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Brazil: Never too young to be pretty? Meet the mothers GLUEING bows to their babies' heads

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Published on Mar 28, 2017

No more clips or even hair is necessary to make your baby girl look more "girlie." Brazilian company Babydeas presented the "all natural accessory glue," which had been created to stick bows onto babies' heads with no pins or bands, in Joinville, Monday.

Jackelines Niehues, CEO Babydeas (Portuguese): "Girlie glue is a glue to stick accessories on babies' heads. It also works very well as hair gel. We import this product from the US and sell it in Brazil. The product is made of agave and water. Agave is a substitute for honey and sugar and it does have no contraindication for babies."

Heloise Katharine Kieper, Mother and Girlie Glue customer (Portugeuse): "In a daily stress, there is no time to take a good care of the baby and put nice pink clothes. I can only do the pony tail and put a bow to her hand but she ends up looking like a boy. This is perfect and it also does not hurt when I paste the glue."

Liliane Kellen Viera, Mother and Girlie Glue customer (Portuguese): "When the baby is not comfortable with clothes that identify her as a girl... If she is wearing white or yellow clothes and we go somewhere in public or to the market, then people often ask if it is a boy or a girl because there is nothing that identifies her gender, and this accessory can identify the baby as a girl."

Video ID: 20170328 011
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