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Published on Apr 12, 2010
In a bid to make British lunchtimes better, Oasis, the number one on-the-go juice drink, reveals its incredible new ad campaign. Featuring a fully functioning sandwich shop being driven across the UK on the back of a flatbed truck, the new Oasis ad brought traffic, pedestrians and high streets to a standstill.
Pedestrians were astounded as a sandwich shop was completely uprooted and transported all the way from Scotland, through towns and countryside, across the Lambeth Bridge and by the Houses of Parliament in London to make the lunchtime dreams of a fictional Croydon office worker, Matt, come true after he pines for his favourite sandwich.
The Oasis "Fruity Drinks and Lunchtime Dreams" campaign will set out to make British lunchtimes better. Watch this space.