 Like how did you first start getting the product out? Man, I put a backpack on and I started walking down Brooklyn. You know, I'm from Jersey. So I was like, Brooklyn, there's a lot of stores in one block. I could hit a lot of them. It's true. And that's exactly how I did it, man. I put a backpack on, you know, and I just went out and I had a little flyer that I made up on my computer, you know, and had some samples that weren't even finished products, man. They were like, you know, a sticker over like a foil bag.