 Websites, blogs, and social media transformed everyone into potential journalists. News became accessible 24 by 7, no longer confined by printing schedules or at times. The way we consume TV content also underwent a seismic shift. From the family television screen to the personal mobile screen, consumers are paying attention to content creators of all kinds who speak to them in a voice which resonates on a platform they use. You can see a completely different service on a mobile phone to the one you see on TV. TV on the go got cutting and live TV streaming on OTT platforms became the new norms reshaping our interaction with television. The digital revolution also opened a new chapter. Platforms like Facebook, Twitter, and Instagram rapidly disseminated stories while YouTube transformed individuals into broadcasters. Mobile and internet growth intertwined news with our daily lives reshaping engagement. Then a new force emerged, artificial intelligence, which has now captured everyone's imagination. It is not about replacing tradition but about amplifying it. Imagine a world where news is tailored precisely to your interests where data transforms into insightful stories.