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Google AdWords Advanced Tutorial 4 - How To Eliminate Unproductive Traffic

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Published on Jun 27, 2012

http://www.redflymarketing.com/adword...

The paradox of AdWords is that by limiting who sees your ads you can increase your ROI. A mistake many people make is thinking that the more impressions their ads get, the better. That the more visitors to their website, the better. However, with PPC advertising that's not always true.

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