 Hi, I'm Matt Carroll with the Senate Pacific Media and also the future of news initiative and I'm very excited to be here and When they asked me to give a talk, I wanted to make it sort of a buzz-feedable kind of thing So I said okay five minutes five top media leaders five hot new news trends. I figured that would be pretty easy I'll call ten top media leaders. I'll get five and I'm good to go So of course I called ten and ten called me back totally screwed up my headline And I'm sure there is a lesson to be learned there about writing your headline first and then your story But I have no idea what that lesson is. So I'm gonna totally ignore it and just move on with my talk So here are the ten nine people by the way the C is circa nine I'm sure you've heard of one you probably haven't heard of and it's fresco down in the lower right And it really doesn't belong up here in a lot of ways its content is very very thin But what is cool about it is that it is a very well-designed picture news app And what's even cooler is that it was designed by two 19-year-old freshman at NYU And I was very impressed by that and I thought to myself, okay It's so neat that the tools that exist today are really good that can allow 19-year-olds to create a very Creditable news site and that's really cool. But it also made me think okay if 19-year-olds are doing this What is the mobile news world gonna look like in another couple of years when the seasoned professionals get get through Tearing it apart and putting it back together And by the way, I just love these these kids attitude was Vandal Daniel Vandemura I'm sure I'm killing his last name and a guy named John Meyer So I talked to these ten people the two terms I kept hearing again and again was tipping point Mobile is just everywhere now it has gone from basically nothing not so long ago to now Where it's 50% at the post the Times Buzzfeed the Guardian Twitter is at 80% and of course that doesn't even count places like circa which are basically just they're designed just for mobile That is Adam man up there in case you don't recognize him if the one of the things that was also clear was the Continuing atomization of news this goes to sites like circa where they break everything at the little bite-sized Paragraphs as you move along, but it also includes sites like NYT now or Yahoo news digest Were they taking a big bucket of news and putting into a little tiny bucket or relatively small bucket for people in the idea that it's much Easy for for people to consume over mobile This is sort of further down the line people like Marty Baron talked about this and David Cone at circa Wearables and it's clearly not here yet. It's definitely on the horizon, but the way they talk about it Mobile was on the horizon not so long ago, and it caught up very very quickly with people So they're something they're keeping a sharp eye on Marty Baron also talked about just in time news in the idea that You're a consumer you're driving past the dry cleaners all of a sudden you get a ping that says a by the way You left some shirts at the dry cleaners. Maybe she just swing by and grab them right now Again the emphasis was on mobile news is in its infancy things are going to change pretty radically For users a lot more contextualized news you're going to hear from Alexis unfold, which is one thing Rap genius is another thing despite its name. It has some really cool ways if you in using context for stuff Daniel Schultz who's here is also creating something called truth goggles, which is another way of contextualizing personalized There's also just gonna be much more participatory and a lot more personalized news coming up We held a hackathon here two weeks ago And it was a lot of work and personalization one of sort of the neat But very simple ideas was when someone does a story on say Votes in the legislature a line would be dropped in the story Depending on where your zip code was telling you how your local rep voted simple, but effective Also things are changing very very quickly for newsrooms This is I think a difficult thing for a lot of people to understand so far And that is mobile is just a very very different language and things are changing very very fast for mobile And it is just really different experience for people on whether from desktop to a mobile experience mighty Baron talked a lot about this how You can still do heavy-duty investigative journalism on mobile, but it's going to be done in a very very different way Bert Herman at Storify talked a lot about this and everyone has seen this the mobile designs It's much simpler much cleaner big pictures big headlines fewer headlines the Guardian recently went to this sort of design a couple weeks ago And it kind of brings me back actually to when I got into newspapers when modular design was becoming very popular I know I'm dating myself here But one of the I guess it's a concern for me is that that news organizations that are deep like the Washington Post or the Guardian They have tons of great stories and it's difficult to surface these stories I think with this clean design it's just something that that has people have to deal with as they move forward Jonah Peretti talked about this a little bit I mean he's it's being overstated a little bit my headline here I'm not not that commodity stories are in jeopardy so to speak But does it really make sense to have 30 different people covering the president's speech when all the 30 stories are going to be exactly the same on the other hand Jonah and Marty Barron and I actually totally agree with these guys that investigative reporting is not going away There's been a lot of stories I think talking about sort of may disappear because of loss and resources and stuff, but it's just not gonna happen It just makes too much sense Readers love this stuff it from a business point of view it makes total sense because it helps you build your brand and And and reporters love doing it too. I just it's just gonna keep going and Winners and losers in newsroom losers would be reporters say the solo reporters who used to go out there and just take the notebook come back to the newsroom and Just write and they were done that is kind of going by the wayside You have to be much more of a team player these days work with news devs Videographers the whole bed. It's it's a team game now winners And this comes from Dan sinker who is maybe floating around out here and David Cohen It's circa if you are a talented news dev You are in luck because you have won the lottery They are these news sites are desperate for people like you and witness Aaron Pilhofer Probably a lot of people know him used to be at the New York Times And he was just snatched up by the Guardian and they are very very happy to get him and that's it So anyone wants to talk about the the slides or the future of news or the Boston Red Sox glad to chat with you later Thank you very much