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E-Z Pop Commercial (1950s)

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Uploaded on May 14, 2011

A groovy commercial from the 1950s for E-Z Pop popcorn (very similar to Jiffy Pop).

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Jiffy Pop is a popcorn brand of ConAgra Foods. The product combines unpopped popcorn kernels and oil with an aluminum pan and folded aluminum foil lid. As the pan is heated, the popping corn causes the foil to unfold and puff up. Jiffy in the name references the short cooking time. It remains one of the longest loved products on store shelves. It has been a cultural favorite, and an iconic product for over 50 years.

Frederick C. Mennen, an inventor, entrepreneur, and chemist of LaPorte, Indiana, is credited with inventing and developing the product in 1958. It was based on a somewhat similar product designed five years before by Benjamin Coleman of Berkley, Michigan, and marketed by the Taylor-Reed Corporation as E-Z Pop. Mennen began marketing Jiffy Pop in 1959, and within one year it had reached the national U.S. market, courtesy of American Home Products.


Information courtesy of Wikipedia.

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