 Welcome to JSA TV and JSA Podcasts, the newsroom for data center and telecom professionals. I'm Jamie Skada-Cutaya of JSA on the floor of ITW 2022. Guys, we are live streaming from the floor. This is super exciting. And joining me today is Louis Abel Dumas. He's the Director of Connectivity of SMS mode. Welcome to JSA TV, Louis. Thanks for having me. It is a pleasure having you, and we are so excited to learn a little bit more about SMS mode. Can you tell our viewers just a little background? Sure. So SMS mode is an HPE messaging specialist based in Marseilles, South of France. We've been in the business since 2004 and we've grown organically with a very strong retail, French retail customer base. And now we're going to conquer the world. And that's why we're here at the ITW. Oh, I love that, conquer the world. So here we have, of course, international wholesale carriers. What would be your message for them? Well, we're a smaller company. So what we have to heart is like a family environment like we care about our customers. We want to be very selective also of who we work with. So we target operators to want to add value to the ecosystem and to the industry. So it's to like homemade family kind of environment. So we care and that's what our customers should know. We care about what they do. We care about their messages and we want to deliver them the right way. And you guys certainly have some great case studies of doing that and making that happen. And also within European, there's strict data laws. There's a lot of consent that needs to happen before you can SMS and you guys sort of solve for that. Exactly. So probably, I don't know if the American viewers know, but we call that GDPR. It's a very strong regulation about data protection and that's something we really, really take at heart. And we want to become certified for data protection, data security to make sure that our customers can trust that their data doesn't go anywhere that shouldn't be going and we protect it. And so stay tuned because we'll get hopefully a label this year. Yeah, that is so critical, GDPR compliancy. We deal with it every day all day long on the marketing side. So very familiar. And I'll tell you what else can we expect from SMS mode looking out to the next 12, 24 months? Well, as I mentioned, we're also a CPAS provider. So a commissioning platform as a service. So we want to add new modules, new services to our platform, email, chat apps, and maybe chat bots. We're like full of ideas, but we are really limited to resources right now. So we can expect to see us in many different ways. Areas like RCS, obviously, where the trend is going, but we already have some successful case studies with a football club from our say. I won't mention which one, so we're going to get there. Oh, awesome, awesome. We're excited to hear even more as the news develops. So tell us what, where can our viewers go to learn more? So go to www.smsmode.com. SMSmode.com guys, absolutely check it out. Thank you so much, Louie, for joining us here today. Thank you very much for having me. And thank you viewers for tuning in to JSA TV and JSA Podcast. Stay green and happy networking.