 Today I want to talk with you about the mindset for enrollment which is getting enough clients for your business. What kind of mindset is healthy, wise, and will allow you to keep sustaining your business until it is successful, until it is stable. Oftentimes business owners are sold some kind of formula. There's some six steps to a six-figure income or seven steps to a seven-figure income or whatever it's number of steps, 12 steps, however many steps that's supposed to get you to a successful business. I have been around the block. I have seen dozens of such systems. I myself have sold several of these kinds of formulas and systems and I will tell you that after a decade of business experience I have come to the realization that what's most important is that you need to launch with as lean and simple as possible. So in other words anytime you do a marketing campaign, anytime you reach out and contact prospective clients, do it in a simple as low drama way, the least amount of cost, the least amount of time possible to test because the ultimate formula, if there is a perfect formula for enrollment, the formula goes something like this, experiment, learn from your experiment, modify based on your learnings so that you can then experiment again, learn from your experiment, modify based on your learnings. I've come to see that successful business people and successful marketers have an experimentation mindset. They don't think gosh this campaign better work or else I'm sunk. This launch better you know fulfill all my dreams. They're always saying well this is yet another experiment so let's launch based on our previous wisdom and knowledge. We'll launch again and then we will inevitably learn from our launch so that we can see what we can modify and do differently next time. So I really encourage you to hold to that mindset of experiment, learn, modify and to launch in as lean of a way as possible and this might include a marketing campaign or might include contacting a prospective customer or prospective referral source. Experiment, learn, modify so that the next person you contact you can contact in perhaps a better way or at least a different way so you can experiment, learn, modify. And also one more thing is practically speaking you have an unlimited number of people you could reach out to especially using the internet. You have an unlimited number of audiences and even if you've reached out to someone before you can reach out to them again after three or six months. So in other words you have unlimited opportunity to experiment, learn, modify. Please do not stay with the mindset of oh my god this is such a big deal this is such a high risk. Don't spend much money on your launches as little as you possibly can. Don't spend much time as little as you possibly can. Experiment, learn, modify. Whether you're doing a launch or you're reaching out to prospective clients or reaching out to prospective referral sources. So I hope you'll remember that mindset so you can stay curious and hopefully joyful in the learning process. And so you can be sustainable in your business. So until the next video wish you well.