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$M€ World: Social Media for your Business Strategy





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Published on Apr 6, 2012

$M€ World is an in-depth interview programme that offers insights into challenges, innovations and opportunities in the growth company SME marketplace.

David White, Founder and President of Weboptimiser - an online marketing agency with clients all over the globe - is an entrepreneur, author and expert in the field of Social Media and the Internet.

In a 30 minute interview with Ronan Bryan, David speaks about his company's challenges, innovation, market issues, branding, SEO tips, the future and how to make Social Media serve your business strategy:

:: Strategic Mapping - Offline and online strategy

:: Weboptimiser - Size, reach, customers

:: Working with Startups - Fast process, clear focus

:: Established Companies - Breaking into new markets

:: Weboptimiser Innovation - Strategy vs. tools

:: Crossing the Freaky Line - Mobile devices + Ant trails...

:: Strategy - From tools to money in the bank

:: Game Play - From shiny objects to strategy

:: Understanding the Consumer - Cross Media Optimisation

:: Business Facebook - What's the plan?

:: Internet Speed faster than Human Speed - We can be faster

:: Personal Branding - Leaders: be seen

:: Search Engine Optimisation tips - Plan, key words, re-use content, interact

:: The Future - Coming out of the recession

:: David White books - 1. "Internet Marketing" 2. "Recession Suppression"

To profile your company on Directorzone TV please contact us at:

To see other Directorzone TV programmes please visit: or

Guest: David White, Weboptimiser
Host: Ronan Bryan, Directorzone TV
Director: Eti Shechtman, Directorzone TV
Music: Morgan Bryan. "In The Footsteps Of The Night" from the album "Under Every Sky"


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