 My name is Usheen Boydell, and I'm the lead researcher at CEDR, which is a Centre for Applied Data Analytics Research at UCD. So my talk today is entitled AI and Machine Learning, the hype and the reality. And what I'm going to talk about is really put a context around what actually people mean by AI and what they mean by it in the context of how it's used actually in industry today. And also I'm going to go on to talk about some of the actual constraints and the problems I suppose with deploying AI, how it's used, and some of the fundamental issues with what really people mean by it. And I suppose looking at the difference between this concept of science fiction AI, which everyone's knows about from the movies from science fiction and so on, and what actually is being used and being deployed and is applicable at the moment in businesses. So one takeaway is that businesses can really start looking at some of the sort of non-sexy tasks that they do every day and much of AI and machine learning currently can apply really well to these kind of tasks. Now, these might not be the sort of science fiction type AI that we read about, but they are things that can save companies a lot of money and they are relatively easy to implement with current techniques and tools.