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In the Making S1 • E3

Why everything is a subscription

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Published on Apr 30, 2019

Selling a gadget isn’t enough anymore. Creators need to find a way to keep revenue coming in, even after they sell a device. Companies like Peloton sell the hardware, but also a service to go along with it. Ashley Carman reports on recurring revenue and subscription services, and why they might be the key to keeping hardware businesses afloat.

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