 And stop trading, you talked about Kimberley Clark? Yeah, you know, there's an analyst, Wendy, who's really quite good. And she was saying, look, if it weren't for the fact that Kimberley could be taken over, she would be going to a cell on it. Now, Goldman had a cell on Kimberley like at 100, it was really dead wrong. Kimberley is a great American company. And the idea that they have, they can't just, that the growth is peaked there is always, makes me think, well, wait a second, that's the case then, maybe Kraft Heinz should buy it. So what happens is, is that she's saying, there's a bit underneath for a light, I like the piece and I like this, the reason I gave it was kind of metaphorical. There's a bit underneath for all of these companies, whether it be Campbell's, whether it be General Mills, whether it be honestly, you could say that it is Montelies, where if the stocks really went down, someone's going to buy them. And that's what the piece was about. And Kimberley like, listen, I tell you to sell it, but someone might buy it. Wow, I mean a really interesting moment for the packaged food and for the consumer packaged goods companies.