 So back to the key theme here, human machine futures. How much of us is already connecting to machines? How much are we outsourcing our brains? Now if you sit at the bar with a bunch of guys, 10 years ago we sit around and we talk about football or women or whatever. You know what we do today at the bar? We're looking at what kind of apps we have on the mobile phone. It's sad, isn't it? Because technology has taken over to such a point, but it's so important to have this. So what is going to happen here? I think if you're looking at products like Google Now that allows you to have Google anticipate your next move. If you want to try Google Now, you can try it on any phone. It's part of the Google app, but you should give it a try because it reads all your information and it tells you what's happening next for you. So when you're landing in Istanbul, it says, there's a traffic jam. You should call jam and tell them you're half an hour late, do you want me to leave a message? It runs the life for you. It runs your life. And of course, that's what technology companies want. That's what Amazon, eBay, and Yahoo and Google, they want to run this for us. They want us to be the OS. They want us to feed this OS. They want us to outsource the brain. And in many ways, it's convenient. So I'm outsourcing my brain to the Kindle or e-book reader. So now I have 250 books on my Kindle. I can't take them with me on the airplane. It's better for me. But what happens if it doesn't work? I have nothing to read. So there's a dependency that happens here.