 Yeah, good afternoon everybody time Stuart here. I'm with Liz Trotter our guest today or RJ Patel and Gosha Baron. This is smart business moves. One of the smart business moves is fix your green screen before you get on a live call. Otherwise you have to do it while you're on the call. Okay, but it's all good. Gosha, how are you today? Just fine. I'm trying to stay cool. It's approaching 100 here. Is that like the heat index or is that what the thermometer says? No, the heat index, the real field. Yeah, but I love it. I love when it's hot. I cannot stand the cold. You live in Chicago. That's unfortunate. We were just talking about that when I was there, how you're like, ah, there's too much cold weather. You like the heat. It does get really, you have a lot of extremes there. I'm ready to move some less out. I'm waiting for the right moment. RJ, what's going on in your world? Similar to Chicago temperature wise. It's incredibly warm. And you know, one of the most unusual things happened two nights ago that I was trying to figure out as I'm trying to go to sleep. Was that thunder or was that fireworks? And all of a sudden Asha opens up the curtain and this big bolt of lightning comes down and I said to her and I literally jumped out of bed. I said to her that was in our backyard. The next morning I get up and sure enough that tree right there was hit from top to bottom and it's amazing how the bark is scorched on that tree. And I did not realize that when a tree gets hit like that, and that's a huge maybe 150 to 100 foot pine tree. When a tree gets hit like that, it will die in a week. Oh, I didn't know that. I did not know that. And my neighbor tells me that he didn't even know he got hit until I informed him. And because it's kind of in his line, my line, who knows, we're going to take it down. Sounds like you don't have a lot of options. No, I wouldn't want it to fall either my way or his way. If it falls his way, not a lot of damage, but it would hit my home. Yeah. I hate going to fall in the house. Yeah. Yeah, that's why they're taking it down. Yep. Yeah. Well, gosh, wow. Yeah, you're right. But it would die that quickly. Seven days. Wow. I had zero idea about that. I would have thought you were safe for at least 90. Pick a number. 8990, you know, 91, maybe. We'll go with that. Hey, Liz, you know what today is? What day of the month this is? Wednesday, the sixth. Well, yeah, that's it. But it's also like the first Wednesday of the month. That's the jolts report Wednesday. Jolts report. Yes. Yes. Yes. Yes. Good. I love it. I'm so glad. Glad you remembered Tom because guess who didn't. Okay. Well, I am, I am on it. And we love our jolts report. Yes. Is it something exciting that we have to look forward to today or? The number of job openings actually went down about 600,000. That's the goodness. Wow. Still have over a lot, excuse me, still have over 11 million job openings, which is still kind of crazy. It was quite a bit higher than it was May and 2021 and nobody was working May of 2021 either. Very much higher than it is historically. If you scroll down here a little bit, you start getting into percentages of openings by industry. And what this means is they don't have like house cleaning on here. They have like leisure and hospitality. 9.1% of the jobs that are available leisure and hospitality are open. They're unfilled. Accommodation and food service 9.5%. So that's not, that's not awesome. That's still as a heavy lift. And number of unemployed people in the US is roughly 6 million. So it's not quite two job openings for every unemployed person, but it's close enough to, you know, it's easy just to round up and say, yeah, there's, there's, there's two openings for everybody looking for a job. Well, we kind of knew all that, right? Just so we can feel that, but still not happy, not happy times. No, no, but the economy is supposedly slowing down. Some people are debating, we might already be in a recession. Theoretically, the job market, you know, would get a little bit softer, but it looks like wages keep going up to unemployment numbers come out on Friday. And one of the things that they talk about is like wage growth month over month and year over year and everybody's expecting those numbers to keep going up to. For how long? What's the expectation? A lot of different opinions on that. Some people say, you know, maybe by this time next year things will be better. Some people are saying it could be several years. Yeah, nobody knows. Take it with a grain of salt. Okay, but that's it. This is actually a great thing to be talking about right before we are talking about the RxRochio for sure. Because I mean, really this directly ties into one of the big values that we get from RxRochio, right? We want people to be prepared, right? We want everyone to be prepared for the times. And also not feeling insular, not feeling like it's just me, my problem. I have to solve on my own, right? Having that big community of people depends on the bubble you live in. Hey Steph. Hey Steph. Great picture on there, Steph. So yeah, you know, it's definitely, we've used the term unprecedented times here for the last several years, I guess. But I guess really the interesting thing now is none of us has ever really run a company during inflationary times. And we get used to doing things, you know, what worked last year will work again this year. We just kind of get in the habit of doing the same things and, you know, make tweaks and so forth. But now things are changing a whole lot with pricing changes and what we're having to pay for stuff and, you know, the labor, you know, situation. So we're going to have to be a lot more nimble and change a whole lot more now than maybe what we have in years past, which kind of ties into what we're going to be talking about again as well. In terms of ARCSE, a trade association, a community of, you know, business owners doing the same thing that you're doing that can provide help and support and help you see things and figure out things that maybe you need to know but wouldn't ever get on your own. You know, Tom, I feel in my little bubble here in the Atlanta market that the two things that have happened have been good for us, but increase in the wages, right? Because in Georgia, believe it or not, our minimum wage is still stuck at 725. And it's like, who in the world would come work for anybody for 725? Come on, people. You know, try working 40 hours and then by the time your taxes are taken out, can you really make a living? Georgia really needs to catch up. But nobody's paying that though, right? No, nobody. I mean, who's going to come work for that? I'd rather stay home. So, you know, some people argue that that's the way it should be, though, that the free market will decide what the minimum wage is. And, you know, same thing in South Carolina. And, you know, we pay over twice that just for starting. And nobody, I mean, nobody's even, you know, really, you know, you have to be paying at least $12 an hour just to get your foot in the door. Probably closer to double, like you said. But between between the wage increase, right, and then COVID for our industry, I sincerely believe it is COVID was great. And then the wage increase was also good because it helped us increase our pricing. And I don't know about you. You can you can touch on some of the percentages. We even the gas price, I'm going to throw in a gas price. We had one customer out of all of our customers. We said, come July 1st, we're going up $5 per clean. And only one customer decided to leave. Did you directly relate it to the gas? Absolutely. I said, when the prices normalize under $250, we'll pull that $5 per visit. Nice. So my point is we had already factored in if the price gas prices are anywhere up to 250. This is your rate. Now we're adding $5 per clean. And one customer left. That's an example of how we need to adapt and change and be more nimble now because of inflation and prices. It's a scary thing to do. I mean, just talking to businesses, you know, nobody. Nobody wakes up in the morning and say, oh boy, I get to increase my prices. I mean, it's kind of odd because you're going to be making more money. You should, but it seems to create a lot of stress. But you know, I had to call the alarm company in because there were some sensors on my windows that were going off at four o'clock in the morning. And so when I saw their invoice, yes, it was on their gas. And I said to myself, you know what, I don't, I didn't feel in that moment that I would be the only one doing it and that it was an acceptable practice. And I just asked my staff, sent them an email and I said, guys, what do you think? And they all agreed we should. I said, well, then do it. Mm hmm. Right. Well, it sounds like you've had, how long ago did you do it? RJ, it sounds like you've had really good success. July 1st. Seven days ago, a week ago. Did you send the letter out? We sent an email to all our customers. Okay. Mm hmm. So, yeah, that's a decent amount of time. Yep. What was the person who, the one person that had pushed back? What was the issue? What was their name and phone number? And you know, you're right, Liz, that's a good question because we should have been a little bit sensitive to that particular client. We just raised their cleaning rate and they kind of heeded in hard, but accepted it. Yeah. And then we banged another five bucks per cleaning and their weekly account. And I said to my team, go back and say, you know what, we increased your rate, forget the five bucks. So we're back to normal. Put them. Yeah. Yeah. So there, their pushback was just like, when is it going to stop? Are you going to raise my rate every week or every month? Well, for them, it felt like a right hook followed up with a left hook. And that was enough of a knockout for me. Yeah. Well, I'm glad they went back on your schedule because I wouldn't want to have to call them myself. I was going to send you their name and number, Tom. We could just share their name and number here and everybody who watched your smart business. And you know how we have been afraid for many years to increase prices, right? There are people that have not increased rates for many years to their customers. Now it's the perfect time and people will not even say a word. They have probably expected that long time ago. So, you know, we need to make lemon lemonade out of that out of those lemons, right? Yeah. We do. So, what's going on in the ARC-C world? ARC-C world. You know, I love ARC-C. Who does not love ARC-C here? Raise your hand. Good. I'm glad nobody did. Here's a second follow-up question. Would we know each other? Had it not been for ARC-C? Nope. Can we get right here, everybody online as well, and who's going to listen to this, that ARC-C is the glue that binds all of us? Right. Yeah. Right? That's true. We have to be with some major friendship, right? Friendships. It's some, right? Ours in our case, Gosha, it's partnerships, right? In your case, Tom, Liz, partnerships. And had it not been for ARC-C, had it not been for that platform that we all have, we don't believe we would be here. Made central, the show, why would it exist? If it's not for ARC-C, for the cleaning industry, it would not be here. Yes. Thank you, Paul. Lifelong friends, right? And so, Liz, I'm going to pose these seven words to you and phrase. One phrase. And I want you to tell me how it relates to ARC-C for you. Okay. Everybody else listening. Didn't I say, don't start with me? Did I say Liz or did I say Tom? No, you said Liz. You said Liz. Okay. Okay. All right. So here we go. Purpose, time, learning, love, family and friends, health, peace. Can each word phrase go back to ARC-C for you one way or another? Except for maybe health. Really? Yeah. I'm going to show you how. Okay. Business health, I'd say yes. Okay. Personal health, I've been sick for two months. So do you really want to take credit for that? If your business isn't healthy, it creates a lot of stress and sometimes bad habits. That's definitely. Exactly. Yeah. I've got my cat is screaming. All right. So these, these are the seven things that really matter. And this is from an article from home magazine, and Gosha and I looked it up and said, what matters to people in life? These are the seven things that matter to people in life. And I'm here to tell you, ARC-C provides comfort in all seven of these. Again, peace, health, family and friends. And I'm really intrigued that family and friends were put on the same line. Purpose, time, learning and love. I guarantee you, you can get all seven of these from ARC-C. Is there anybody out there that disagrees? Type in, type it in, make a comment. Do you believe you're getting this from ARC-C? Unless they're not connected to ARC-C. Don't, don't know about. And that's our purpose is to provide that platform to say, when you belong to ARC-C, you have all this. And here's one place you can come and get all seven. And of these characteristics that people are looking for in their life. If you're going to be in the cleaning industry, ARC-C is the place you need to be. It's important to have the human connection. You know, we all have the Facebook, right? We're all on Facebook. We live Facebook. But then when it comes to at the end of the day, are we with friends or is our life empty? We want, and what do we want? What are we looking for? We're looking for the friendships, the close friendships that we can pick up the phone and call or just being typing the phone, right? And talking with friends. We're looking for the connections. So, you know, I'm happy on the plane in a week and I'm going to visit RJ. And Paul will be there as well. You are? You didn't know that, right? Sorry, but, you know, whether you want or not. We'd like to share that with you. If it's not for you to share that. You know, I'm getting some really good comments here and I'm going to come back to that, Gosha, in a minute. Danit here says that I am not a member and I know that people are getting these things from ARC-C. You're right. And we would love for you to be a member. We would love for you to be part of this family, this family that exists to support each other. Patrick said, I missed, oh, sorry, Patricia. I missed the first part in part of ARC-C, but not using it much. If you're not using it much, you know, are you using your friends? Are you using your connections? Tell us if you are or not. And then I honestly don't know too much about it. Amy, are you referring to ARC-C? You don't know much about ARC-C? Because we want to help you learn about the Association of Residential Cleaning Services International. That's what it stands for. And it's an association with over 500 members, you, myself, Tom, everybody on the screen here. We're all members. And how do we build those friendships? Again, going back, not over Facebook or social media, but getting together, getting together. That's how we got to know each other really well, right? Tom, Liz, RJ. By getting together at events. So hence that, let's leading us to introducing a road show that we are putting together so we can meet together. We are going to have three road shows that we'll talk about this little today. But this is the opportunity that we want to bring people together. And so we can build connections and where we can learn something. So not only building connections, but also getting the value of learning something valuable, especially with where the economy is going. So we are setting our topics towards getting prepared for uncertainty. So. And Liz, I want to go back to what Gosha was referring to. And this would not happen if it's not for the RSC family, for the closeness. And so for everybody listening, this is important to know about six or seven weeks ago, I was misdiagnosed for something. They cut me open and said, you don't have what we thought you had. So anyway, I'm recovering from all that. But as I'm recovering from that, simultaneously, I'm moving my offices. I was in a building that I used to own, sold it, and the rent's going up too much. So we found another building. But it's because of ArcSea. Gosha, Oscar, Patron in, what is it? Not Savannah, but Brunswick. Brunswick, Georgia. And Paul from Connecticut all have offered to fly in and help me make the move. Nice. Now I don't know what the cost is going to be, Liz. Let me just be honest. It's going to be pricey. This friendship and this bond that ArcSea has put us together is the reason they're coming. And I shared that with my family, not Asha, because she already knows, but my parents, and my parents were floored. Like, these people are going to come do this for you. Yeah. So that's why. Right? She's like, why? Exactly. It's hard to understand the depth of relationship that you can create doesn't even occur to people that are outside of it. How deep these relationships can be. So Danita has a really good question. She says it has to be more than building connections. Facebook has changed that, that we build connections. But what other values can we get as ArcSea members? So one of the things. So I'm going to let RJ answer that exact question, but I do want to point out to you, Danita, the point that they're talking about right now is, you know the difference between you meet somebody on Facebook and you get to know them and you feel like you know them really well, but then you meet them in person. And now how much deeper of a level of a relationship do you have, you feel like you know those people completely differently. Like now you feel like you know them before you knew about them, but now you know them. So that's just that piece of coming together that we're talking about. But RJ, Gosha, I'll let you guys speak to what other value can they get as ArcSea members. How do we, so I'm going to push this up here real quick. Right? Those are some of the other things. Peace, purpose, time, learning, love, friends and family and health. Those are some of the other things that you can get. I think part of the, the hard part with ArcSea is what we get is not, it's not like, here, let me get you my stack of things that I got here. Here's the stack. Here's number one. Here's number two. It's this, right? Which makes it so much harder, but speak to this if you can better than I am, obviously. I'm going to have to make my correction first. Paul corrected me. It's not Connecticut. It's Massachusetts. I can barely say that or spell it. So sorry, Paul, but I stand corrected. You know, Don Winter is saying here, I am a, ARCSI is great. Everyone talking from ArcSea. You're right, Don. You know, we've created relationships when he and John have gone from north to south. They've stopped here in Atlanta and stayed with us. You know, that's what it's about, right? You can stay at a hotel. You can also stay at the Patel hotel here in Kennesaw. You're welcome to. I just mentioned like how I'm the beneficiary when these guys come here, not next week, Gosha, but the week after, right? And come help me, right? I appreciate that. But how have I been able to benefit someone else, Liz? That's also important. Oh yeah. And it was just last week. We all know Suzanne and she had called me and she clearly said, you know, I have a question and I'm really on the verge of losing my number one customer, she said. We had a long conversation and I suggested one thing to her. And I said, have you, have you thought about this? And she said, no. I said, do you think that would bring value? So last week she called back with an update and she says, I'm just leaving their office. And thanks to our conversation, I was able to save my number one client. Do I need to share any more? I think Suzanne needs to be here, right? But saving her number one client, is that worth, you know, the $300 or whatever ArcCy's annual membership is, you better believe it. You better believe it. Yeah. That's what ArcCy brings. Gosha. Again, for me, it's the same. It's the connections that we make. I have a question about like today, I reached out to RJ and said, hey, do you have this marketing plan for your new person? Because we are also, we also have a new account manager and I'm looking for this information. I don't want to reinvent all these things, right? But having people have knowing people by meeting them closely, I reach out to him. I talk to him. I called another person. It's just having those connections that we can exchange ideas and brainstorm. That's a huge value to me. And I want to say, but I hear a bad echo. Is it better? Is it everywhere or just? I heard it before, but now it seems to be okay. So another really big thing I think is everybody has heard that, you know, you are, I don't know what the saying is, the product of your six closest people, right? The people that you spend the most time with, etc. And why wouldn't you want to get in front of next to buy with these people that are doing more, doing better? And we're always, we're all of us looking for next step, next stages. Where can we go? What can we do next? We're all in that same mode. But when you're not with our, our, our industry people, that's not what it's like. What it's like with the people that you're around is why are you working so much? Why are you focused on that? Why do you talk about that all the time? You need to do these other things. Everything else is pulling you away from what you're really, really trying to do and focus on and where you want to go and what you want to be. But Arksy doesn't. Arksy is all about helping you to be your better self, not be more like me, be more like these other people. I mean, that's a huge thing about Arksy. I was just at your place and did a training. I wouldn't have done that training with you if we hadn't met through Arksy, right? Your people. Right. And my people wouldn't just adore you and just, they are so excited about, you know, moving forward and what they've learned, implement what they've learned. Yeah. And we're all getting impacted, right? Right. Same thing. We're all going to be going to your brand new building. I can't wait. I can't wait to see what your new building is going to be and what you're going to be doing. How am I ever going to see that if it wasn't for Arksy? How am I going to know about that? I'm excited yesterday. Yeah. So exciting. Yeah. Yeah. Yeah. It's hard to talk about it. I like what Don says right here, too. Well, you know, it's a professional trade association, which makes it different than, you know, somebody mentioned that they're, they're part of your, your, your growth circles list. That's an awesome program, but they're not exactly the same thing. You know, you're not a, you know, Arksy, since people to DC every year to talk to Congress, for instance, Roy Sard from residential cleaning, one of, you know, our residential cleaning owners, he's down your way somewhere, isn't he? He's in Columbus, Georgia. Yeah. Awesome guy. And he was, was a representative of Arksy through ISSA. And spent a few days in DC talking to Congress, helping them better understand the needs of the residential cleaning industry. You know, there's no other program out there that has the, the sway and the pull to even get us in front of, you know, Congress in front of lawmakers. And I saw something here where Stephanie was saying that she learned how to lobby at a local level through, through Arksy and being a member of a professional trade association can open doors for you in a way from a legal standpoint anyway. Lawmaking standpoint that you could say that, hey, I'm a member of one of Liz's, you know, growth circles and Congress isn't going to let you necessarily come talk to them. So, okay. Well, you know, that's not a huge thing in of itself, but the whole point of it being a professional trade association, everybody's together about growing their business, but also about growing the entire industry. It's about our individual businesses, but it's also about the industry because if we grow the industry, we all benefit. We're, we're working to professionalize the industry. We want to be able, you know, RJ's talking about how COVID and the things have been happening afterwards and, you know, how wages are going up. That really is a good thing for our industry. We can create better jobs and we create better jobs. You know, we're more competitive and we have better businesses as, as part of that. And ArcC and, and ISSA is about helping us do all of that. The, you know, PHC program, professional housing certification program, you know, having certifications for your, your technicians is again, it's another way of differentiating and bringing professionalism into the industry and good grief. There's a whole list of other associations that are part of ISSA that we're able to, to tap into. You guys can speak to GBAC a little bit and how that's helped your business, then those are relationships that you would never have without ArcC. Let me say one thing before you guys get into GBAC, et cetera. Our, our association is the only one that I know of where the people that should be part of the association are like, what am I going to get? I don't get it. What do I do? How do I do it? That does not happen. Do you think that the electric, electricians association that the people are like, what am I going to get? No, when you become an electrician, you know what you do? Very first thing, you pay your association fees. That's part of what you get. The ability to become part of that association and have your voice heard. That's part of what you're paying for is your part of us. If you're not together, we are stronger. Yeah. You know, and you're the only association that people are like, well, what am I going to get for my $300, my $465? Not saying that you shouldn't do that. I totally get that. Me too. I'm same way, right? But every association, when you are part of a true industry, you can't wait to join that association. You can't. The electricians, they join immediately. Plumbers, roofers, everybody in my mastermind groups, they're all like, yeah, we've got our own association. And we're automatically a member of it. Our price is so little, too, in comparison to what a lot of other people pay. I know the roofers association that my friend is a part of, they pay $2,500 a year. And he thinks that's nothing too. Yeah. And that price is really, I mean, they've got a staff. I don't know. Maybe we could explain just a minute. RxC is part of ISSA, which is a larger organization representing professional cleaning on a much larger scale, gets into commercial contractors and gets into distributors and manufacturers of cleaning supplies. There's a lot of different divisions of it. And any idea how many people that ISSA has on their staff? Staff? I almost want to say over 10. Definitely over 10. I almost want to say close to 15. In Chicago. They are headquarters in Chicago. Chicago? Yeah. I always think it was more than that. Yeah. I think it's probably more like 35 to 40. Really? And they have branches, they have offices all over the world. All over the world. Right. I was just talking about just Chicago here. But no, for sure. For sure. Yeah. I would like to answer Amy's question about what is the benefit to someone who is already in a community of like-minded professionals? And that's a good question. Amy, have you, if you can quickly answer this, have you actually met these folks in person? Like Liz talked about? Because that's important. While she's answering that, I know we're still going to get to G-Back also. Yes. Yes, yes, yes. Right. We do want to talk about the different training, et cetera. But there are a lot of other, while she's answering that, there are a lot of other amazing opportunities. Like, I don't know, don't y'all get a lot of your supplies through Arcsy? Get the link so that you get the discount. Discounts. I just kind of take it for granted, right? That's where I'm getting my discounts from. And where I'm getting the best stuff from. I'm not going to go and buy the cheapest, lowest price thing because I can get the best stuff, the more professional stuff at a really great price because of Arcsy. Oh, Amy. Oh my gosh. Sadly, no. Yeah. Oh, it's such a difference, Amy. Oh my gosh. Like, I almost want to pay it for you so that you can come to that. We had to get it, right? Last week or two weeks ago when we were here. Yes. It's the fun that it makes it. Amy, Amy, I'll make you a promise. You joined today for $2.99. And if you do not get value out of Chicago at the convention, I will personally reimburse you $2.99. I'll also pay you so double your money. There you go. Now, let's double money back guarantee. Now, I will hold you in my office. And that's how much I believe in Arcsy. And Arcsy is made up of these four professionals and you all that are on the line. I know Stephanie is a member of Arcsy. We all met thanks to Arcsy. And dang. I'm laughing. Yeah. See how much we believe in it? I'm laughing. No, you're not selfish. I'm not selfish. Yeah. You don't sound selfish at all. I actually love that people, you know, ask the question. How are you going to know? You have to ask the question. There's no way around that. Yeah. We want you to come to Chicago. We want you to come to Gosha's new office. We're going to have an event there. And then the entire. Arcsy is a show. You stay there that time. And if you do not gain value, you're going to earn 600 bucks. Okay. We are creating this road show to explain to people to, for them, for people to see the value, because many people don't see the value. Like what is it? Why, why should I be part of that? So that is another reason why this road show is. Starting like it used to be many, many years ago. And actually because of that road show that was in 2008, I believe I became a member. Oh really? That's exactly it was in Chicago. It was a luncheon and I got a little postcard back then. And I went to the luncheon. And here I am. Right. Yeah. Crazy. And you know, Marlo a lot of times is on these calls. And Marlo has clearly said if it hadn't been for one of those shows, she would have never known about Arcsy. Yeah. And look at Marlo today. Yeah. Where she means to all of us. Yeah. Right. She's amazing. Yeah. So, you know, there is like a, a show special and I guess Aaron or somebody's like behind the scenes or dropped it. So I took it and put it in the chat. So, so all the channels can see it that. They gave us say a promo code that we could use to join for $299. That's part of watching smart business moves. So. I'm sure that's the limit. I'm sure that's very limited time. So it'll probably go away. Well, that's that 300 bucks that I'm going to give you Amy. And our day is going to give you two if you decide to do it. Yeah. But I love what Stephanie says here. This is so true. Right. And you actually joined Arcsy. Go to your first event. You really, you might think you know, but you don't know. Yeah. Yeah. Just joined. Thank you. Thank you. Yeah. But you really don't know the. The scale. Yeah. Yeah. And just how big our index is. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. And just how big our industry is too. You. I think you, everyone who joins Arcsy at some point in time, gains this new level of confidence that they didn't have before. You don't hear people as members of Arcsy saying things like, well, they treat me like I'm just like a cleaning lady or you don't hear any of that stuff with Arcsy. What you hear at Arcsy is, wow, I really have a sense of what it's like to be a professional cleaner. I understand. It's different. And now I understand. I see all of those people. These are professional people doing professional things. And I'm one of them. So everyone seems to gain like a much deeper feeling of confidence and. Like. And sense of longing and sense of. Yeah. Absolutely. All of the. All of the attributes that, you know, RJ started this off with, I mean, the residential cleaning industry is, is can be very hard on you. There's a whole lot of people out there that are just working very hard and, you know, not having a lot to show for it in a lot of regards and networking within a, within a trade association. I can't emphasize enough. It's a professional trade association, which makes it unique. It's an opportunity to get insight and meet other people who've overcome a lot of those challenges and are able to, you know, have a satisfying successful life and fulfillment by, you know, being a professional within the residential cleaning industry. All right. We said we're going to talk about this and I really want to talk about it. When I flew into Chicago, you know how they have those huge inside the airport? They have those huge signs that are flashing and they show all that stuff. You know, one of the messages was on one of those huge signs, GBAC. Yeah. That this place is claimed by GBAC. I'm like, what? That's us. So tell us a little bit more about GBAC. Well, during the pandemic, thanks to the ISSA, they quickly came up with this program called GBAC. GBAC stands for global bio risk advisory council. This council put together a training program where we have to be certified online in order to go out and clean COVID related facilities, homes. It didn't matter. You know, that knowledge is not going to go away. It can be applied both in residential as well as commercial. Um, so Gosha and I had already, you know, put the, you know, energy out there that we were going to partner to do something. An opportunity came along. And since, um, June of 2020, we have cleaned 4.6 million square feet in seven different states. Um, cleaned and disinfected with electrostatic cleaning machines. Um, in seven states, 4.6 million square feet. And people today in my community here say, if you need disinfecting and cleaning, we've become the go-to people. Thanks to GBAC. That kind of put a stamp on it. Like the real thing. Yeah. It set us apart from the competition. And we were able to explain the clients and educate the clients on what really means, what the real disinfecting is. And because we had that education, we had that knowledge. So having that resource was crisis. Many people were, uh, in our, in my community here in Chicago, we're picking us because we were able to educate them. And what it takes to properly disinfect surfaces. So that was just one thing that we received from. A or CSI, right? Absolutely. And, you know, I think Stephanie, can you put Stephanie's, um, comment up. That is so important folks right there. Um, it was the catalyst to getting our senators to listen to me. Okay. There was, there's another thing that I think that we've missed, uh, pointing out that Linda's pointing out that, uh, when she went to convention Orlando, you know, what a, what a big change it was. And she became a partner with cleaning for a reason. And I think that's, you know, it was, and she became a partner with cleaning for a reason. Cleaning for a reason is also part of ISSA. Yeah. And you know, thanks to, uh, cleaning for a reason. And the employee shortage and all that this year, we decided that, you know what, we're just going to think big. So we went to our business association that has over 500 members here locally. And we sponsored the luncheon and said, Hey, look, in the month of October, there are 21 working days, Monday through Friday. We would like to partner with 21 businesses here and clean one house per day free to for a cancer patient. Okay. Yeah. Within 10 minutes, 21 businesses stood up and said, I'll do it. I'll do it. I'll do it. I'll do it. And now I get to network and partner with 21 other businesses that get to see who we are, what we do, how we clean. And one of our cars is actually pink and has cleaning for a reason stuff. A news reporter pulled up and did a story on us. And I can send it to you and you can post it, but they did a story on us and he got us free publicity. I would have never been able to do that. But I'm not talking about a simple thing about cleaning for, you know, and it was a heartfelt story the way she, you know, portrayed it. But what are we doing in a situation where we're short on employees? Well, we're going to train 21 businesses on how to go clean. How amazing is that? There were people crying that day. There were people crying. I'm sorry. I didn't bring tissue that day. You could see people doing this, you know, men and women. Because it touches people. And, you know, like Liz, like you said, we're not reduced to, oh, you're the cleaning people. No, we're the professionals. We're up here. We do good things in our community. I'm telling you it's all because thanks to cleaning for a reason. I wouldn't have met them had I not gone to my first show. You're right. I was also there in 2006, 2007, whenever that was in Orlando. Well, I guess there's one other thing that we should probably share. The road show. Yeah. Yeah. Go show. You want to tell us a little bit about the road show? Yes. So we have three coming up. The first one is going to be in July 25th. Tom at your office cannot wait to be there again. And we will be hosting. We will be hosting that show there and we'll be talking about the benefits and how we, how ARC is, I can help. And what we can do to help you get better and become more professional and become. To reach your dreams. So that will be from 1pm to 6pm. We'll have three speakers. We'll have a dinner. And then is there an agenda? Okay. Right here. Yep. So register now. I believe there is a special there is a $25 discount if I, I believe so. Isn't it? If you register for that. I'm not sure if Aaron posted or not, but just register. Okay. 49 dollars for members, 99 dollars for non-members. And you can come and truly learn the benefits of ARC site. A little bit more in depth than what we have. And also we will give you an education so you can get yourself better. A lot of times with these in-person meetings. I have taken. Very good. Yes. In these in-person meetings, Amy, one of the things that happens is you, you get a lot out of the seminars, but you get sometimes little tidbits from just talking to people over coffee, over dinner, over lunch. And I'm telling you, it's just priceless. That's why Liz and I are going to give you double, double money back guarantee. And the other benefit is you're going to visit Tom's office, which is spectacular. I love the state of art that he has. So just come on, come on over. So if, if you can, if you can come to this event, you absolutely should come. I mean, it's kind of a no-brainer. You don't want to be in a situation where you're like, I could have gone and I didn't go. This is an opportunity that you just don't wrote. Yeah, right Heather. That the networking is really where almost everybody says the networking has made it. Cause that's how you begin to build those relationships and those family and friends, right? It feels like family and friends. It's the networking is where you meet the people that are going to say, what, you had surgery and you can't move your office. We'll be there. That's right. I want to, I want to share one other thing that I, it just hit me. Do you know Juliana and Fabiano? And I believe they're in the Boston area up north. Yeah. So they came and visited my office and stayed with me for I think six days or seven days. And of course they stayed with me here at my home. Cause you know, the idea is to come learn and not have to feel like you're spending buchus of money, but they came in and they got so much and they're growing incredibly. We were in Dallas at Debbie's function this year and she was just incredibly grateful. But one of the things that she said that was so important. And I said, this is how we need to be. And this is the people of Arcsy. She said, because I came there and you openly shared everything, I literally just said here are my books. What do you want to know? And she says, I was able to gain that knowledge, gain that feeling, go back home and open my office to other businesses. So they could do the same thing. It's that multiplier effect. Yeah. How could you, I mean, where, where is that value? Yeah. Yeah. You know, we were just talking about you, Marlowe. Hey, Marlowe. Hey, Tom, I have a question of you, sir. You served as the president. Of Arcsy in the very beginning. How many times did you serve as president? I was only president. Why did you serve as president? I was only president. Why did you serve as president? I was only president one year formally was there at the very beginning. And there were several years of kind of trying to pull things together. And we didn't even have an association. We didn't have a board. We did. We had what we call a board of advisors. And there was no president per se. It was just a handful of us that was trying to make it happen. And yeah. And then we got to the point where we were able to actually formally create a trade, you know, organization out of it. And a gentleman named Perry Phillips really had vision for all of us. And Perry, you know, was the executive director, you know, at the time. And right here in Atlanta. Indicator. It was. Yeah. Yeah. Funny. I have to tell you this RJ. So foundations, we do foundations, you know, like once a year or sometimes twice a year. And we have this thing called on the spot. And during on the spot, we stand up at the front of the room. There's like, I think each person gets one minute to answer whatever the question is. Some question will come up and then Tom will get a minute. I'll get a minute. Derek, whoever's up there will get a minute to answer the question. We dread it. When anybody wants to ask a question about Archie, they ask a question. The question is, what's the timer? Tom cannot stop. He, he can't stop every other topic. We're all like, one minute, we're done. But when it comes to Archie, no, there's Tom. And just going to like right now he wants. There's a, I mean, here's the, here's the deal. You know, there's a, the residential cleaning industry is a very large tent. And there's a lot of different ways to go about doing it. But for the people who make the serious investment of time and treasure to participate in foundations, they really are selling themselves short and missing an opportunity if they aren't like participating and taking full advantage of an Archie membership. So actually they're paying me to help them grow a better business. So I don't feel I'm doing my job. But if I don't really help them understand why they need to be part of our Archie. So I'm just doing my job. Okay. So Tom, I'll give you that except for one thing. It doesn't really matter where we are. You do the same thing. You can't really stop. But it's so natural and so easy to talk about Archie in that flavor because, you know, Marlo, it's okay if you're late, but you now you have to participate by sharing with us what Archie means to you. We're going to wait for you to type it in. Tom, I want to give you full credit for not only being one of the forefathers of Archie, because you are, but serving as president in the very early beginning stages. And I've had the privilege of serving in that same capacity. But, you know, you guys forwarded this industry so much from then till now. It's amazing. So thank you for keeping it alive. I know we had some ups and downs, but you guys kept it alive. But you know, the cool part is really just getting started. I mean, in terms of the industry growing and being run in a more professional way and an opportunity for us to help make that happen, we are really just getting started. Yeah, which kind of gets us to the sad reality that it is at the top of the hour. Let's read Marlowe's comments. She says, my entire business changed and my life and friendships all got better when I discovered Archie. Yep. I think we could all say that. Yeah. There's no question. RJ check, right? All seven of them got checked. All of us, yeah. And just so you know, I used to say ARCSI has big things coming up. They are working on it. They will be releasing them at the show. I used to say show this year. So there is a great even more value coming up just besides friendship. So in the chat, we've dropped a couple of real bargains for you. You can get an Archie membership at a deeply discounted rate with the discount code. And if you happen to have the opportunity to be in Charleston on the 25th of July here, just a couple of weeks, come on down and join us. We'd love to have you be part of that event as well. We'll all be there. We'll be there. Gosha, RJ, as always. Thanks. You guys are awesome. Are we done here, Liz? Yeah. That's it for this week. Thank you. Thanks everybody. See you soon.