 We're back. We're live five o'clock rock think tech tech talks. I'm Jay Fidel. This is our famous annual Sony product show and we have our favorite guys from Sony Ted Abe And he's the what global military marketing manager that sells a cow manager Okay sales account manager and Topher Schlund and he what's your title? professional solutions representative, okay, and they have with them a whole assortment of stuff as they always do and They're going to tell us what's going on in Sony what kind of new products and Before that I just want to tell you that if you have a chance to get hold of Pacific it's a book by Simon Winchester who used to be at the East West Center wrote a book about Various chapters and development of of the Pacific Asia You know area as we know it today and one of the most important chapters is like the third one in and it's It's about Sony it's about the beginning the origins of Sony as a company And it's my recollection of it's a big focus is the two the two partners the original partners and Sony Found that there were transistors being developed in Canada And they sent some of their Sony guys to Canada to learn everything they could about about these transistors And after a while they came back and they they built Sony radios with transistors This was not too long after the war and that that defined Sony made Sony a world electronics leader and It changed the Pacific with so many ways you can see the ripple effect of that simple single sing of you know Go reaching out finding out about transistors So I urge you all to read that that chapter in that book you can get it on Amazon And that's my that's my preface to Sony look at Sony today It's got everything and we are a Sony shop gentlemen. Thank you. That's what we got all our cameras is Sony We do Sony everywhere. So let's talk about the products. Who wants to go first? Go ahead. Okay. I'll talk about some of our professional products So I have in the studio hxr nx5r, which is your Bigger brother sibling to your cameras in the studio. It's the newer the newest camera that we have that's in the commercial or corporate film environment So, you know, it's a 30 that's a 20-time optical zoom three CMOS X more X more sensor Can do up to 40 times digital zoom or clear image zoom So if you need to really zoom in there for like sports or any other products that you're Other events that you're covering also has a built-in SDI, which is a new addition to some of the other cameras SDI very important because SDI is a professional connection and SDI cables stay put SDI cables, I think give you a better longer Connection with your switcher. So this would be ideal for example for a think-tank. Yeah And then also if you needed to add more light on has a built-in LED from the front so you can interview your cohorts. I love the way it comes out Yeah, so Let me ask you some questions about it. Sure. It looks oh No, it's not any heavier than our cameras. I mean we have Z5 you cameras It looks like it's looks like casing looks tougher though. The casing is you know I don't know. It just looks like a better stronger design. I think they have a magnesium alloy bodies inside So it's a lot more robust but yet lightweight. Yeah, it is lightweight and kind of rocker bar I like there's a big rocker bar here on the right you know to zoom in and out that looks great and So it did move away from tape lists from I believe some of your cameras are still work They are a number of our cameras. It's all we don't use the tape But it's in the camera. So it has s sd2 sd card slots so you can put in for solid state Oh, yeah, yeah photographs all that Yeah, and you can transfer your settings from to carry from one camera to other camera and also use it for time code If need be uh-huh and what's what's the media for the movies? Xavcs it does Xavcs a VCH DN regular DB. Okay, and it takes two at a time It could you can do to simultaneous record for backup or just use one One card a hot swap. Yeah. Well, as long as you're not recording to it. You can choose which which one Okay, and you said wireless. I want to know how that works So the wireless function you can actually control the camera via wireless from your smartphone or tablet So you can do, you know, you download an app that you can control the camera with the app We've talked about that before that's fabulous. Yeah, I believe it's called the content producer. I'm not mistaken Okay, so with the app you can turn it on and off Yeah, start stop play you can control the zoom You can control some of the functions of the camera You need to like tune up some of the the coloring or if it's white balance is out of out of whack You know, that's really useful really useful. I think that's more than the old remote script Yeah, and you can also use this remote the app to stream if you wanted to so you can stream like a live stream A show with one camera if you needed to Well, okay, what else is there anything else on there? We should know about because I'm self-interested here Why it does have a Mishu on the top Mishu is our multi-interface shoe so you can put that's new new you can add it'll power it Provide it gets power from the camera so you can put a powered mic or a Another bigger light if need be or a monitor Rolling into that also is the MC MXC 500 which pairs with this with with RM 30 BP is a remote So the switcher and so they're selling this as a a la carte kind of Simple slice streaming solution as well So you can have the switcher the camera with three cameras or up to six cameras the whole setup so you can do live switching That's the remote. That's the remote. Yeah, so that you can do all the menu You can white balance, you know, sit your preset. You can control three cameras with one remote So can you can you switch from the signal from one camera to another not from that? Not from that, but that can control all three though You can you can tell the that with the remote it'll send a record button or record signal to all three, but it won't It won't control each individual one. Okay. I'm looking at the monitor looks different. The monitor looks pretty sophisticated Maybe it's because it's showing our picture Yeah, but I mean it's a LCD monitor with the OLED viewfinder. I also senses your eyes if you're oh Okay, we're just connecting you don't have to waste your battery on Automatically turn to the the viewer instead of the of the monitor Yeah, how long is the battery last on this before you have to replace it? Usually about three four hours. Yeah, and our cameras. It's a long time. I'm really impressed with that You know, you really go for a good for half a day anyway Yeah, you can buy larger batteries if you be this is just the stock one that it comes with so You can go up to I think six to nine hours if you be and it takes the same the same Configuration of battery that the the older ones do like our L-series and it takes it the same Adapter plug if you want to power it directly from the should be Should we have a lot of those? Okay, so you have HDMI out as well. Oh HDMI so you have the STI which is a good one I talked about and the HDMI which is to monitor the monitor Oh, yeah, right as you can play it into a monitor directly while you're filming that's very big screen to Take a look at what you're filming. Yeah, okay. I'll just put this behind the counter then I Beautiful beautiful camera you guys are first, you know, Sony Sony is the standard by which all broadcast is Every every studio in the world Okay, so that's the was it the H HX HXR and X5 are our HX and X5 Just an X5 are and how many how many yen do I have to pay for that? Well, this price is thirty six thirty six point nine. Yeah, honey, okay $3,649 Street, I believe you'll find it for under like two $2,999 for per they're actually coming down. Yes, they are I mean it for the amount of tech in these I mean it it's a it's a reasonable, you know price I mean if most of the other cameras are more suited for bigger productions or news or More corporate higher corporate events. Yeah, well, it's actually cheaper than what we originally paid for our C5. Okay, go on and so getting back to the MCX X500 that pairs with this is a switcher that you can it's a live switcher So you can stream live from it or you can go into recording into the switcher for later playback But it can control up to six cameras with the repair remote You could actually send tally signals to each of those cameras So, you know, which one is live? Yeah, so it'll show a green either green screen on the LCD monitor like this Or it'll be a white for not in use green for in use red for the next Next available camera studio in a kit. Yes, take the whole big box with all this stuff out and do a show That's where we're going Okay, what's next and then the RM 30 BP is the remote that I was talking about that controls the camera Hooks everything up. We can send tally signals Do your white balance zoom control? It's just a one-stop shop. Yeah, that's what that's what we're going. This is relatively new. Yes It just came out what the switcher starts shipping in January the cameras are Starting to ship they start shipping end of November the remote. I believe so so start shipping in January So when you get the remote and you get this package, I mean is it coming in package? No, it's all a card What is the switcher cause switcher list price is 2200 so it's really reasonable Come compared to like our other live streamer, which is a considering a lot more money The remote is about a thousand dollars and those are all list prices. So when they finally hit the street, you'll probably see it You know, it's a little bit of a drop. The street means Yeah, you know age me Let's talk Right down the block at 55 versus treats. That's where you guys are Okay, we're gonna take a short break now We come back to Ted and cover some of the goodies that are on the table there in his direction I guess we're gonna cover some more of the stuff that's in front of stuff or two Oh, no, that's all Ted. Yeah. All right. We'll be right back. Don't don't salivate Oh Aloha, my name is Danelia D. A. N. E. L. I a and I'm the other half of the duo John Newman welcome We are co-hosts of a show called keys to success Which is live on the think tech live network series weekly on Thursdays at 11 a.m. We're looking forward to seeing you then Aloha Happy holidays and merry Christmas from the budget Bingo, we're back. Okay, we've covered the Hxnx 5r camera And some of the switches and remotes that go with the camera What else do you want to talk about? Okay, tofer tofer is done now. We're gonna go to Ted Ted has a whole bunch of things so you have to talk fast Ted sure so I got I'm gonna talk about our consumer electronics First I'm gonna go into our action cam and we've been Sony's been building Action cam or POV cameras point of view cameras for a number of years And this is the latest iteration of it's a 4k action cam and it also has okay That's 4k and it has a balanced optical steady shot Stabilization system inside basically what that means is that lens? Housing it floats. So if you shake it a little bit, you know, it actually Absorbs the the shakiness of it. So you get a really nice steady shot This sells for bite self about three hundred and ninety nine dollars But we do also have a kit with a live view remote kit So basically all you have to do is this pair of this turn this thing on and what it does is automatically Communicates via Bluetooth and turns this camera on as well once it's connected It has a Wi-Fi signal and you can use this There's a wrist strap that comes with it. You can take risk right and you can actually monitor as you can see here Yeah, or You see the picture. Yeah. Yeah, and then you can start recording from here And once you do that you see the lights turn on yeah So whether you have it mounted in the front or behind you all like on a mountain bike You know in which direction that it's recording because the lights are on and then from here I can also turn it off and it'll it'll turn off like that Which direction it can record in two directions? No, what I mean is that the tally late? Yeah So Yeah, so you know exactly when it's recording Yeah, oh I see so see it no matter where you are right So this is a great tool because you could buy this as a bundle the bundle is like five hundred forty nine dollars And like I said it comes with different accessories that you can put on on your wrist or on your mountain bike We also sell this little guy that makes it easier to control everything and this little Slides right in here locks it in and then this thing snaps right in the top here And what we call we call it's kind of like our finger trigger Camera so I can actually record from here very cool. Yeah, you know hold it steady. It's very small Yeah, you can see how it's recording right there and I just stop Yeah, oh you really taking that to it. Yeah. Yeah, it's very convenient And so if you want to record when you're walking down the street or if you have mounted in your car You can you know record the landscape on your mountain bike, etc. It's a great Accessory you can also we also have you know headbands, etc Just like put it on a headband right and you have something you're making waterproof, too Yes, it does come with the underwater housing so you can actually go diving with it as well. Oh, yeah So that's included on every great gift boat So what about the capacity? How long is the battery last okay much footage. Can you get on so in 4k? The battery is going to last about 90 minutes It depends on the micro SD car that you put in if you put in a 64 gig I think you'll get under three hours or so of 4k to switch the battery in the middle. Yes, correct. Yeah come with an adapter. I mean, can you power it directly? It's so you can it has a micro USB that you can actually plug in so you can actually Plug in a battery charger and actually keep it running So if we were going for example to an event of some kind where the speakers were speaking You know one of our events that we do We could put that on a tripod. Yes, we could plug it in for continuous power Correct, and we could take three or four hours of video with that little thing there now They actually actually sell 256 As micro SD cards, so yeah, you can actually record much longer That's really interesting because you put it in your pocket You wouldn't have to carry anything. I mean, it really is a problem if you have to carry a lot of gear to one of these events and That would you know that in a small tripod table tripod you're all set and by itself. This is actually splash proof So you can actually use it as it is whether you're going to skiing or whatever But it does come like I said with the underwater housing. It's great for skiing. Yeah Okay, what's it called? It's the FDRX 3000 R. Okay You know I'm writing this down sd X X 3000 3000 R. Okay next all right So we actually don't have the actual sample with us but basically this is the a 6000 and we just announced the a 6500 and it's just started to ship actually and it has the same form factor. It's going to be black But it's basically it basically looks like exactly like this the woman in part of the steel Yeah, it's gonna be all black and that grip is slightly reformed to make it so it's easier to hold But it does have the flip out tilt screen. Okay, but the amazing thing about it is that it does have five-axis image stabilization So whether you're moving in different ways, it'll stabilize the the stills as well as the video DSLR actually right exactly What's great about the and this is a mirrorless camera and what I mean by that is you notice There's no mirror inside. Yeah, it's completely just a sensor and the lens What's great about this is you can actually buy third-party adapters and put any lens any lens on there, right? Telescopic would have you anything exactly and even lenses from from a long time ago. It'll work It has a basically allows you to capture 4k But it also has a front LSI chip 4k is everywhere. Yeah, it is it is for it. It is everywhere allows you to Basically increase the buffer as you're doing 11 frames per second so you can continuously shoot for about About 10 seconds worth of 11 frames a per second Of shooting a lot of good shots. Yes one doesn't work then the other one will right and also has a touch to our focus on The screen so if you see something that you want to focus on just touch the screen It'll focus on that object or subject. That's the latest Yes, right so Question is you know when you use these What do you call a conventional style cameras for video? There's always an issue about whether the camera is is catching up Whether it's fast enough to you know, we refocus as it goes through the shots and go through its processing And so far I've seen some that really didn't go very fast And I wonder how you deal with that here Well, it has the world's fastest autofocusing system on there. It's like 0.05 seconds That's very important. It's very fast whether you're shooting stills or action shots What it's also great about is has 4d focusing so it actually will track the subject and even predict as it's going across the Screen and automatically focus in on that subject. And another thing is they've also included I autofocus which which we introduced a few models back It'll look it focuses on your eyeball and locks it in so if you're a portrait Photographer who takes a lot of nice portraits, right? Sometimes the nose gets in the way and it'll focus in on those when you blow up the picture You notice the eyes are blurry Yeah, well the Sony algorithm on this camera on this and other cameras will actually lock in on the eye And that's what it'll focus on. I mean you're taking a precise portrait sure you need to do that Because every inch of a focal plane means something it does That's a nice. What's the price on there? So that one's about 1500 By the body itself and I touch it. Yes. Well, this is the What's the difference between this one? This is light. Yeah, it's very light feels very well built, but it's light So what's it to this one of the 6,500? So you got the touch autofocus screen You've got the 4k recording capability and you've got the image five-axis image stabilization And it does it has that buffer you find as well Whoops, so yeah, 27 So it's very fast 11 frames per second great in the picture. Okay. I also want to talk about these noise-canceling headphones These are called the MDR 1000 X. Yes 1000 X they come in two colors. This is the black version. It also comes with a gray beige color But what's the most important or something that's very unique on this? Is that it actually analyzed the head shape of the wearer whether they wear glasses? You know whether they have hair or no hair and once you put it on and you tried this out earlier You press a button on here for about three seconds And it starts to analyze the sound the shape of your head and once it does that It does reduce about 99.9% I couldn't even hear you. Yes, it was working and then if you want to have sound to get just for a moment You just push the side. Yes, and it'll actually reverse the microphone System and it'll pick up the ambient noise So let's say you're on the airplane and the flight attendant comes by and offers you drinks Instead of taking it off all the time. All you have to do is just cover your ear like this and it'll pick up It's very cool. Yes, very cool. It opens it right away. Yes. Very fast. It's very fast Yeah, but you know this would sound different to a person like myself with no hair versus you with hair It'll change the parameters of this So it has to adapt. If I adapt it to myself and I give it to you then it will be adapted to you Yeah, and it's very fast. It only takes like less than 10 seconds to redo that thing. Now It's not just cancel and self-canceling. It's also it'll get Bluetooth. Yes It'll play your wireless your phone or your any device right your Walkman or whatever. Yes And how much is this so this is a 399 it's really first-class and it comes with a nice hard-shell carrying case and The cable so you can actually use it as passive headphones if the batteries are you know out You can actually plug it in and still listen to it But it comes with a nice carrying case as well great for air travel, but exactly great for listening to music Yeah, it does support hi-res audio So if you have a like a Sony Walkman that supports hi-res audio like one of these Now this came out late last year. It's a Sony Walkman and it has Yeah, like the latest versions are and it can actually send hi-res audio to the headphones wirelessly through Okay, yeah, so and what is that is that that's not part of the same deal. That's extra. No, this is yeah There's something separate. Yeah, right. This is about two hundred ninety-nine dollars Great stuff, and you can also add it has built-in memory 32 gives a memory We can also add like a hundred and twenty micro SD cartons. What is thousands of songs? Yeah, right Between the two you can have music that sings Okay, last but not least We have this guy here. This is the ARC DSC RX 10 mark 3 So it's the latest version. We have three two other versions of this, but this is the latest version What's unique about this type of camera is that it has a one-inch sensor 20 megapixel one-inch sensor And it has a zoom range of 24 to 600 millimeters So it actually has 100. Yeah, so you can see that telescopic. Yeah, right Usually it's about that long right So but it does have that one-inch sensor in there So you actually can see from far away and it has image stabilization It has a fast Carl Zeiss lens to it It's about a 2.4 all the way to a 4 It takes 960 frames per second so you can do a slow motion Out of this camera as well 4k Video video it sounds like a strong on video. It is very strong. It does have a mic input and headphone jack So you can monitor. Yes, really important There's a lot of DSLRs do not have that right and you can't tell if you're getting good sound Which we're getting you get back and you find you didn't get good sound is a terrible waste this way you can tell put a headset on right but what are those Self-canceling headsets on right and and they can tell what you're getting and and that makes it Makes a broadcast quality. It does. Yeah So this is there's a lens come off. No, it's just fixed It's a fixed but with that kind of lens. Yeah, you don't want to change exactly much power in it. It does. Yes. Yeah So this is yeah, so this is going to be a little more expensive than the one you showed us before Yeah, so this one is going to be about was a 1200 1500 I believe yeah on sale right now our best buy for 15. Yeah. Oh, okay, but this is a special camera This is not a run of the mill camera in any way. This is this is a special Okay, so where's Sony going these days Where is your you know focus to use that term after we look at all these cameras? Yeah, we're Sony going What is it? What are the strong technologies that it is focusing on? So we are Focusing on sound so we have this mantra called Sound reborn so we're focusing on a lot of the sound products like like I said like our headphones We do have a number of Bluetooth speakers as well And so we're really focusing on and recapturing that market, you know of Portable Bluetooth speakers as well as headphones So we're taking that to next year as well We've always been focusing on TVs we just started shipping our flagship TV the z9d series and Basically that rivals OLED technology and what's amazing about that is Some of the inherent properties of OLED is that it's not very bright So if you're if you haven't set up in your living room We need to you know close out close all the shades to see it, right? Because it all that ambient light doesn't reflect onto the screen. So it kind of watches it out with our Basically our Master backlight system our drive system. It actually controls it by pixel. So you get incredible contrast But you can actually see it in broad daylight as well So all the technology has been touting the black levels of their TVs Our technology actually does rival the blackness of OLED but also retains the detail within the shadows sometimes you get an image That's completely black. You don't get all the details our technology will actually give you the great contrast With along with the details. We're gonna see it. That's fine. Yes. Yes. Okay. You guys are great You know, you have great products. You're you're leading the market You're leading you're leading me. I'll tell you and you complement each other You know the one is that Topher does this kind of camera the professional cameras Which we care a lot about and Ted does the consumer type things, but they're also professional I love your stuff. Just leave them all here Just don't tell Nobody knows thank you Topher