 Usiangat CPOZ uzoendikuwaу nga patir sta ndu Gunthץ Imiныйi wama dirola objectioniирuhi mawatak Og sty mono isu kurun handa okeyin kwa wavaмен usiandia Na ufiniu Suitende Zurni mpirl Uwe nii Un cm shout ya bu times qasa katuri Bern crowds yeah KO Uwe nm Mwagamia, wa mwagamia, a falta hansiendsia nikuwa kuwok, sa toriro ya nizuwa thogilindu na hana kisha, wa ni na hana kisha, na hana kisha, ni aso kwa indyata na kwa hanyagiaingsia, onda kulawu hani yaw kama lakni ya mwa kida za hanyagaingi. Yadesa yaman yadani ya yaha, ya na kama nisha wa hanyagaingi ni mwa kida za hanyagaingi ni mwagaa ma ya hanyagaingi ni mwa kida za hanyagaingi. It was published in states and now what your entrepreneurship journey is all about is that as an entrepreneur you needed apart from training and the skills you needed a guidebook and this guidebook not telling you stories and information you needed one that you can always perus and learn from with stories and case studies of other people who are there before you who made ui la ufumili knoji nmadi illa ui wa kwa wiki jatikari wiki na watu na kwa mwapua wakutia kwa wiki na wakutia wikutia kweni wakutia haine gafati na hawk기 na watu na kwa wiki wakutia mwapua wakutia wakutia kwa mwapua kwa wiki mawapua kwa wiki mawapa So wana was running the business, I needed to learn some things without going to do referrals and I needed a simplified book. So this book is a guide book for every entrepreneur who wants to start a business but don't know how. And you lack information on people don't want to share the information that you're looking for. So this book will always be guiding you and this is the fast series. We've released more series so that you can always have a friend with you who's walking through the journey with you. Amazing. And I would like to find out, in this particular book you've mentioned there are a couple of scenarios. An entrepreneur can learn one or two, three things from the guide or like to call it a guide. Yes, exactly. So in this particular story, are they personal, people around you, your parents, what are these stories that you're telling? So we collected different stories including my story and my co-author's story, she's called Caroline. So she collected a couple of other stories and then now we joined them together. So we were looking for if you want to learn a story from Amamamboga who started out or you want to learn from an entrepreneur like Steve Jobs, what are the challenges they faced and then now we collected those case studies so that you can learn through it in a simplified manner despite your education background. So that's because we wanted to accommodate all the people we trained so that they can always after training they asked, we need a book, we need something we can always refer to what you told us, that kind of feeling. And it's also another stream of income. Yes, for the business. So let's look at speaking about income and your business. So it's a service. Your business is providing service and I would like to find out how do you monetize through these particular courses and programs that you have? So our revenue models are diversified so we charge for different courses like the courses that we sell for entrepreneurship, the courses are like 2,500 per module. That's like 10,000 for the whole course. And then now that is for the courses then we have the books, then we also have consultancy and then we also have advisory. So each of them is charged based on at what level. So we have bronze level, we have silver level so we check which kind of level are you at the basic level, you've never started a business or are you at the silver level, you have a business but it eats at its initial stages or the middle stage. Or are you at the gold stage where your business is already established, it has everything but it lacks some things or you have a challenge with your employees that you need training or you have struggles with a couple of marketing strategies so we create advisory strategies and we charge companies for that. Let me take you back, Kalyoni mentioned that you had an opportunity to train young people, young business minded people in Malawi, other African countries in Nigeria. So how did you get that particular opportunity? So actually it happened during this corona period for us the corona period was really a shift in our business. So how it happened is because now the world had shut down but people were connecting. So on the social media platforms I just met people who are contacting us and they're like can you come and train 50 people of our team and most of them are in the villages and all those people. So internet brought us together. So I have never gone to Nigeria as an individual but then Nigerians have contacted me and the company and asking for services and entrepreneurship training. So we already have established partnership with people in Nigeria in Malawi and that's how during corona period I was busy training 50, 90, 80 people just in different locations in different places. So that's how we met during corona and that's how we diversified and ensured that it was in our goals to come across and now offer the trainings in Africa but I didn't think corona would bring it this close so that's how we now ventured into helping these people and now it became on demand and now they're looking for more services from us. What is the social impact looking like for what your company has provided in not just Kenya but in Africa at large and how many people have you reached out through training? So sure you have the numbers. So yes, we have the numbers. So far we've reached 1500 people and families because you see the good thing about business you train one person they empower their own families. So what happened is we were training 1,000 we started with 20 people, 10 people then 800, 700. That's how we went until at this point we reached 1,500 people and in future we're targeting 1 million entrepreneurs by the end of a certain period that we have set ourselves to. So we're ensuring we can diversify and get to many people who want to be entrepreneurs. Is it okay if I say that your target market is the marginalised? Yes, it's the marginalised. That's our target because without the marginalised communities and the non-literates who wouldn't be here because that first pilot project that we went to help out made us realise the need that is there in the society. So that they are the core or what do I mean the foundation of our whole business. So that's why we don't give up on them and that's why we have a machinani program that is always innovating new strategies to help them and make sure they are accommodated. Before we get into a couple of challenges that you guys are facing let's look at the machinani program that you just mentioned and how helpful is it to the members of the society? So our machinani project right now is going through its fourth stage. It's first stage where we accommodate 30 to 40 people in each and every program. So machinani program helps the people who are not educated who are marginalised who have no access to education because the people who have no access to education the only option they have, at least you have choices the only option they have is to go into business and they make a lot of mistakes because no one cares about them and most of the training programs and also sorry for cutting a short and also the fact that they actually don't know that these are opportunities where they can actually gain from. Actually venture into. So the fact that they don't even know and no one gives them attention because now they are not even educated and I came to realise half of the people who are doing business even here in Kenya just check just around here in town half of them are not even educated. So does it mean entrepreneurship is for those people who are not educated? No. But then again half of the people who are doing entrepreneurship are those who are not educated. So that's why our target market is those people who are not educated who are non literates who don't know how to write and read or then they can see how the money works they can visualise. They have this particular idea. And actually they are actually smarter because you know why they are street smart. When they go to the streets they know how to just earn the next 200, the next because that's all they need to survive. But for you you're thinking your education can get you the next job. For them they don't think about that. So that's why we focus on them. So we started project one and it was actually successful. Half all of them became actually entrepreneurs 90%. You see most of the conversion rates don't get through 90%. That's why we feel this is so impactful. So as much as they are not educated they are running businesses that they can feed their own families. So the next project we did we are monitoring them. So they are in the incubation stage of that one month coaching but actually they already learnt the skills they've already started their business ventures some of they are like 32 individuals. So now in January the second week actually next week here we will be launching the next cohort. So this is how it's going through the machinani program is actually helping them and they are actually transforming their lives and their own communities because I remember one of the ladies she told me you know if it weren't for your trainings the community that I live in wouldn't have respected me now because they thought I was always the person who will be dependent on them who will be begging for them right now she is the one who is advising them on what they need to fix in their businesses. And who is eligible to be part of the machinani program and what is the process looking like to get to be part of the program. So what our requirements are one they need to be they actually need to have a challenge of not getting a job, they are unemployed they can't speak English or even if they can't speak English they are not so fluent and then we also look at we actually look at the people in the slums so our first project we did in Madari then we went to Kibera we moved to Pakrod so we look at how are you able to sustain yourself if you cannot sustain yourself then now we enroli for the program then now we look for sponsors for the program who want to sponsor people in that community so the people who we started with have been consistent because they have sponsors now we are looking for more sponsors for those who are watching this show if you are an originalised community or an unliterate person then you can contact us and we will get back to you Contact us there so you can contact us we are located in Miraj Tawad Westlands and our number is 0757 612 710 0757 612 710 alright yes you give us the contacts again but I would like to find out the couple of challenges that you are facing as a company so some of the challenges we were facing one, getting to communities changing mindset of someone or a person was so difficult so I remember the first challenge I got in the first training the kind of people I was trying to help they felt like I am not from the same I am not in the same you can connect with them we can connect with them we can relate with them I can't think on that level I don't understand their struggles so there is that disconnect then there is also communication barrier sometimes so the sheng you know is not the sheng that is everywhere so different community different locations or geographical areas have different sheng so now you need to learn different types of sheng and then also we had a challenge of how can we change our machinani model to suit everyone in that we are able to get to more people so that is one of the challenges we are also facing and then also teaching in Kiswahili I am good in Kiswahili but then again I don't have consultants or trainers who are willing to translate it and learn entrepreneurship terms in Kiswahili so there are situations where I have the people who only speak English they cannot speak Kiswahili and the situation I have people who only speak Kiswahili so in such a training no actually I didn't have a translator I can't afford a translator for every training so what I was doing I had to train in English and training in Kiswahili so you can imagine the time I am using so those are the challenges we are translating and changing our programs into Kiswahili into the Shang into those simplified mana so we also had a challenge of not finances but the sponsorship sponsoring this program of maybe 50 people 100 people applying at the same time is so hard because young people who want to join the course some of them cannot afford your prizes so having a sponsor sponsor this program you need a sponsor to cover the costs and getting to those areas sometimes we go I didn't actually know the areas I am learning new places and then now getting to those areas needs a lot of transport you need equipments you need to transport all your equipments to get there and all the training tools so those are the challenges we face and also getting to the digitize you know there is a digital divide if we are training the marginalized communities they want to promote their products on Facebook but they don't have those phones the phones that we have so they have Kabambi what we do is we try to help them go to the cybers but they still need help we need manpower the manpower that will volunteer voluntarily to come and help these people wherever they are and we need people on ground to help them full up so we are short of manpower okay and let's look at the vision how is the vision looking like I don't want to give you a time frame but let's look at 3 years down the road so 3 years down the road oh you can give you a time frame give yourself a time frame for us we are looking at 5 years down the road we are looking for a situation where we have a hub we have already given it a name it's called Ujusi Africa hub and this hub is going to be a training hub where you as an entrepreneur can just come in and get people to help you out so you can just walk in this department will help you with training this department will help you with marketing and then you can also connect globally you don't need to fix on the Kenyan perspective you can connect with people from Malawi in Nigeria become a global village a hub, a business hub that you can always come in instead of people giving you birthday presents and all that they give you business showers and all that so that's the kind of thinking we are looking at and this hub is going to be bigger than what we think of and that's where we see ourselves how things digital and also helping the marginalized community fit in to the world despite the fact that they've been segregated and I'm looking forward to have a conversation with you again in five years or even less so I would like to have a conversation with you again and see how the hub be training solution so how can people find on social media so on our social media platforms we are on Instagram Facebook Holby training solutions on our phone number 0757612710 that's our phone number we are located in Westlands Miraj Towers first floor so in case you want to get to us through email holbyinvestments at gmail.com alright thank you very much Fahia Jamal for creating time to be with us and that was a very intriguing and nice conversation especially for young people who are lacking employment and are looking for ways just to carve the issue of an employment and being in a position you can offer skills and training in all aspects of entrepreneurship it's really impactful we thank you for coming through looking forward to having this conversation with you again thank you so much Vishal I really appreciate alright so make sure you stay tuned we have much more coming your way right here on entrepreneurship why in the morning I try to fufu channel you can find us across all our social media handles at michela shire you can find me across all my social we'll be right back