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Streamed live on Oct 7, 2016
When businesses combine SEO (search engine optimization) and PPC (Pay per Click) effectively, it will positively impact their business. Return on Investment, which is important, is not the only conversion to focus on. Return on Advertising and understanding human behavior will allow you understand what you are getting back from your marketing dollars.
For more information about PPC and SEO, visit our blog at www.dabrianmarketing.com/blog.