 How to find and interpret your YouTube data so you can explode your views now You may have been making YouTube videos for a while or you may just be starting out either way You need to look at your data. Your data is super important You need to look at this on a daily basis in this video What I'm gonna do is walk you through some of the data on my channel and let you kind of see how it works And what we're looking at so let's run over to my computer right now And let's take a look at my data so I can share with you how to find your data and how to interpret this data Okay, now the first thing I want to do is I want to go to YouTube studio, which is right here And once I get into YouTube studio, it's gonna open up a lot of possibilities for me here guys And I want to walk you through all of this here My channel is not huge. It's growing. So I don't mind sharing stuff with you Current subscribers right now is 5606, which is very nice And this is the dashboard. So you're gonna be taken to this dashboard right here in the beginning So then what we want to do is maybe go over to our analytics, which is right here and On analytics the first thing you're gonna see is an overview It says my channel got seven thousand three hundred seventy nine views in the last 28 days So I'm getting there now. Keep in mind in the beginning. I had zero. I had zero. Okay, so You have all these other tabs up here. So let's click on some of these. I've got reach right here Reach is kind of interesting. This is also set usually to the last 28 days But you can set this when you're looking at any of this data 90 days 365 days lifetime Whatever you want to do you can pick a month down here. You can do custom whatever you'd like to do So it's got my impressions which are down right now 18% don't let this scare you Sometimes your numbers are gonna go up. Sometimes they're gonna go down now I look over here impressions click through rate is 6.6 percent, which is up 16 percent, which is nice Okay, my views are down 921 right now less than usual. It could be the time of year. It could be whatever Then I click on engagement right here Engagement is kind of interesting. This is the watch time hours. So I'm at 390 was it 395.7 which is 44.3 less than usual, okay? So whatever usual it is then I've got my average view duration right here, which is 3.13 minutes Which is down 3% right now. I click on my audience right here Audience is pretty interesting. I like this This really shows what's going on on my channel now if you look at this line down here The bottom line is returning viewers, but look at new viewers look at how many new viewers I'm getting constantly now new views are way way way up, which is pretty cool And then I'm gonna look at revenue here now this revenue guys This can scare you. Okay. This can have actually scare you. So don't don't let this scare you bottom line You have what's called RPM. This is what? Revenue per mill tells you how much you earn per thousand views So I'm earning twenty six dollars and seventy five cents. This is Extraordinarily high this number here is normally between one and six dollars It's because of the niche I'm in that this is so very high Don't expect this number to be twenty six dollars and seventy five cents Don't use my channel as a benchmark. Okay. Now. There's probably channels out there They get a whole lot higher than this, but this is what I am expect maybe one to five RPM Playback based CPM. This is what they're actually charging if you see here play back based CPM Means effective playback based cost per mill and tells you how much advertisers paid per thousand monetize Playbacks now. This is what the advertisers are paying. This is what I'm getting twenty six dollars and seventy five cents So next part that we want to look at here and we when we look at all this stuff guys We can stroll down here. We can see what you know all these different months were how much money I earned and all these different months As your estimated ad revenue you can look over here and you can look at skippable Video ads right here display ads bumper ads all the different ad types It'll also show me all the different videos and how much money those videos actually generated Then I can go over here to comments now I Can look at all the different comments and I've got a bunch to respond to here, which is interesting to do But I've got to do that and then I can look at content right here Content is just my videos, but this is broken down into several different things So here's my uploads and here's my lives right here So you can see the live videos right here and you can look at all the views now. Here's something interesting Let's go to uploads real quick And then what I'm going to do is I'm going to sort by views because what it's doing is showing the most recent Loads right now. Now this video here got eighty eight thousand five hundred and forty three views It's got fifty eight thousand. So all these videos here the top got thousands of views Let's go ahead and sort this by date. Okay, so that one at eighty eight thousand. Look, this one's only got six This one's got thirty four twenty nine twenty seven sixteen twenty six twenty nine I don't let this bother me that I got fifty one views I don't let that bother me because I got one that's got eighty eight thousand views and guys This is what you've got to understand when you're looking at your statistics here It can be all over the board now the next thing I want to look at down here is settings And if we go to settings here, we have general. Okay, and the only default unit I have here is dollars Okay, so I'm gonna leave that alone. I'm like a mess with that And then I've got my channel right here and what I've done for my channel And this is what you need to do for yours too is put your basic information in here What are the keywords that people are going to be searching for for your channel? So I've got internet business online business jrfisher.com jrfisher How to YouTube make videos all these different terms That I feel are going to work for me and my channel and I've got four hundred and thirty four out of five Hundred that are allowed here and then I've got advanced settings right here So this is where you're going to set your channel if it's for kids or not If it's set for kids you can't per take and these advertising dollars You want to keep that in mind feature eligibility and as you can see my default features and my features that require Phone verification. These are all enabled. I've done all of this right here Upload defaults upload defaults. It's pretty important guys. Now. What this means is I don't have an upload title That is on every single video because every video is going to be different I do have visibility is public on every single one I do have certain tags that I put on here for my uploads, okay, but I could change those tags Then I have things in this description box So I have some things where people can download some stuff here. I have my recommendations for different books right here I've got different text in here. I've got teleprompters Funnel makers all these different things here that are actually Affiliate links I have all of those set up in here In that way They're always on every single video I upload. I don't have to worry about it. You can do this to guys It's not hard to do and then I have some of my other videos in here So if somebody wants to watch about you know doing WordPress website or Real way to make money online or whatever it is They can click on these and that will keep them on the channel because I have these links here because they Have these opportunities to watch more videos and then I may have some hashtags in here that always pop up I have different ways to get a hold of me. I have Facebook groups in here So as you can see I've made good use of this area right here now Let's go ahead and close this right here But another thing you can do if we go back to views again and we sort my videos by views and let's look at some of these Other ones are 88,000 58,000 since these videos did good, okay? I may want to consider What doing similar videos because these videos did well people like these videos seven ways to earn Money with a laptop did very very well It's got almost a hundred thousand views and it's still getting views and it's got three hundred ninety four comments on it So I may want to look at this data. This is how you use the data I may want to look at this data and make more videos like that. Okay What else can I show you in here? Monetization is right here. If you're missing some of this stuff, you got a scroll, okay? So I am monetized one of my videos right here You can do customization right here if you wanted Channel trailer if you want to have a trick channel trailer in there I also have an audio library in here if I want to use that so these are all the different things I can use and songs and all that YouTube actually will supply to me and I can use their their music and their sound effects and all these different things for free I have an area in here that is for competitors. Okay? You must authorize your channel with vidIQ to use this feature. This is a vidIQ feature And I have vidIQ and I also have TubeBuddy I will put a link in the description below so that you can actually look at TubeBuddy And you can get it for free. So I do recommend you start off with TubeBuddy And then you know, there's a couple other spots in here I think I went through everything else but guys bottom line is when you have a YouTube channel It's not a matter of just having the channel. It's Utilizing all those tools that YouTube gives you you think about it They've got all these tools in there. Why would they give them to you if they weren't useful, right? And if you have access to these tools and you're not using them, why not? Why not use these things? I mean just the simple one where you can look at your videos that are getting the most views and do similar videos That way you're going to get more views. You start giving your audience what they want YouTube is not a platform where you make videos about what you want to make videos about YouTube is a platform where you make videos where people are already searching for that subject or that idea and you satisfy that need That's only if you want to grow your channel. Okay, if you just want to do random videos That's entirely up to you But if you want to grow your channel if you want to get subscribers you want to have more people watching your videos You're going to want to make videos that people are interested in that's a very very important distinction I didn't do that in the beginning. I just randomly picked stuff and that's not the way to do it So you'll want to use a tool like TubeBuddy, which you can get absolutely free. There'll be a link in the description Also, I have a course in the description. It's a $97 course. You can get it absolutely free All you have to do is click and learn so you do want to grab that too. I really appreciate watching this video Give me your comments below. What are your statistics like? What is your RPM? What is your CPM? Okay, let's see what it is. Maybe we get some comparisons going put that in the comments section below Thank you so much for watching this video. I really appreciate your time and attention each and every one of you who helped Me grow this channel. I really appreciate you. Don't forget if you haven't done so already Make sure you subscribe a lot of you guys are new viewers. Make sure you hit that subscribe button down there Don't forget also Bring the bell turn on all bell notifications. See your notified each and every time I go live Or I'd upload a video just like this that way you don't miss out Thank you so much for watching the video and I'll see you in the next one