Upload

Loading...

SB'12 Conference attendees share their revolutions

64 views

Loading...

Loading...

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Jun 12, 2012

In the midst of a revolution spurred by almost sudden awareness of the systemic issues facing society, our global economies, and the planet today, sustainable brand leaders are stepping up to serve as platforms for purpose. They are helping to redefine value and align a multitude of stakeholders and resources around solutions to some of our most pressing social and environmental issues. SB'12 explored the role brands are and must play in helping steer us toward sustainable consumption and a sustainable economy by rallying consumers and other stakeholders around a shared purpose and a shared vision of a flourishing future. We discussed the strategies and tools being deployed to create business benefit by bringing sustainable solutions to market, and we worked together in co-creative conversation to brainstorm new ideas for collaborating to hasten and scale solutions that will help the shift to a sustainable and just economy.

Loading...

Advertisement
When autoplay is enabled, a suggested video will automatically play next.

Up Next


Sign in to add this to Watch Later

Add to