 Mr. CVL Srinivas country head WPP. Oh, this is a real honor to get to the PK citation Okay Prashant Kumar group MCO South Asia leadership is all about translating a vision into reality and Prashant Kumar Or PK as he's fondly known embodies this idea in its truest sense Today with great pride and joy. We confer the exchange for media influencer of the year award 2022 upon Prashant Kumar group MCO South Asia Despite being one of the tallest leaders in the industry with over 25 years of experience across domains Kumar is known for his humility His willingness to take risks is a true inspiration for many of us in the industry Group M has excelled on many counts since pks taking over as a CEO of South Asia and 2 0 1 9 With him at the helm the agency has won several major business accounts awards and accolades Including the network of the year title at the e4m media ace awards Under his guidance group M for the second year running led the industry into new business wins and Retentions as per convergence global new business barometer FI 2022 report Leading from the front Kumar has also rolled out new initiatives at group M like fine cast and Geo granularity to name a few Before group M PK was a CEO of mine share for South Asia and even in that role his contributions were outstanding He oversaw mine shares rapid expansion leading the agency to the top while winning numerous global awards PK ensured mine share India set a record for the maximum number of new business wins in a single market and Created a tradition of bagging external accolades including a glass lion at can and a Grand Prix at walk One of the most respected names in the media domain PK dawns several hats He's currently the president of the Advertising Agencies Association of India It has been an absolute honor for exchange for media and we hope to get many more opportunities to raise a toast to PK and his extraordinary achievements So we've had this tradition that you know a previous year winner would always give the Citation read the citation and give it to the current winner So CVL has been our winner in 2017 for influencer of the year