 What are three things that you think everyone should know about the edge of cost strategic plan? Well, I'll go with one and then you you jump in, you know, I I've said many times that anybody who's done a strategic planning process knows that every single word is Probably an hour or two of conversation. That's absolutely true in our case What's really interesting about our plan too is there's words that aren't in the the plan that represent Really deep and important conversations. So you look at our vision statement, which is our You know where we want to be in five years and it's inspiring the transformation of higher education and service to a greater good a lot of words there a lot of hours there, but doesn't mention technology and What does that mean? Does it mean it's of course it we're still obsessed with technology? It's what we do, but the vision for the future is not the tool We use to get there and so that was a really deliberate Conversation to not include the word technology but to focus on where technology can take us and the difference that we think technology Can make also not in there is it not the top 10 it issues anymore It's the edge of cost top 10 and so we're trying to recognize that our community is no longer What it has been the heart and soul is the CIOs and IT professionals But we're also Institutional researchers instructional designers CISOs and on and on and that our community strength is who we include not not who we leave out But what yeah, what do you think I think that's exactly right? It's intentionally Positioned to be more inclusive and less less focused on a particular area The other thing you asked what three things we might say three's a magic number. There's three goals so that I think Makes a Manageable, you know for us to think about but one thing I'd like to say about the goals and we've even heard this from members of the community They are strategic their high-level, but they're actionable and our intent would be that over through the life of the strategic plan What will come from edge of cause will be things we can use, you know things that are actually going to help us in our day-to-day Life as we as CIOs and as as professionals in higher ed work to transform the Organization so they're both strategic. They're looking at it from the top But really we want to make sure that there's an actionable outcome We did a member survey and it's probably really important for our members to know we actually Listen to the responses the members survey and one of them. We heard loud and clear was more actionable items more Action-oriented more concrete more takeaways And so we really are gonna be you're gonna be seeing that more than ever in the years ahead So that you won't see that called out, but that's Written in between the lines of this whole thing. So just to wrap up. Is there anything else you'd like to add that? we haven't covered either about the Strategic plan or edge of cause in general of what you see in 2024. I wrote an article in 2019 I wrote an article and thank you. Thank you for I get stuck in decades In 2019 before the pandemic, which seems like 1818 I wrote an article on digital ethics And and that was before any of the generative AI I mean AI was there But before any of the explosion of interest and and I think sort of underneath and woven throughout this plan with the this idea of Transforming with a greater good is this theme of digital ethics and you know that the whole generative AI world is gonna challenge and test our our commitment to ethical principles in design and taking out bias and removing discrimination and and I I just think that this is our test and and I think it's in there Higher ed needs to lead the way in that and I think I think we have the opening We need in this plan if we're gonna really focus on the greater good. Well, there we are Yeah, and I think one of the other themes we see through the three goals It's around partnership and people the emphasis in all of these social tools is on the social Not on on the tool or the technology and that I think is something that I'm excited about the the possibility of developing better partnerships with our with our industry partners the The focus on caring for our community And our very diverse community those are the things that I think are going to help us Really transform our institutions great last word If you haven't read it I wrote an article an edge of cause review that just came out about our strategic plan Yep, and the ending to that article was the way I would end today is This is a chance for you to get engaged in edge of cause if you've been you know You've been recognizing that this community has been helpful to you at some point in your career And you've been wondering or wanting to give back now's now's the time because we're heading off into these new directions And we need you and could use you so find a way find a way to connect find a way to be part of this great community And that would be fantastic great Helen John. Thank you so much. Thank you