 Hey welcome back to the channel. In this video I want to show you how I create digital products that are virtually guaranteed to sell. This is a process that I've used for the last two years or so and whenever I have an idea for a product I'd like to launch or I have something I think will do well but I'm not really 100% sure and I want to see I will use this process and this is the process that helps me to create digital products that are pretty much guaranteed to sell every time I launch them. Now if you're new here my name is Sean and on this channel I talk about how to make money from writing online. If you want more content around that make sure you hit the like, subscribe and that bell icon so you don't miss any future videos just like this. So I'm going to hop into my computer I'm going to walk through this process I'm going to show you a few examples and hopefully by the end of this video you're going to understand exactly how you can use this to launch digital products as well that have a high likelihood of selling. And so one thing that you're going to need for this to work is whether it's your own audience or somebody else's a client's audience you need some kind of audience to sell to doesn't need to be a big audience the bigger is or more engaged is typically better but you need to have some kind of audience otherwise this is not going to work. So this is my Facebook group it's called email marketing rain makers if you want to join this for free go to email rainmaker.com and this is what I use to you to launch this process and so I want to show you a few examples and I want to show you a recent one first. So this is an ebook idea that I had and I thought how can I create a new ebook or a new training or something that people get for free when they join my group that they would want and I had this idea for the email rainmaker playbook because my Facebook group is called email marketing rain makers. So I thought how about I create an ebook and the point of creating this ebook is that it leads into my other paid offerings. And so I'm creating this ebook it's called how to get paid an extra 1k 5k and 10k per month writing simple fifth grade emails for other businesses and I didn't create a single page I only had the idea in my head this is March 17th so a couple weeks ago or a few weeks of three weeks ago or so and I just made this post so I had the idea I made this post working on a new ebook it'll be called this so I didn't do anything else except put the idea out there want a free copy when it's live comment playbook below and I'll make sure you're the first to get a copy for free so I didn't think much of it I was just testing my idea I had no emotional attachment to this I just wanted to create a ebook to give people for free in exchange for their email when they join my group and I had this idea and you can see here I have 4,500 members in this group it only reached 820 people Facebook for whatever reason they don't give you 100 percent reach because they want you to pay for it but it's weird in the groups but anyway you can see here 266 comments out of 820 reach that means there's a ton of interest for this ebook and so what does this tell me this tells me that this idea is something that I should actually go and create so this is March 17th in like the first couple days there was over 100 comments and I knew at that point okay I got something now I have to create it because I have interest here I have a heartbeat and so that's when I started creating this I actually started writing the book I just finished it up and you can see it's about 30 pages and it walks you through exactly what I mentioned in this post and so this is how I came up with the idea and tested it before creating anything what you don't want to do is create the product first and then put a post like this out here and then gauge any interest so I do it reverse of what most people say I test the idea first in a community or with my audience and I see the interest if there's interest I go and create it if there's not I don't create it I don't waste any time so this is how I create products this is going to be a free product but the process is the same for a paid product but this is how I create products that are virtually guaranteed to sell because before I create anything I know that there's interest because there's this many comments so let's take a look at a paid product example so if I click over here this is also in my Facebook group and I said can I get your thoughts on something this is December 23rd so about four months ago now three and a half four months ago can I get your thoughts on something I've noticed a lot of folks in this group join wanting to write emails to sell their own products so I'm thinking about putting my seven cash windfall campaigns for info and digital products into a course you can run these campaigns for your own offers and or clients whenever you need a quick cash injection and each of these campaigns have been worth over six figures between my business clients the attached image is just from two of these campaigns would you be interested in this comment windfall below it and I'll put it I'll put it together if there's enough interest and so you can see here 71 comments that's great that means there's interest these are potential customers I can reach out to so what I did was December 23rd a couple days after this I actually was it was Christmas I actually got a few pre-sales of people who are like hey will you give me a discount if I pay you for this now and I said sure so I got three people to sign up for that if I remember right and they paid me for this product before I created anything and so I use the same framework as the as the first one here right I just asked hey if I created something around this would you be interested comment below you can see windfall windfall windfall people are commenting telling me they're interested so this is a paid product that I have called the cash windfall campaigns if you want to check it out it's linked below and so far this is done pretty well in sales since I launched it back in January of this year 2022 and so this is an example of a paid offering that I gauged the interest first with a post just like this to my community I got to see if people actually wanted it and then I went out and created it I actually got paid for this before I created anything which is awesome and here is a third example so this is from my email side also program and it says I'm putting a few folks together this is November 23rd I actually run this same post multiple times a year whenever I'm relaunching and it says the same thing pretty much so I'm putting a few folks together showing them how to make an extra 1k to 5k per month writing simple fifth grade emails for clients we don't use any complicated tech expensive advertising or gimmicky techniques to get clients just simple fifth grade emails obviously they can use a skill to write emails for their own list if they have one but I want to show them how they can get paid to do it for other businesses these can eventually be four to five figure monthly paydays would you like to join us you can see here this is a more expensive investment for this program this is a four figure investment you can see 50 comments here on this one I also sent this out through email got a bunch of replies there and the first time I sent this post out back in April of 2021 I had over 300 people respond through email and my facebook group telling me they want this and so that's how I knew to create this so these are three different examples and three instances using this process of going to my community asking them if they'd be interested in something like this and I put out the idea and I only create it once I get enough interest right once I get people commenting and letting me know that they want it if there's no interest I'm not going to get attached I'm not going to waste time creating something no one wants so hopefully you got value out of seeing this this is the exact process is very simple but it will save you a lot of time and energy and make you a lot more money because you're only going to create products and spend your time and energy creating products that people want and they're actually going to buy so take this watch this again when you're thinking about launching your own digital product or even your own service or whatever type of offer do this process here right ask your audience first tap into them say hey if I created something around this and you don't have to give too many details you can see this is only a few sentences long here's what it's going to be about would you be interested in this let them comment and tell you let your market and your audience tell you so hopefully this was valuable give it a like if it was let me know in the comments if you have any questions and also if you want to join my group here email marketing rainmakers go to email rainmaker.com you can join for free you can see these posts and you're also going to get this free ebook that I'm launching in the next week so hopefully I'll see you inside the group hope this was valuable I'll see you in the next video take it easy