Upload

Loading...

Marten Mickos: Take Bold Action

169 views

Loading...

Loading...

Transcript

The interactive transcript could not be loaded.

Loading...

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Uploaded on Dec 6, 2011

"If you're a disruptor, you must play a bold and fun game with the big guys," says Eucalyptus CEO Mårten Mickos. During his previous tenure as CEO of MySQL AB, the management team encouraged Mickos to take bold action when a large competitor outmaneuvered the company for a critical acquisition. Mickos tells the story of how MySQL AB turned this challenge into a successful marketing opportunity.

View more clips and share your comments at http://ecorner.stanford.edu/authorMat...

  • Category

  • License

    • Standard YouTube License
Comments are disabled for this video.
When autoplay is enabled, a suggested video will automatically play next.

Up Next


to add this to Watch Later

Add to

Loading playlists...