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MUJI無印良品: Compact Life(Acrylic/MDF/ABS storage)

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Published on Mar 10, 2016

http://www.muji.com/jp/compactlife/
「生活に本当に必要なものを本当に必要なかたちでつくる」
1980年に無印良品がうまれたときから大切にしている考え方です。
愛着のあるもの、大切にしているくらし、本当に必要なものは人それぞれ。
一人ひとりが大切にしている感じ良いくらしを、“Compact Life”として提案していきます。
無印良品が考える“Compact Life”とは、ものを持たないことや小さく生活することではありません。無駄のないデザインと汎用性のある商品で、くらしを整え、住まう人の個性を生かした感じ良いくらしを実現することです。
無印良品のスタッフたちがお客様と一緒に考えてきたことや感じ良いくらしをおくる人たちのお話から、“Compact Life”は、くらしのヒントをみつけることをめざしています。

We create products that are really necessary in everyday life in the shapes that are really necessary.
MUJI has remained true to this philosophy since it was founded in 1980. The idea of what is truly necessary differs from person to person.
Individuals become attached to different things and have different priorities for their lives. Our vision of the Compact Life is a simple, pleasant life that embodies the particular values of an individual.
The MUJI vision of the Compact Life does not involve living without material goods or living in a small way. It means achieving a simple, pleasant life that embodies the personality of the individual who lives the life with versatile products designed to provide just what is necessary.
This Compact Life offers further hints and tips derived from conversations between MUJI staff and customers, as well as suggestions from individuals already living simple, pleasant lives.

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