 We had a working version of the product in January of 2019, but we decided instead of launching in January 2019 to go through a technology accelerator and vlog the entire experience. We went through Techstars Boulder from January to April of 2019, and we vlogged week to week. Everything we were working on, working on our first warehouse, working on improving the app, building the marketing website, and actually kind of building an audience where we could also talk about the purpose and the mission of the business. And so, listen, this was not a super viral YouTube show, but it was enough to get about 2,000 people on the wait list.