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Published on Feb 24, 2010
The Art Directors Club Nederland (ADCN) wanted to launch an important new feature on their website: A facility to incorporate social media pages and portfolios in ADCN profile pages. We created the character of Anna Komarek, a fictional 27-year old polish girl who knows her way around the social networks. Anna pretends that she is looking for a job in advertising, but she has a not-so-hidden agenda: meeting a rich guy in the industry. What better place for Anna to look than in the Dutch advertising world?
Agency: Pink and Poodle | Client: ADCN | Strategy & creative concept: Wencke van Amstel (creative direction), Marco de Boer (creative direction, Artmiks image builders), Daniel Samama (art direction) & Tim de Waard (copy writer) | Director: Mattijs (Pink Rabbit) | Production: Kiki Meijer (Pink Rabbit) & Pink and Poodle | Sound: Wave Studios | Tutorial: Bas (Artmiks image builders) | Special thnx to: Maja Castelein