 There's a crisis facing our democracy Who has the power to solve it? Is it America's voters or perhaps it's America's non-voters? In 2016 we witnessed one of our country's most contentious presidential elections Donald Trump won the presidency and Hillary Clinton won the popular vote But who did most Americans support? Nobody I am not registered to make I haven't voted then vote in the past I do not though I don't think I'm gonna vote nearly 100 million eligible voters did not vote This is the story of perhaps the most important voice in America yet to be heard The 100 million project is a landmark study of 12,000 non-voters done at unprecedented scale and depth So who are these 100 million Americans? They are as diverse as this country as different as 100 million people can be Many non-voters lack basic faith in our democratic system 38% of non-voters say they are not confident that elections represent the will of the people Many believe the system is rigged Me and my sister always think there's a conspiracy theory that it's like rigged. I think the whole thing is predetermined. I think it's rigged Non-voters engage less with news and feel under informed on politics And yet many non-voters are college graduates and over a third are middle-class or wealthier Democrats Republicans and independents each make up a third of non-voters half of respondents reported an unfavorable view of President Trump 40% favorable and the rest undecided the emerging electorate 18 to 24 year olds are less informed less interested in politics Less likely to vote in 2020 than non-voters overall Are we losing a generation of voters? I'm not informed on anything. So I feel like my vote's gonna be wasted I feel like being young and voting people will judge you for it because you're not educated enough about the whole voting process Increasing voter turnout isn't just about politics. It's about the future of our democracy To start the most important conversation of 2020 Visit the 100 million