 I believe I am. Cool. Okay, so let me do this. Yes, I am live. This is great. Cool. Let me confirm on YouTube. What's going with YouTube? I think YouTube is not correct. Okay, interesting. Anyway, so let's do this. Hey guys, this is Dr. Nancy Lee, a direct product featured in Forbes. You have seen many of my YouTube videos in the past and just do another quick introduction. And I am the founder of PMX Center. You can check out more information on my website. And I've helped 1,000 people land a dream PM job offer in fan companies that you can start up and continue to get promoted as product leader. If you see me live right now on both YouTube and LinkedIn, please comment on the chat. We have experienced some technical difficulties today and hopefully I can see both of you guys on LinkedIn and YouTube. Just say hi in the chat so they know you're live with me. I believe I can see LinkedIn but I cannot see myself live on YouTube. Yeah, okay, yeah. I see YouTube's delay. Okay, great, cool. I am live, perfect, perfect. Okay, so now let's do some housekeeping regarding what we do today. And this is a pre-event training, which means this is part of the product management free training, which is my masterclass where I teach people how to... Hold on, I can't hear myself, hold on. Okay, so we're back. Okay, so this is the free training where I help people to create a product portfolio in our masterclass. And then if people was interested in our in-depth training, doing like weekly mentoring call and also coaching call with me, you have opportunities to join the PM30 program after the masterclass. Okay, so what we are doing today is we're doing free resume review before people join the masterclass because this is the sequence things we do. We want you to first of all, watch our free training on YouTube and all other platforms. So you kind of have a high level understanding regarding what's the best strategy for you to land the next PM job and what's the best strategy help you to get promoted as a direct product and master all the important knowledge before you even jumpstart your PM career. And then you do this free resume review with me and then tomorrow and Wednesday, you join me during my free masterclass. Okay, and after masterclass, anybody want additional one-on-one training from me, feel free to reach out. And so what we're doing today is we're doing free live resume review, whatever register for the masterclass, you should already receive an email and including receive email from my team and you got opportunity to directly send me your resume live. And we also have Natila. So Nathan, Nathania, not Nathania sir. Nathania with me on Zoom right now. So she already emailed my team so you can directly get a Zoom link to talk to me live with me. And if you also need an additional Zoom link, feel free to email my team. And at the same time, let me show you the email so everybody get ready if you want to join me live. Okay, okay, let me share my screen with all the information you need. Okay, cool, all right. So weekly live free resume review. Okay, here's the instructions how to join me through Zoom link or direct email me your resume. Either one is fun. We're all doing free live training, of course. I want people who talk to me in person through Zoom so it's easier for me to understand your unique background instead of just sending me your PDF of your resume without me understanding the end to end story of yourself so that I can provide more customized coaching with more information right to me. Okay, so now here is how to join get a free resume review. So I show right here. Okay, right here. Specifically, if you see me live right now like on my YouTube live and LinkedIn live, if you see me live right now, you can email me at Nancy at drnancy.com. Directly email me at Nancy at drnancy.com and in your email title, make it very clear. You say free resume review dash masterclass date. Let's say if you register our masterclass tomorrow or even last week, anytime you register and attending or including the future date like tomorrow, Wednesday, or later this week, you register and tell me the date you registered because want to prioritize people who are already registered for the masterclass so that we are ready for you to have resume ready and then during my masterclass will teach you exactly how to create a product portfolio. So when I'm not live, you can email my team and info at PMSFirm.org and he can send you the zoom link to join me. Okay, so right now I understand I'm live. So email me directly. If I'm not live, email my team. Okay, either one is fine. Okay, so people will ask what is the masterclass? What's going on? What you're talking about is right here. Okay, so if you go to my website which is drnancy.com slash masterclass where I teach you how to create a key department manager portfolio in two weeks that will lend you a PM job offer even if you were laid off or you have no PM experience. Okay, once you register it will just get a confirmation email with the date of your registration which is right here. Yeah, pick the day that works best for you. Click sign up. Everything's here and what we covered here. Okay, and at the set when people show up to our masterclass you will get a free AI course and free resume review with me. So that's why what Nassalia is doing right now and right now feel free to email me because if you're already attending in the past or you registered for the future just email me your resume, free resume review dash the date you registered for the masterclass. Okay, great, cool. Let's directly do this without further ado. Nassalia, so can you unmute yourself? Can you quickly introduce yourself and also have you sent me your resume? No, I have not. I will do it right now. Yeah, why don't you send me your resume right now and then let me see any comment we have. By email? Yeah, email at nancyadocnancy.com. Let me share the slides again. Everybody, if you don't know my email right here. Nancyadocnancy.com. Let me put it in the Zoom link or in the chat all over the place. Here, let me also put it in the chat and on our social channel as well. I see Kyram on YouTube, Power You and also Sandy, Power You. Very good, great. I see you guys in commenting, so I am live. There's some tech issue this morning. Seems a very delayed. I always say I'm at live, but not live. It's kind of crazy. And yeah, comment on the chat and I also just say hi, so I know I'm live. And if better, tell me about your name, where you from and what you go for 2024, okay? So now let's review the resume live. Cool, so Nassalia. Have you sent me a resume? Yes, I did. Okay, great, let me put up your resume. In the meantime, can you quickly introduce yourself? Yeah, of course. I'm Brazilian, thank you for having me here. I'm Brazilian, I have 33 years old and I have been working for 12 years now and I started with projects and transitioned to product two years ago. So I have been a PM for two years and I have been laid off this year on January from the company I used to work for. So now, and thank you. And I am used to Brazilian recruiters. I worked for Brazilian companies only and I want to have a more international resume. So your tips are being gold for me right now and that's why I'm here. Awesome, awesome. Okay, great. Are you looking for a job in Brazil for international company? Am I right? Actually, I wanted now to have, I have seen some of my friends working remotely for international companies and that's something I'm interested in but my resume was very Brazilian, just translated for English, you know? So I understood we have a different language when talking to international companies. Okay, I think beyond except language, it also has a lot to do with how you construct your resume, okay? And also our alumni, André and also Nicholas, they're also Brazilian. André now is working for, I think in Johnson & Johnson, a US company remotely and also Nicholas, he already moved his whole family to London. He's also Brazilian. He's also in both of them inside our PMSI program, you guys can check it out later on. But for now, let's get started with your free coaching and we can send you more information later on. Let me share you my screen. Cool, let's see. So use our template already. Let me see how it works. Yeah, I saw your tips and I tried to implement them in my resume. And I had some things for me were more difficult, like I have two pages. I couldn't stay with one. Yeah. And also I use it, my old template was like a Canva template and I adapted to your tips. So it's a nice. I know, first of all, do not use Canva template. To do it, do not use two columns, left and right, just do one column. So you can fit into more space. Okay, and majority of the US resume is all just one column all the way down. You don't need to do left and right. Something fancy, fancy doesn't mean that can get you a job. Okay, sometimes it's very distracting. Okay, so and the content here, you can change it into one page so that you can highlight your achievement better. Right now it's harder to read to be frank, left and right. So go straight this here and let me see your experience. Focus on writing. Here, your roles and responsibilities that I showed that is deep enough at the PM and also the context was announced. Okay, let me break down to you. And for example, analyze result and make data-driven decisions about what the sentence need to complete about deploying ABCD product in Brazil about what, okay? And you're also missing like roadmap, right? So you're saying maintain roadmap. This is very weak way to describe roadmap as an important function of partnership. For example, if I were you, I would write it this way. I would say created or drove product roadmap of ABCD product to drive alignment and consensus among 10 stakeholders or among all stakeholders from executives all the way to engineers and individual contributor level, right? So same thing can be written in a much bigger scope and more context in it. Okay, I think all of this need to be rewritten so really show what exactly you did. And on top of that, you're also missing what kind of, what's your unique product you work on? I don't know. What is a AI product? Is a SaaS product? Is a platform product? Is a cloud product? So I'm not sure. It's not very clear. Okay. So in this, do you want me to answer that? Okay, great. I work in a real estate product and I was in the growth department. So I wrote senior growth PM. And, but I think this is very like difficult to align all the things that are written there, right? So I work it with growth to bring more real estate to the platform. So I need to acquire leads from like real estate. That was... Yeah, yeah, yeah. No problem. You should watch another training ahead regarding growth department manager that give you more insight regarding how Americans are defining growth department manager, okay? So even for growth department manager, I like to hear something like this. Work with a team of 10 product managers on real estate platform to drive growth strategy and product optimization to increase our whatever KPI, whatever KPI, maybe the number of the dollar transaction, I don't know the total transaction volume of real estate, right? You can describe that way. And if your growth PM frequently run AB testing, it's a must. It's a must why there's no AB testing here, right? So you must talk about as a main function of growth PM ran very comprehensive AB testing to test out front end page, back end, like email automation, onboarding process, upsell sequence, da, da, da, da, da, da, da. All different things you try to upsell. Okay. Oh, it may not be upsell. It's anything upsell is one of thing you need to test through AB testing, right? Website, like lead funnel from the top, all of this. And you should also define a go to market strategy for your new features, right? So all of this need to be rewritten. So you are missing those, the key growth department manager, growth responsibilities understanding. That's what when you put here is missing the entire context. Just felt like you copy paste some keywords such as data driven, analyze result, what kind of roadmap, but what exactly do you do for those roadmap? It's not very clear. Okay, you should apply the same strategy. Let the team of three people know, like three who, three managers, three business analysts, do what? Like the context, the entire context is missing. Okay. So I want you to do this. Can I ask you a question? Go ahead. In the responsibility part, should they use one bullet point to explain a little bit, like you said, with a team of X people, I drove, blah, blah, to increase, blah, blah, blah, should I use one bullet point to explain the role before saying the things I did? What do you mean by expend the role? Because like you asked me what I did, what was the product, because you didn't have the context and the hiring person doesn't have. So I think it's missing a bullet point to explain. It's here. For example, Optimized performance of two acquisition channels of real estate platform by driving growth strategies. So it's here. The product should be here. Okay. Yeah, and if you, and the same thing as the roadmap, right? The context can be here. Joe put a roadmap off, like off your growth. I don't know what roadmap do you work on, which I was very confused if I'm the hiring manager, right? Describe the context here as well. What's the roadmap of what? Of the real estate platform of the website, of the entrant customer journey of what, right? So that the entire context is missing. You can plug in here and here multiple different places for people to understand what exactly you did. Right now your resume just look like you watch my YouTube videos. You, I told you one of YouTube videos about the keywords. You're plugging the keywords and that's it. Okay. Everyone is doing the same thing. Whoever watched my YouTube videos. Okay. You need to do some above and beyond. But I want you to do this. I think what you are missing is this. Grow, gross product manager, Dr. Lin. To search my name, gross product manager, you will see the video I made here. I think you are missing the importance of gross product manager with the key roles responsibilities in the US. That's the main thing you're missing. So when you do your own resume, lots of things just feel like um, she didn't even do AB testing. That's kind of weird, right? But you should have been doing this. So watch this. Which I also- Yeah, I did that a lot. Yeah. It should put in a resume. I think you are missing the entrant was, was a gross PM. So that's when you put your resume, something is missing. So watch this video where I have very entrant training regarding gross PM. Everything I talk there should be reflected what you're doing in your day to day life on your resume. Okay. So let me put it on the Zoom chat and M, put it, hold on, hold on. I have too much windows. So many windows, windows, windows. Okay. Let me put it in Zoom chat. You can watch this later on this book market and also like it and comment and share. Let me also put it in on YouTube as well. So you guys can see it here. Think, you guys have it here. Yeah. I put it YouTube and LinkedIn and all of you guys can watch that training. It's very critical. Anyone want to go to get those gross PM opportunities? We also have a student who's Singaporean and land a gross PM job opportunities in the US as well. We should also want to share with you. All of you guys need to think bigger. Nasalia, I think this person is very inspiring based on your background. I need to find his last name. I think it's K, one sec. Let me bring it up here. What's Nikola's last name? So my computer is slow. He's also Brazilian and then a job in the UK. And many Brazilian landing jobs outside. Nikola's DDR. Okay. Let me do this. This one. Nikola's DRBO. Is that typical Brazilian last name? Okay. This one. Oh no, it's very complex name. It's not Brazilian last name. It's not Brazilian last name. You can't spell it. Okay. So now he works in London and head of generative AI. It's very, very exciting. He's also Brazilian, lived and born and studied in Brazil and he basically landed a new job in Brazil and just moved his whole family to... Land a job outside Brazil, moved his whole family to London including visa sponsorship, different things, crazy. It's like, yes, you guys can do the same thing as well. And same thing as Andre. Andre is also one of his classmates. They all took my program at the same time. So Andre landed a job for US companies, the Johnson and Johnson. So yes, you can do the same thing as well, totally. Just expand your search and understand what's number one thing. You must understand what none Brazilian companies looking for. The strategy is growing product, how they select candidate, how they review your resume, starting first step. It's about how they interviews different. Everything's very different. Okay, so check out here. Yeah, there are many people just like you and you can make it happen as well. Awesome. Any other questions before I move on to the next person? I don't, very inspiring. Dr. Nancy, thank you so much. Yeah, no problem. Best of luck. Just use American way. It will just, even if you look for jobs in Brazil, it's way better once you start to grow your career that way. Awesome. Okay, cool. Thank you, Nassalia. Thank you for joining me. Let me move on to next question. And anybody, if you want to join me on Zoom, feel free to email me as well. And free resume review, email me as well, okay? So let me bring this up. Okay, so quick reminder for people who join us late, here is the email you can send for free resume review right here. We're live right now. Email me at info.pmxc.io when I'm not live. Oh, sorry. What am I live? Email me at the recommendation.com when I'm not live. Email at info.pmxc.io. Either one is fine, okay? But like Nassalia, she emailed my team info.pmxc.io and then my team emailed her the Zoom link, okay? And many of you guys already received an email saying that, hey, you already registered for the master class. That's why when you have this email, you join me live, which is right now. Where I review your resume. And for anybody who is part of our upcoming free master class training, and want you to have your resume ready, here is what it looks like. Okay, so this is our master class, documents to the council master class, feel free to go there and register. Okay, in the master class, I teach you how to create a part of portfolio with two different portfolio examples and five different tools you can use to create your portfolio, okay? And choose the time you're ready to sign up and everything's there. And whoever signed up, you're also getting a free AI course. A free AI course for me is crazy. It's gonna save you a lot of time to create a customized cover letter using AI. Okay, so now after you register, you must tell me when did you register so that we can review your resume live before you join the master class. So that once you finish your master class, your portfolio ready, resume ready, you can go out for job hunting right away. Of course, anybody who's want to have more additional one-man training from me, stay on his end of master class, you can see what options we can work together, okay? But we have so much free content, everybody can just get started right away, okay? Now, let me bring this, I think someone, in your email, the email title you sent me right now should be resume review dash, the day you register for the master class because won't prioritize people who register for the master class because I want you to have your portfolio ready and also your resume ready when you go out for job hunting, okay? And let me see, cool, let me bring on. Okay, I got this one. Good time, pursue a master degree in Carnegie Mellon, applying for PM internship. You register for master class on April 1st. Oh, let me show my screen. Cool, cool, cool. Master of science. You did internship market research. Oh, no, no, no, no, no, no, no. Swing, extra, no, no, no, no, no. Roofing systems, spearhead, academy research. You can do more, you can write more regarding what you did. Even as part time, for example, you have talked to customers, you can talk about your experience regarding voice-to-customer interviews. If you already, let's say conduct the A-B testing, you can talk about random A-B testing experimentation to make product decision about A-B-C-D product, right? You also didn't tell us what specific product you're working as a cloud product is a SaaS product. Is this the product HVAC systems? Is this your product? Again, very proposition, the saving. I think this might be a product. Is this a product? It should be very obvious. Okay, it might be this, this may be a product. Okay, you can write more regarding your roles and responsibilities like a PM. Even as part time, you have done a lot, right? So basically the performance research collaborate with cross-functional team. Do you have a role model? Super, no, no, no, no, no, no, no, no, no, no, no. Okay, same thing at here. Even if associate business consultant is totally fine because you've been working there for like three years, it looks like. I want you to talk more. You already did some keywords, like role map for three different product value proposition, which is fine. I want you to have more context, right? For example, Joe product role map determined this role map sounds really cool. We can say Joe product role map for three product vision and upgrade, including what kind of product is AI product, is a cloud product, and all of this should be, have a context. Okay, and your second bullet point should talk about cross-functional stakeholders. Maybe you can mention how many, right? Team of 20 designers and software developers, sales and marketing all together to launch this product, right? So this can be elaborate further and when you talk about your product experience, I think this main thing that's lacking in your resume because sounds like you're describing what you did as business analyst, not enough like so what, the so what of the context about product is something what we want to hear, okay? Yeah, that's the main thing for your resume, but you already have PM internship. Again, you have PM internship, you should write more. You, I think you're wasting opportunity to shine your outcome, okay? So, let me, let me go to next one. Go to next one. So I received emails from Quincy, Frank, Ritchie, and now, okay? So all of you guys, let's say, I believe, yeah. And now, and Frank, you mentioned when you registered for the master class, great for other people you didn't mention, let me know. Okay, I have a three months old baby and she's crying right now. So I need to prioritize my baby's time. So whoever registered, you get priorities, okay? Cool, let me review this one. So, now you travelers at Central, what do you mean travelers? The name of company is at Central's name, associate partner manager. I think my baby is crying. So, hey guys, let's do this. Give me 10 minutes. Everybody watch this. Let me play a video for you guys. My baby is crying. Let me check. She's okay. Watch this PM keywords. Everybody must watch this PM keywords video. Okay, let me make sure that we show everything. Okay, please watch the video right now. I need to check my baby. I'll be right back. Sorry about this. She's crying really hard. Well, everybody learns those PM keywords. Okay, I will be right back. Hey guys, this is Dr. Nancy Lee, director of product. I help engineers and these national professionals transition from worker B to product manager and business leader. Today, we focus on product manager resume keywords. If you have watched my last video, I've already told you how to write a key to product manager resume based on the right impacting stories and how to package a prior experience to become a product manager. Today, we laser focus on deep down into the product manager resume keywords. Hitting the keyword just like hitting the like button. So if you like this video, feel free to like, smash like button so that I can make more videos like that. Thank you so much. All right, so regarding the product manager keywords, let me ask you this question. Do you fail the same way? You apply for hundreds jobs, but you never heard back from the prior manager to recruiter. You're wondering what went wrong. Is it all the same way? Comment down below saying that me too, if you have been to my live webinar, you know that I really enjoy engaging with my audience. So if you fail the same way as what I just described, comment down below saying that me too. As a product manager, I can tell you one of the top reasons you never heard back from the product manager was because product manager resume was looking for very different keywords compared with any other resumes out there. Today, I'm gonna teach you the right keywords you should put on your resume and how to write about them and specific examples and why we need to write it that way. Okay, so first of all, regarding the keywords, there are three groups of keywords. Group one is product manager, roles and responsibility related keywords. Group two are the technical keywords. Group three are the product unique keywords. I'm gonna give you specific examples in each of the three buckets so that you can apply specifically to your own scenarios as well. In the first bucket, the most important keyword is MVP, minimum viable product. Minimum viable product is being used by product managers in many different scenarios. It's mainly for using the minimum amount of effort to validate your product ideas, get feedback from customers and validate your value proposition of your product. And hopefully you're also able to track a lot of early adopters so that you know you're on the right track. And let me give you some very specific examples regarding what do we mean by minimum viable product. One of my favorite MVP is actually the Jabox MVP. Jabox, most people you know nowadays, is the fire sharing platform. You have one file on your computer, you can share it with your friends, computer. Imagine this, 10 years ago, this like fire sharing synchronization is like foreign concept for you. How would you even tell your end user, validate with them and let them understand the value of this product? And the CEO of Jabox made something very smart. They made a two minutes video that described what the future looks like with the specific file sharing functionality. And of course they did some like quick synchronization, quick code to show them what the interface looks like. But it's all a video. And using this video, they're able to walk down funding so that people understand the unique value proposition of key concept of fire sharing across multiple computers, devices and platforms. And that's the beginning of Jabox. The reason I really like to give you the specific examples was that they focused on using the minimum amount of effort. They didn't call, they didn't really do too much work to show them how to build architecture among different following systems. They filmed a two minutes video. As you know that myself at Specialized in making the least amount of effort to use high efficiency methodology to help my student get a job as a product manager. That's why whoever is in the same track with me like using the high efficiency, I totally like them. The second type of keyword is writing product requirements. So the purpose of writing product requirements is for product managers to get alignment with different stakeholders, engineering and sales marketing and different people together so that you're on the same page that what specific things you're making and why we are doing this. I made a specific video in the past talking about how I transitioned from engineering into product management and this is part of video series talking about how people gain and become a product manager without product management background. You can check that video down here. At here, we don't talk that much about how you do transition but I wanna tell you is that in my prior experience as engineer, I was able to write lots of requirements through systems diagrams and this requirement writing experience so valuable to product managers. That's how one of my top three strategy for me is to transition into product management as well. Hopefully you can do the same thing and now let me share with you top five type of requirements people need to write. They are functionality requirement, performance requirement, usability requirement, supportability requirement, reliability requirement. Now let me give you some specific examples regarding how to write those requirements and the first of all is the functionality requirement. The system shall count the number of cars passing each intersection. So this is a specific functionality requirement that people write as a product manager. Let me also give you another examples of performance requirements. The camera detection accuracy shall be the same or higher than 85% time. So those are the examples of performance requirements and the functionality requirement I mentioned earlier. Hopefully you can apply the same methodology into a current work and write about it on your resume as well as those other keywords. The third keyword is user story. As a product manager, we write user stories all the time as you can imagine. The user story's purpose is that you write the features and the functionality of your product from the end user's perspective so that other stakeholders in this case most likely engineers is able to understand why they are doing this and what the final outcome their product need to achieve. We follow certain specific framework to write user story. Let me give you some examples. I would say as a traffic engineer, I want to see the number of red light violation cars going through these intersections every hour so that I'm able to collect the data and redesign the traffic like timing to reduce red light violation. If you want to see more examples of how to write user stories, feel free to comment on the link down below so that I'm able to make my future video cater to your needs as well. The number four keywords is conducting the voice of customer interview. This is my favorite part of being a product manager and also the most critical part of all the product management roles and responsibilities. Part of the specific writing, conducting customer interview is that we are able to hear the needs and the requirement and why and rationale, the reasons why customer has this kind of pain point, how can we solve their problems and you hear from customers. I made a specific video that I interviewed the Google product managers to see how Google launched their product, how do they interview customers, what specific methodology they use, you should check our video here and today I'm going to show you the high level of why we need to write this. If you have the customer success experience or UI UX experience, that's the perfect prior experience that's so relevant to product management because as a customer success manager, you probably talk to customers, learn the pain point and provide the feedback to your product managers or engineering teams. That's something you have to write on your product manager resume as well. Hopefully this is going to help you to learn more job interviews. And number five key words is lead cross-functional team. As a product manager, we all know that we are people leaders. You're not just here to collect key checks that want to become product managers. No, you're here to solve problems impacting the world. Majority of my students in the long run they want to become a CEO of their own company but right now you're CEO of your own product so therefore being able to demonstrate the leadership potential is very critical on your product manager resume. And if you also feel like in the long run you want to become the CEO of your own company, comment down below saying that me too, CEO. So specifically, if you're also trying to think about who you need to work with in a cross-functional team environment as a product manager, let me share with you. There are people who work with currency like engineers and self-marketings also other functions other departments such as legal and like strategic planning department could also be found outside your company such as vendors or analysts and all the cross-functional team experience you need to talk about in your resume as well. If you want to learn how to also get promotion and become a leader much faster you can check out my last YouTube video about when I went live and answering questions about how to get promoted and become a director of product in four years as a minority woman. Now let's move on to the technical keywords. For the technical keywords, first of all you do not need to have a technical background to become a product manager. I'm going to make a YouTube video talk about why and what type of technical background is required for what a company is and if you want to check out the future videos I'm going to put it down here what's available and you should also let me know what specific example to give me so that I can put it in my future video referencing to your specific experience as well. So put your specific questions down below about technical background. So if you do have some kind of technical experience here's my recommendations. You need to write about the top three type of technical backgrounds and the keywords on your resume. Number one, like groups of technical experience is related to clouds, software architecture. For example, if you apply for jobs in Amazon you need to talk more about clouds like API, SDK, and other stuff and I make a video talking about like the funny part of the technical part you can check it out down here and on top of that you should also think about any coding language you have. If you know how to code in JavaScript and C and any other languages you should put them in your technical description of your resume and on top of that the third group is specific tools you have used such as JIRA or you have done wireframe using different tools or travel and all those tools are very relevant to partner managers because we use the same tools when you become a partner manager as well. So those three type of technical keywords you show up on your resume. Now another tip for all of you guys is that we have to write it and when to write it. You can write it in a section below a technical experience and talk about all the technical keywords I mentioned. You should also plug them in in your experience when you work on a specific product before and you should talk about how you use the technical terms to solve the problems as well. And number three, finally we talk about the product unique keywords that are related to the future job you're applying for. Let me give you some examples. If you apply for like self-driving car company you probably need to talk about machine learning AI, natural language processing, sensors and all those keywords are related to the future product you need to use or you apply for other company like AI or IoT or medical device and each industry has its unique things they're looking for. Those are product specific keywords. You need to mention those keywords on your resume as well. Therefore I recommend all of you guys to research the company before you even start to write about the specific product unique keywords. Now let me give you some examples regarding how to write product unique keywords. The old way of writing requirements is road requirements for various products. That's just old, you know, the new way to write it is road requirements of a machine vision product to reduce car crashes for cities. So those became the product unique requirements. Hopefully you're able to use the type of keywords and examples I just told you to write the product management keywords. And I also made a specific product management resume template that able to download towards the end of this video and hopefully you can apply the right keywords into the template and get a product management job very quickly. If you like videos like this, please give me a thumb up and on top of that I have lots of live video content coming up in the future. You can subscribe to my newsletter, I'm going to make announcement whenever I go live and you can ask me questions there as well. I also made multiple videos. If right now the inter process interviewing with product manager positions, you have to watch this playlist where I give you several examples regarding how to answer product management interview questions such as can you something about yourself and why do you want to become a product manager and how to launch a product on concept execution. All those questions are must ask questions. You guys need to get ready for this. All right, this is for today's content. If you like videos like this, feel free to like and comment and share these videos so that I have lots of motivation to provide more videos and serve you better. All right, I'm going to see you next time. This is Dr. Nessie. Bye. The world needs ways to reduce carbon emissions. ExxonMobil can help. We're working on solutions for our business. That can also help businesses like yours. Heavy industry with low emissions. Let's deliver. Please design an app for a museum. Museum? I go to all kinds of museums. My favorite museum is British Museum. How would you want me to answer those questions? Design an app for a museum. What's your favorite product? How would you improve it? All those questions are typical product management interview questions. However, those are very difficult to answer because they're not great fixed framework to answer those questions. What if I show you what the best examples how someone already got a product management job to answer those questions? Today, I'm going to have our guest speaker to do a mock interview with me to show you what the best practices to answer those product management interview case questions. Hey guys, this is Dr. Nancy Lee, a director product from drnancy.com. I help engineers and international professionals transition from worker B to a product manager and business leader. To learn the most effective way to become a product manager, you should subscribe to the channel and turn the bell button so that you'll be notified every time we upload a new video every Monday. Today, we had a pleasure to have Krista with us to do a mock interview. Hi Krista, do you want to introduce yourself quickly? Yeah, sure, thanks Nancy. Hi everyone, my name is Krista. I'm currently a product manager at Intuit in their technology for Intuit team. Before product management, I was in consulting and Nancy's videos really helped me a lot in my PM journey and I look forward to working with her more. Awesome. Yeah, something very exciting about Krista, Krista's journey is that she transitioned from consulting into product management and recently she got actually several product manager offers and she eventually decided to join Intuit. Today, we really enjoyed having her as our guest to do a mock interview so that we can learn from the best practices in the industry. All right Krista, are you ready to do a case with me? Yeah, let's do it. Awesome, great. So today's product manager interview is about product manager interview questions and answers theory. I am going to do a product sense interview with Krista, I'm going to give her a case and we're going to walk through the framework and eventually show some ideas about the MVP. Krista, I have a question for you. So would you please design an app for a grocery store? Before I go ahead and get started, I just have a few clarifying questions. You mentioned that our goal is to design an app for a grocery store. Who are going to be the main user? Is it going to be people who work in the store or people who are going into the store to shop? In this case, we want you to explore who might be the potential end users. So the end user so far is open-ended. Do we have any information about this grocery store? For example, what type of food or products they sell? Where are they located in the US or in the world? Great question. You can assume that we are those kind of whole foods type of store, but it's not whole foods. Assuming that kind of style is it's national. They sell almost everything like grocery, vegetables, meat, and they also sell some like fresh produce as well. And then last question before I go ahead and get started is, what are the business goals of designing this app? Is it to drive kind of new customers coming in or increase revenue? Do we have any specific business goals? Great question. Specifically, I believe different companies have different business goals. Let's assume we are Facebook. Facebook's mission is to bring people closer to many store problems for end users. So it's less about revenue. It's more about solving the pain point for customers and providing the best user experience and bringing people closer together as a community. No time. Yeah, that's super important. Because I think depending on that goal, as you mentioned, revenue is... So I am back, sorry. I could just cry. So let's continue. Sorry for waiting. Sorry. I have a three months old baby. Yeah, I need to take care of her. Let me continue doing the... Let's see, who else is still here? Is still here? Common hi and... Common hi in the chat. If still here, common hi in the chat so that I know who else is still here. Let's see, common hi in the chat. Cool, you guys are still here. Perfect. Okay, now. Let me continue to resume review that what happens when you have a newborn baby but love what you do. All right, so. And now, let me see. Associate Program Manager. Racial Maintenance Program Manager. I think it's very good resume. I think you are good to go. Let me see. And then your internship. Brand ambassador. I think the very good resume, especially the first part and this is good. You have impact. You also have other keywords I was looking for. And no need to separate internship with experience. Just like combine. I will combine these together into one thing. Okay, I will combine this. Education, this is great. Actually, this is great, especially the first session. And high level, your grades. Yeah. On that one, in the lesson and in the internship, experience your engagement list. Okay, cool. I think general, this is a very good resume. Good job, Anel. This is the first time I read, I scans through some of the resumes. I also have small things I was looking for. Okay. And then the next part is, you need to create a portfolio to increase accessory and also start networking process so that people will read your resume. No time when your resume is good, people didn't read it because it's 1,000 people applying for each job on LinkedIn, whatever you check in, which means that the chance of your resume being reviewed is very low. Therefore, I want to create a portfolio which demonstrate your skillset because 99.99% candidates today, they do not have a portfolio at all. And you use networking strategy to make sure that people read your resume. But the resume itself is very well written. Good job, good job. Clearly, you spent lots of time studying my YouTube channel. Awesome. So let me go to next one. Venus, April 2nd. Cool, you registered for master class on April 2nd. Great, cool. So let me, let me review this resume. Not sure, I think, yeah, this is how it works. I don't like the layout. I think you change the layout. The template need to be changed. The layout is not that good. Let me see the context. You should also make the achievement first and also your achievement should have some numbers in it. Implement training program for this. Result in trade failure. Percentage, can add the percentage, improve client satisfaction by how much you need to add some numbers. And a successful process instead of trades. Are you doing trading or product work? Equity and security. I think you're giving yourself a title for an analyst, but what you did is not PM at all. You're doing trading stuff. I want you to go watch my YouTube training. Where I talk about roles and responsibilities of product manager, I think that's a foundation for you to understand what's going on. Okay, so, and different keywords go to resume, product manager resume tips in this playlist. You have lots of things you can learn. Okay, thousands of views. And of course, make sure you like and comment and share this video. So watch this playlist. You will have better understanding what I was looking for on YouTube. Sorry, what I was looking for on your resume through my YouTube channel. I think that's the main thing, it's missing. Okay. Yeah, same thing. All of this needs to be rewritten, the template and everything will be changed. By the way, you can download the resume template I had. So go to the first video, the keywords, resume, PM keywords. And in the description of this video, there is a template. So use my template and my layout is significant better. Okay, and you currently, I just don't like the layout. The keywords is missing, lots of things are missing. So let me, let me put the link in the chat of LinkedIn and YouTube. Okay, cool. Now let me continue. Let me go to the next one. My computer froze. One side is not clicking. Okay, now I'm back. Rank, I got your resume, you attended Masterclass on March 30th. Okay, so everybody, if you join late, hold on, let me, my computer is, Zoom is not sharing my sec right here. Okay, so I love this. Okay, so people may ask you, what is the Masterclass, what's going on? So this is the Masterclass. If you sign up for our Masterclass, we have like training tomorrow and Thursday. Okay, if you sign up for our upcoming Masterclass, please make sure to sign up first and also let me know which days you attended Masterclass in the past or in the future that you registered. Okay, right here and now and in your email sent to me, let me know which day you registered for Masterclass and also the title of email should be free resume review dash date registered for the Masterclass. Okay, because we do want to provide has people registered because we want to teach you how to create a key departmental portfolio in my Masterclass. And after you finish that, you should also have your resume ready and you go off for job interviews. Okay, so that's the purpose of giving you free resume review. And I have a three month old baby. I do have limited time, so when the private has people registered even more time, we can review other resumes. But let me go through the priorities first. Australia, Asia, personal experience. Really long. Four pages resume. I'm a director. I only have one page of resume. You need to change it. Okay, whatever the summary up front, let me change. You can write a summary with impact and quickly, maybe like three lines, four lines should be enough like this much. All of this may changed. Nobody will read here. Okay. But let's see what you did as director. For the number of mental coach, how many junior product managers you're missing? Managed portfolio products, this is cool. It started in a framework, implement data-driven discernment, routine and cross-functional. Oh, you missed important things regarding what the director needs to do, product strategy and go-to-market strategy. Those two things are missing significantly. Okay, in your resume, strategies, I really want to see more strategy. Talk about the impact. I want to see when the job roadmap and create a long-term short-term product strategy and all the strategy part is missing. That's the main thing. Okay, now senior product manager. And I will also separate your achievement and roles responsibilities. It's important to separate these two. The reason is once you have those two separate, it's easier to see what you do as a director. What is your own impact? For example, this is impact and looks like this is roles responsibilities. When you mix this up, you feel like what is exactly you are doing? Because on average, each recruiter on average only has six seconds to scan through people's resume. With such limited amount of time, you must show the most important thing you let them know. So therefore organize everything better. It's quite important. Define the strategy, no, no, no, no, no. I think this is the roles responsibility is good, but there's no priorities. As I said earlier, I strongly recommend you guys put your achievement up front. So we know what kind of product you launched. And let's say you launched like cloud-based AI enhancement product that led to $500 million in revenue. Boom, straightforward upfront. And then you talk about different kind of roles and responsibilities and especially have so much going on. Now there's no priorities. You gave us so much stuff and then you have four pages resume. Please cut things that's not relevant or not as important, right? And then you can maximum have two pages resume. This is really long. This is really long. Yeah, cut off the things that's not necessary. That's the main problem, Frank. Now let me go next one. Oh, good. I think I finished everybody who submitted resume for people who are registered for masterclass. Now for other people, let me do a quick review. Let me show you this one. Okay, so people come on the chat. What is masterclass? This one. Go to www.darknesslead.com. Let me put it in the chat. People don't know this one. If you registered for this one, let me know so we get priorities, okay? Okay. Let me post here. So it's most straightforward. If you registered, let me know the date you registered. So you can prioritize your work now. At the same time, let me read this one. Richi, you said, why this resume feels really long as well? Not well-organized. Personal skills, whatever you experienced. Your impact wasn't very clear. Looks like this is one impact, right? But it's not very clear regarding what kind of product is your strengths, right? So is it AI product or cloud product? It didn't stand out. You just said you did things, but it wasn't very obvious what kind of product is what you work on. Is this AWS cloud? Is this your product? I don't think so. It's quite confusing. So that's why I highly recommend that we put achievement up front. So you can launch ABCD product with ABCD revenue impact or customer impact data up front so we'll know what kind of product you work on. And they also know, oh, wow, this is your subject matter domain. Okay, especially for senior PMs. And this is very critical. Same thing, you need to separate so that you have priorities. The problem with people's resume, especially for senior PMs, you don't have priorities on your resume. So couldn't tell what exactly you did. Okay, people may be, oh, I have PM experience. Why don't you hire me? Well, you're competing with people who came from Google, Meta and different companies why they should hire you. So you should show the priorities what you want the recruiter to read or the hiring manager to read. Okay, so that's the main problem. Crincy, I got your resume. Let me do a quick review. The problem is with this resume, your product owner and project manager, where's the leadership with the draw part of roadmap? Maybe you're not driving it. Maybe you propose features on product roadmap and you say work and cross-functional stakeholders like how many? And what do you mean by stakeholders? Are they software engineers or at the C level? What do you mean by stakeholders? So define what your stakeholders and give me the size. Lots of things here shows lots of operational job you did. You didn't show the product, vision and strategy for the proposed product features on roadmap, contact voice or customer interview. Honestly, the pain point and insight to create ABCD different kind of strategies. And then you put roadmap planning. If you drive some roadmap, you put it upfront. And the roadmap is not just for the purpose planning roadmap is to once you create a roadmap is to align the vision among 10 different stakeholders to understand the short and long-term roadmap so you can create a product strategy. So the way you write it sounds like you are just doing operational work. You didn't show you are driving the initiatives. Okay, same thing as other. Yeah, I used to do the same thing for other paragraphs as well. And you wasting lots of space by putting left and right. I would just do it, the template using the template shared with you earlier. Go to here, darkness account slash PM resume. You're able, once you download it, you can see the style I was looking for, okay. Come on the chat, is this helpful? So I know. Revenge, after finish your resume, you can directly put comments. You can read easy, easier on the comment of LinkedIn or YouTube, either one is fine. When you write me a long email, it's very hard to capture. Have I finished reading, reviewing everyone's resume? I think I have, I think I have. Cool, I believe I finish all the resume request. I think I have, okay. If somehow I miss your resume, please post it. Please email my team. Let me show you my team's contact information, everybody. Oops, it's not, it's my show. Okay, so I finished all the review of people who already registered for masterclass. And if so, see me tomorrow and Wednesday and later this week to have your resume reviewed and also create a product portfolio. I'm so excited, whoever finished a resume review, you know what to do, okay. Now, when I'm not going live, you can email info.pmc.io and he's able to send you the Zoom link to join me live to receive free coaching and review your resume live and ask me any questions you have, just like Nasalia who joined me earlier today. Okay, you can do the same thing, email my team at info.pmc.io. When I'm live, you can email me directly. Well, I'm not live, make sure to email my team so we can organize all the information together and send you the Zoom link. That's necessary for you to grow your PM career, okay. Now, let me also check all the questions we have. Send one email. Sarah, you sent me email with date of attendance, you did. Let me see, I think I don't, I think I finished all of it. Let me confirm, let me confirm. I don't think I got your email. Sarah, I didn't see your email with your resume. I didn't see it. So I believe I finished every query sent over to me or maybe go to spam folder. But Sarah, I didn't see your email with your resume. But anyway, if I missed yours, feel free to send over to me, to my team. You are ready, you can join me next week. Every Monday, 11 a.m. EST, we will review your resume live. Like I said, I have a new baby, new born baby. I would prioritize people who are already registered for the masterclass. If you haven't registered, let's go to my website, right here, docnancy.com. Go to homepage, there's a big button registered for free masterclass. Over there, you will learn how to create a product portfolio. You have two examples, a product portfolio style and five different tools you can use to create a product portfolio, awesome. Quincy, yes, I thank you for your $5 donation on YouTube. Thank you so much, great. Let me see what other emails, messages I had. Cool, I believe I answered all the questions. If I missed ending, let me know, okay? And feel free to email my team and he can send you a zoom in to join me next week. Awesome, okay, great. Great meeting everybody, this is DocNancyD. I'm gonna see you in my next YouTube live and whoever registered for the masterclass, I will gonna see you live in my live training as well Tuesday, Wednesday, and later this week at 8 p.m. EST, awesome. Great talking to you guys, talk soon with this DocNancyD. Make sure to like this video and share this video with anybody who needs free coaching and help, okay? Like, comment and share. Thank you so much.