 What's she doing drugs? Ben would like to join a group of kids, but they reject him because he won't drink alcohol or smoke marijuana. I shouldn't be drinking that. I mean, it's bad for me. What do you know? Chicken. A mysterious character named Cosmo comes to the rescue and takes Ben up in his magic fate elevator. Ben finds himself in the Dungeon of Ignorance, where he meets booze and pot. They try to lead him astray with false information about drugs. Thanks to the knowledge that his magic headband gives him, Ben is able to keep out of danger. But when pot steals the headband, Ben finds himself hanging over the edge of a deadly snake pit. While booze and pot are fighting over the headband, Ben manages to get it back only to find himself lost in a dense fog. Just follow my directions. He then comes face to face with even more dangerous drugs, cocaine, and heroin. Finally, Ben succeeds in escaping back to reality. Armed with his newfound knowledge, he is able to tell the gang the truth about what drugs really do to you. Pot is stuffed with hundreds of dangerous chemicals, such as carbon monoxide. Ben now has the correct knowledge and facts about drugs. What he needs next are the right attitudes and perceptions. How you doing, son? Why are you doing so much stuff? Why are you doing so much stuff? Oh, yeah? Let's just take a ride with the rock. Way to go, big guy. Yo, turn the music up, son. I'll give you a second chance to be cool, just to grow up and stop being a baby. No thanks. I- So what do you know about drugs? Everybody drinks and smokes. Yeah, look at us. We're cool. Yeah, and it's fun, Ben. Don't you want to have fun? Sure. I also know what drugs can do. Let's drink and smoke and do drugs. You want to be like them? You'll never be one of the gang. You're just a loser. All right. Just one beer. Look, I gotta go return these tapes. I'll be right back. I'm a loser. Cosmo, I knew it was you. Looks as if you need to take another ride, Ben. Tudes and perceptions. Mind the doors, please. I have to do this time. You already have the knowledge. This time you'll also need the vision. What do I need these for? To help you see for the land of illusion. Meet you on the other side. I hope. Ski, vodka, gin. There's a lot of alcohol in that stuff. Well, so try some wine or beer. They haven't got much alcohol. Ben, you can't refuse our draft beer. It's a gas. I'm underage. It's against the law. Who cares about the silly law? You're like everybody else. They all drink and smoke. I'm speedy. I'd find out if you only want glass. Tipsy time. Only about five out of 112-year-old kids experiment with alcohol and marijuana. What are you talking about? Most kids don't do drugs. Put yourself in my hands. I'll turn you into a champion waitler. Not just seeing that bar back there. What are you guys trying to do to me back there? All that garbage about everybody drinks and smokes? Yeah, well, that place was for losers. Come with me. Do yourself a favor. This is the place for the beautiful prettiest women. Just in, honey. It's in here, too. I don't put hair on your chest. Cancer in my lungs. Don't you believe it. While they lay their lungs, just run a marathon. It would go nicely with a like, too. If you're drinking up, it makes you fat and ugly. Gives you a beer, though. Oh, yeah? Drinking, smoking, and drinking with health and good looks is a standard advertising technique. What are you talking about now? None of this can be true. But it must be. After all. How much can you see now? Just look down at your feet. But he doesn't know how to defend himself against the various techniques people use to get you to drink and smoke. Cosmo comes to his aid with his magic fate elevator and takes Ben to the land of illusion, where booze and pot use all sorts of tricks to try to fool Ben into doing drugs. Thanks to his magic glasses, Ben is able to see through all the illusions and keep out of trouble. But then booze and pot stick him down in a pool of tar. Inheritation was sent. Today, the guys who make it. Leaking drugs with success in life is another favorite advertising trick. I can see what you're doing. They're still driving as the single leading cause of debt among teenagers. No kids, Mr. Booze. That's what you do. You kill kids in car crashes. One is innocent as well. Taking marijuana or cocaine also causes automobile accidents is one of the major reasons why more and more students are dropping out of school. Thanks to drugs like you, thousands of kids never even finished school, let alone get to the top. Don't you want to be a rock star, old guy? Drugs are one of the leading causes of accidental debt among music and film stars. Thanks to you, Mr. Booze and Ms. Pot and your friends like cocaine and heroin. The list of stars that have been killed by drugs just goes on and on. You've won the day. You've no illusions now, but friends to see. What are you going to do now? You said you'd never let us in there again. We're going to the cops next time. That old geek? Just because we had a few joints and some beer. Well, it is illegal, you know. Drink it when you're underage. So what? Who cares? What's the matter with you, Tony? Turn the sound like that weird bend. Yeah, you going soft on us or something? Hey, is that belated spad walking around in your socks? Why does everything have to be a fad with you? Something you saw on TV or a magazine. Why are you all such copycats? Hey, we're not copycats. No? Well, then how can we all believe the same ads about the beautiful people smoking and drinking? Because that's what the beautiful people do, dummy. Yeah. Things aren't always what they seem. What do you mean? Well, most liquor and tobacco ads are like your reflection in the mirror. Everything's back to front. If you hold your right hand up, your mirror image holds its left hand up. It's the same with the images they use to get you to smoke and drink. They usually eat the opposite of the truth. If an ad shows everybody drinking a certain sort of beer, it's a good bet that really quite a few people actually drink it. It has a picture of great-looking people beside a bottle of liquor. They do that because they don't want you to know that if you drink enough of this stuff, you can get ugly and sick. When you see cigarette packets stuck over beauty shots of nature with everything looking all clean and fresh, that's because they want you to forget that the smoke from cigarette or joint is dirty and smelly. It's the same with ads that show thirsty people grabbing for a long, cool glass of beer. It's another flip of the truth. Alcohol doesn't quench your thirst. It dries you out and makes you even more thirsty. And the ads that show rich, famous people with expensive bottles of liquor. That's another switch around. Lots of people who get to the top don't smoke or drink at all. And if you really spent all your money on booze, you'd most likely end up as a bomb on a skid row. And watch out for those ads to compare things and say that this cigarette has got less tar than that one. Or there's less alcohol and wine and beer than hard liquor. This is another way of fooling you. If you smoke enough of anything, you'll suck up enough tar and other guck to blow your lungs away. And the idea that there's less alcohol and wine and beer than hard liquor is also put on. Booze is booze. A regular-sized drink contains about half an ounce of pure alcohol. It doesn't matter whether it's beer, wine, a cocktail, or a shot glass of whiskey. It's all the same. Once you can see through all these gimmicks, the join the crowd technique, health and beauty, clean and fresh, thirst quenching, rich and famous, comparison, then all the ads for drinking and smoking just fall apart and become nothing but a pile of garbage. I think you're right. You know a lot about this stuff. You're not fooled by those dumb ads. What are you going to do? Maybe I'll stop using drugs. What are you two talking about? Oh, nothing. Come back over here. What do you guys want? To join the nervous? Let's get together. There's no reason for us to hang around here. Stitch these dumb balls. So Ben, how did you lose your shoes? Well, that's kind of a long story. But who needs shoes? I can still run faster than you. Does this mean Tony's out of a gang? Are you going to put up with this, Kevin? Who needs those dipsticks? Anyways, they'll come back begging. They're just waiting to see them.