 and extract all the knowledge, and I'm here with Mark Finnerin, who runs the mentor program at SAP, SAP Labs. Welcome to theCUBE. Thanks, John. So, now you guys are no stranger to producing media. You have podcasts, you have all kinds of stuff. You guys wear the rugby jersey, you're known as those mentors, those gunslinging tech guys out there. Great personality, great group of guys, been very impressed over the years watching you grow that organization. They're all cool guys, so tell us what's going on. I know you're always busy, so thanks for dropping in. Give us the update on what the latest patches mean, the new buttons, what the mentors are doing, and what's the highlights. Yeah, thanks for having me. The latest, greatest, you're talking about the batches. I mean, for the people that don't know the SAP mentors, they are the top community influencers of SAP. They know SAP inside and out, and all on the ground floor. They're good communicators, and they have proven community spirit. So what they often do is bring the local community together in SAP inside tracks. And the passion comes across like, as you can see here, we have a new batch on my sub-mentor shirt. Yeah. For people that don't know. They put their Twitter handle. Own Twitter handle on the bag. And that is certification five. So certification five is a group of the mentors. It's like the Navy SEALs of SAP. You're out there, you know, the commandos or, you know, highly trained operatives. So they formed their own group and said, hey, certification at SAP should be improved. So they wrote on their own time a 50-page white paper around certification and brought that back to SAP. And one of the outcomes of that is that there was a certification group founded that met this time for the first time here at Sapphire for a meeting where customers, partners, and SAP education came together to talk about how can we bring greater value through certification. And so that is one of the successes of them. And so they themselves created the batch. Yeah, it's a great team where I just tweeted, you guys are amazing. I'm really impressed. But tell us what, I know you're always busy because last year we tried to get some time. We only saw each other at some of the events when we were in the hallway. So tell us what's happening. What have you done this week? What is the coolest thing you've done? I think the coolest thing. Or a couple of cool things. Couple of cool things. Actually, Thurston Franz in Germany who unfortunately can't be here, he used the river application and developed an Android app which is called SAP Mental Outreach. So for people that don't know the mentors and want to find out who they are and who is in the special area. So he created an Android app where you can search for mentors, where you can find them. And the cool thing is that he did it for Android and then others helped him to put it out on the iPhone, at least as a web app, which is running on the iPad now too. And so this is now available on Cutting Edge Technology River is not even, is there and we are using that. And it proves the point of what the mentors are doing is not only giving good feedback, but they roll up their sleeves and create stuff. They develop stuff. Where do people get some information? Obviously the Eco Hub, everyone says go to the Eco Hub. Is there another website or is there a specific link or URL? Just go to your Twitter handle. Sub Mentors is the Twitter handle, Sub Mentors, or search for Sub Mentors or submentors.sap.com. Sub? Sub Mentors. SAP, SAP. SAP Mentors. SAP Mentors, not sub. Okay, sounds like sub, get the accent. Sorry. What else, what are the cool things have you done? Obviously there's a lot of events, social events. Last night the CEOs were at the influencer dinner, that was cool. One thing that we do every evening, one half an hour before the show closes, the show for closes, we do a daily wrap up. We come together at the ASARC lounge today at five and the mentors come together and talk about, hey, what was the learning, what are the things that others should check out and talk about what is going on. And I think that is really where you can experience the expertise of the mentors. The curation, there's some great curation, you guys are out scouring the landscape. Exactly. I like the cube here, but manually out there, collecting all the data. What is the data telling you? I mean, what's your vibe? I mean, just off the cuff, what are you feeling? What are the things that are emerging for you that you can share with folks real quick out there? Kind of bumper sticker. I think the vibe is really high. People are really positive about HANA and in memory and all the things that are happening. Also, many of the mentors are in the mobile space and lots of things are happening there. And I really think also that it's another proof of that the sub mentors as a group, to create a group of your top community influencers and bring them together with the executives, they're going to meet with Hassad this afternoon and if the schedule isn't totally off because the keynote went longer. Why did the keynote go long? Was there, I saw a lot of stuff on Twitter, was it because he was just bow guarding the microphone or was there actually a schedule slip in technology? Did it not keep up in time? No, I think that Vishal already got very excited and told lots of stories because of all the great customers' stories. So he was a microphone hog. He was hogging the microphone. Well, and Hassad, of course, is also passionate about everything. It was really cool. I mean, I have no problem with the schedule shift. I'm not saying it affects everybody, but you get the two horses up there talking about the tech and there's some two of the big players up there on the tech side. You had the business keynote yesterday with Vishnabe and McDermott, update, blah, blah, blah. And now you got the big guns. Yeah, and I thought it was really, really powerful to have all these customers that are using it already and saying, look, I'm running SAP and this is how it helps me and so that was cool. All right, so we're here with Mark Vinneran, the mentor. You run the mentor program? Are you charged with the mentor program? Yes, it's my idea actually. I always forget your official, it was your idea. You're the founder of the mentor program. I knew that, I always forget what titles, but it's been a great success. I've watched it grow up from the beginning. I remember when you started it, it is a fantastic group of people. They're mentors, like they say, but they're also out scouting the landscape. They're like a human search engine to me. They're a group, they're well-formed, good guys, like to have a lot of fun and work hard. Whenever you see one with a mentor shirt on, so don't be shy, walk up to them. They like to share, they like to engage. Yeah, the special forces of SAP. You guys are out there doing your magic. That's right, mentor magic. All right, well thanks for coming in theCUBE and we'll look forward to seeing you later tonight and next year. Check us out at five o'clock in the ASIC Lounge. ASIC Lounge, if you're here. Thanks for having us. Is there a live stream going to be there? I mean, they do our live streaming over there. Sometimes, let's see whether we can get it going. Okay, great to see you. Thanks for coming inside theCUBE. This is...