 Hey there, Chad Bonsia here for Ohio University Library. Several of the business students are doing research on whether it's feasible or not to open up a popcorn store franchise in Athens, Ohio. And this video shows you how to find industry financial ratios for popcorn and popcorn supply stores at a database called BizMiner. This is how you do it. So when you first get to BizMiner, what you'll do is actually go and search for popcorn. And if you scroll down and get a number of different report areas to look for, I'm actually looking for the popcorn and popcorn supply stores pretty broad. So this may also include like popcorn poppers and things like that, but it's about as close as we can get to what we're looking at. We're gonna click on show industry reports. And then what you can actually do is go in and define a sales class. If you were looking at a larger industry, you'd have a lot more divisions of sales classes here, but we're gonna choose just the one that's available and click access now. And then you'll click access now one more time. And on the next screen, you'll click PDF. And that will generate a PDF report for you for the industry that you've selected. And so what we have here is a five year industry financial report for popcorn and popcorn supply stores. And it gives you things like income and expense, profit loss, all that kind of good stuff. So really nice, nice detailed report that you can use for analyzing whether or not the popcorn store franchise is a really good idea or not. You can also use BizMiner for the state and metro industry market reports. And so if we go down and click Ohio, which has 70 establishments, and click access now there, this will give you information just for the region of Ohio there. So there we have a local market research report, click the PDF there once again. It's gonna be a similar kind of report for the popcorn industry as well. So once the report opens you'll have things such as sales trends, failure rates, industry vitality trends, things like that, startup trends, all this kind of good stuff. So good information you can look at for information on that kind of stuff. So failure rate for this industry is fairly high looks like. So that might be something to concern yourself with. So good information you can find for analyzing the popcorn industry and figuring out if your franchise is a really good option or opportunity or not. Hope this helps you if you need more help with BizMiner or another research tool, look for the contact link on the business blog, I'll be glad to help you anyway, I can. Take care and have a great day.