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Ross Honey Xbox LIVE Advertising & Entertainment on The Future of TV is Today

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Published on Apr 24, 2012

From the http://advertising.microsoft.com Digital Showcase in New York in April 2012, Ross Honey who heads up Entertainment and Advertising on Xbox LIVE talks to Mel Carson about the event, why the future of TV is today and how he persuades brands to try and keep up with all the technology and innovation the Xbox team is generating.

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