 7%, unlimited store accounts and product designs. And soon you'll be able to purchase the Printful Growth membership. So click on the link below and leave your email address to get notified when the subscription goes live. And once you reach the sales target, you can keep the membership for free for a year. And if you keep growing your business, you'll qualify for the Printful Business membership, which means even bigger discounts and additional perks like your sample order discounts increased to 25% and free digitization of all embroidered products. So that's a great way to save money on the fulfillment costs. And a bonus tip is Printful does actually offer same day fulfillment if orders are placed by 12 p.m. So there you have it. I tried to cram in as much information as I possibly could into a short video. I've learned a lot starting this BBC brand, the Big Brain Club. So go forth and unleash your creativity. And remember, the world is your oyster. Or in this case, your printed canvas or maybe your t-shirt or maybe your notebook. But either way, happy printing and prospering my friends. Have a good one. And by the way, you can watch my video on how to make money on Printful in 2023 for beginners by clicking right here.