 If you're not getting attention by the media, so maybe it's a time that you Start, you know thinking about reshaping the message that you're giving for your product You know, it can be the same product. Obviously you have one product But the message that you were giving maybe you need to change the shape of that message You know, you need to analyze that why what's the reason Behind is that you're not getting attention from the press or on the media And one more thing is that sometimes what happens is that especially with the tech companies, it's really difficult, you know for You know common people to understand what you would we let this if you're the journalist Maybe He is more into you know understanding the common terms instead of you explaining your high tech technology with the you know high Difficult, you know the terminologies. So maybe it's you know, it's you need to maybe change the way you pitch your idea You need to make you know a common person understand Really easy words. What is the problem that you are solving and how it's going to how it's going to work?