 This is gonna be a lit merch video. Alright, so some of the things we're gonna cover, we're gonna talk about, I was gonna say hour, but you don't have an account. So my strategy for merch by Amazon for the rest of 2018, or for Q4 of 2018. Q4, baby! I'm gonna show you the kind of keyword research I'm gonna be doing, and then my plan for my account, I'm gonna be doing some different shit. And then I'm also gonna show you my best-selling designs from last year, last Christmas and Halloween, straight up. Who does that? Who does that? Yeah, we slash you, I'm here just to keep you company, you're gonna show your best-selling merch designs for Halloween and Christmas from last year. Like, the exact designs. And we want you to copy them and make a shitload of money with them. Please do. And I'm gonna share a little bit about it as well, because that's the time I did have an account. But let's get into it. Alright, so the first thing I wanna start talking about is that I think Q4 is by far the best time of the year for Merch My Amazon. Not so much because, like, ooh, Q4, so many sales. People are just out swiping their credit cards and throwing money at you. That's not been my experience for Merch My Amazon. Actually, yeah, no, not at all. Because last year, Q4 actually sucked. I don't know what it was, some really weird thing happened. It was fucking weird, it was really weird. It was not just us. I mean, if you were there, you know exactly what I'm talking about. Like, sales stuff, like I have no idea what happened. Accounts got frozen and they ran out of black t-shirts. Which is by far the best selling color. So there were no black t-shirts to buy. So a bunch of people were like, fuck this. And you couldn't upload t-shirts. It was a fucking mess last Q4. It was a mess. So it's not because it's Q4 that I love Q4, it's because of the holidays. It's the goddamn holidays. So Halloween and Christmas are by far, I don't have any stats to prove it, but it's from my experience, are by far the two best holidays for t-shirt designs. For tearing your sales. Yeah. So now's the time to tear up. Like, I remember, I don't know how many sales I've had all the time. You could catch a trend and then just... Oh yeah, so many sales. I remember, last year for Halloween, I sold so many Halloween t-shirts. So many. Christmas, not as much because there was the whole fucking bullshit that came with it. But Halloween, Halloween is my favorite. On that topic, Halloween, Christmas, and then Mother's Day, Father's Day. Those are my top four. And six single to mild are my five favorite. Those are my top five too. Like, actually, it's not just because we agreed on that. So we got Halloween and Christmas coming up. So my plan is only, only to release Halloween and Christmas t-shirts for the next, for all of 2018. If you're watching, we firmly believe you should do the same thing. And... Halloween, there's just so much to go around, so much to take advantage of, so you need to be doing that. And like, I'm not a fucking guru. I'm not saying, ooh, no. I mean, I just say what I'm gonna do. Maybe it's not gonna fucking work at all. Yeah. I think it will. I think it will work. Okay, so let's do a little bit of keyword research. I'm just gonna show you how I'm gonna find my, or how I plan to find my Halloween and Christmas designs. I'm probably just gonna find them right now. Let's go into the computer. Here we are. Oh, shit. Okay, so I always use Merch. What are you doing? I'm in the computer now. So, search Halloween. See what comes up. One thing I hate so much about Amazon, or Merch for Amazon, because they have it for the Kindle Store. You can't sort by bestselling. Like, bro. You can't do that with KDP either. Yeah. You can't? Oh, yeah, no, you can only do that on Audible. Yeah, that's why Audible is so great. Speaking of audiobooks are awesome. We have a course about audiobooks in the description. Okay. But using this, merchresearch.com. Explain quickly what that is. We have a whole video about it. The Merch research. Yeah, I mean, all it does is it filters out all other clothing. Because there's a bunch of clothing that's sold on Amazon. It filters out everything that's not merged by Amazon specifically. T-shirts. T-shirts, right? T-shirts. So, okay, let's get started. Let's look here. First show that comes up is this Halloween, Trumpkin, Donald Trump shirt. And it's selling like crazy. And on that note, political shirts do amazing on Merch for Amazon. Yep, yep. I'm not just talking about Halloween, Christmas. My best experience has been, yeah, Halloween, Christmas, Mother's Day, Father's Day, and politics. It's crazy how- Those have been my things. It's crazy how much I like don't care about sharing like all of my designs and stuff in there. Yeah. I'll straight up say like most of my sales come from Donald Trump t-shirts. Mm-hmm. So, yeah, there you go. Fucking transparency level 100. Pretty sweet. So I'm going to open a tab on this one. Okay, so here's one. If it will load. Oh, you could totally do the same thing. I mean, here's what I'm going to do. I'm going to send this exact link to my designer. And I'm going to tell him make me 20 variations of Trumpkin, make Halloween great again. Have you done- Pumpkin, Donald Trump t-shirt. Have you done that already? I did that this morning. Woo, for this exact design. Yes. Yes. Yes. On that note, I also, let's just leave that on screen so you can look at that awesome design. On that note, I also want to say- It's a great design. I feel like people do not talk enough about how important it is to have a high quality designer. I feel like before you do anything, if you're focusing on, okay, wait, let's put a percentage on it. There's just what I thought of. This is my own percentage. I don't know you're about to say. Okay. I'd say like 70% of like your success in Merch, comes from the design itself. How good is the design? Which is interesting you say that, because you would think keyword research is number one. You don't think so? I don't. Okay. Others might disagree completely. You would say t-shirt design is number one. Yeah, yes. And then keyword research comes second? Yeah, because you can do amazing keyword research, but if your design sucks, no one's going to buy it regardless. Are those the only two aspects that make up Merch? I'll give 1% to the listing. Because I've noticed, I have t-shirts with spelling errors, and no descriptions, and no bull points, and they'll still sell. And those ones with just perfectly optimized listings, and they don't sell at all. Ranking? I really don't care about the listing. Ranking on Merch is fucking impossible and random. It's not impossible. It's just random. Some will rank higher, some will not even know they're the same listing, but there's a solution to that now. There's a solution to that now, as if a few weeks ago, like one week ago, you can now run AMS ads. You can run advertisements to your Merch by Amazon t-shirts. We have a video about how to set that up, by the way. Watch that video. Before you do any keyword research, I feel like the first thing you have to do is find a really, really talented designer. I'm super lucky to have found one. Do we have a video about that? About how to find t-shirt designers, yeah. Finding a really good one, it's hard, and you just got to keep looking like, I don't really know what advice to give you on that. Rassus, Rassus, let's go. No, this is important. This is important. So I'm just saying, the designer I have, he's like, he's a beast. I just want to show you some of the designs I have that he's made. They're really fucking good. I think one reason why my Merch by Amazon business never took off is because I never had a great designer. I had some good ones, but never a superstar. You got to find that superstar designer. They can make designs like these. Yeah, so these designs that are right here have never sold ones. As amazing as they are, they've never sold. These? Yes. Wait, this one. Yeah, that one. What about that one? Probably never sold either. What about that one? Not even this one? It might. This one's my favorite here. Yeah. My point is that those designs have not sold ever even though they're so freaking good, which is why AMS ads is perfect for these amazing designs. Right. I'm just going to run AMS ads to these. They're going to rank on page one. The problem is they're all on page 30. Before I forget. Okay. So the thing we always talk about is how you make sales is you have traffic and you convert that traffic. So an amazing design is converting traffic to sales. But the problem a lot is on Merce My Amazon, you can't get the traffic. Because you always wind up on page 30. Exactly. You can't get traffic. But AMS ads puts you top of page one. Traffic, which is top of page one, plus amazing converting listing, which is your great design, you're going to make sales. You will make sales. That's how the equation works. So I'm just going to run as these designs have them rank on the first page. And then if the design is good, which I believe they are, I guess the customer will decide for me, I will get sales on it. And that will rank, that will boost the organic rank of it as well. So run AMS ads. So in the end, get super high quality designs. Let's get back to this. Prepare that with ads. So here's what I like. Go through here. I'm just looking at it. Honestly, look at the amount of politics mixed in with Halloween. That's a great angle to take. So honestly, I am, I don't have like this laid out formula of doing keyword research. I kind of look, I'm like, this one looks pretty good. It also reminds me of some of my designs that sold well last year, which we're going to get into at the end of the video. We're going to see the best selling designs that Rasmus has had. Yeah. None of these, like this, like look, I'll look at this. By the way, don't forget to look, my point is, it's so stupid. Oh, what is this? All I'm saying, I would never, I'll never try and do that. Yeah. I'm just going off my gut here, seeing like that. But also look at the numbers. It's not selling. Yeah, I was going to say, look at the numbers as well. It has a few sales ever. That's Disney Mickey Mouse, not allowed. Oh, this one, this one money, this one's pure money. That is the best teacher I've ever had sell. I'm just here for the booze. Yeah. With the fucking swanked out ghosts with beer. Like, so the numbers back it up. We've both had this design go off last Halloween. We both, we didn't just steal. No, I had multiple. I had like five different ones. There's different angles you could take to this design. But like, look, it's so funny. Can I just say? I'm here for the booze. The ghost with sunglasses and beer. Yeah. It's great. He's fucking so cool. Like, I'm going to have like 50 of these designs out. Yeah. And you should too, steal that shit. Proven to make sales. Dabbing shirts, you can see 10,000 super good views. People look, dabbing is not done. Dabbing is still in. Apparently. Teachers loves brains is apparently a trending shirt. That's what my designer told me. It's not selling. Yeah. My designer said it's a trending shirt. I'm going to make some of those. I can trust you. The hocus pocus t-shirt sells. I had a few of those. But it's trademarked actually. It's actually trademarked. It's from some Disney witch movie. Yeah. And you're not allowed to do it. So I just want to wrap this up real quick. Or at least this section. I just go through and look at what the BSR is. If there's a high BSR. And then again, I'm going to hire tier. So I'm not like super picky about the size of the try out. I can just tell you, I just try to make 20 of these. Like just try it out. Yeah. And if it doesn't work, that's why tiering up is so damn important. Yeah. And that's what Halloween and Christmas is perfect for. If you want to tier up, catch a trend, get a lot of sales, put your shirt at a low price. In the beginning, only do low prices because all that matters is tiering up. All right. I want to do a quick shout out right now. Oh yeah? Someone that came to mind. Shout out to Tito. Tito Burrito. No, Tito because he's trying to focus on the tiering up, man. Focus on the tiering up. Take advantage of Halloween. This video is for you. Moving on. You cannot make money until I think tier 500. At least. At least. Okay. So let's try Christmas now because I'm going to make a shitload of Christmas designs as well. See? I mean, they're already getting sales even though it's not Christmas time. So remember, when you look at the BSRs, let's say right now it's September or something. If you're watching this, watch till September. Keep in mind that those BSRs are going to triple or five X by the time like one to two weeks before. The week leading up to Halloween, it's a fucking frenzy. It's just all Halloween costumes. Yeah. It's a fucking frenzy. Oh, another one that does well is like, this is my Halloween costume. Or this is my ghost costume. And it's just like a t-shirt. It's a t-shirt that says this is my ghost costume. That's it. Those are pretty funny. Those do well. So I mean, look at all these. Dabbing Santa, I know it does well because fucking everyone loves Dabbing. It sells a lot. It's not even close to Christmas. Yeah. Imagine Christmas time. Oh. But yeah. Here are all your good selling Christmas and Halloween designs. I just fucking, this one looks cool. I'll make one of these. You know, I'm sorry for this not being so like in-depth. But I don't think it's that complicated. No. It's just about testing. Yeah. Because random, random merch seems so random to me. I have no idea that you'd have the best everything and it won't get a sale. It's just about working out it just gets lucky. It's about working out for a long time. Yeah. Oh, you trying to tell me? Granny now. Show you move on to the other things you want to discuss in this video, like your outsourcing. Yeah. Oh, yeah. So I think they get the point now. That's all. So yeah, use merchresearch.com, type in Halloween or Christmas or your keyword and then go through all the t-shirts there. Rain beer. This is funny. It's just funny. Rain beer. That's silly. So yeah, I think you're going to spend your Christmas and then look at all the designs that pop up and then look at their B.S.R.s as well. So like you're looking at how well they're selling as well as like do you think would you wear it? Like that's not it's gotta be a high quality design. And with these Christmas ones, it's September Christmas designs and I can be selling much. There's in there, so you can't really be going off to B.S.R.s that much for Christmas design. There's lots of intangibles that go into this. But I think it is time to put on Christmas designs now. Yeah. Okay. So yeah, here's one other thing. We will show you my designs from last year later on. I just want to cover this first. So with my much my Amazon business, I like to be like super hands off with it because it's just, I mean, it's like, it's not worth my time for some of that. It's not our main business. It's not even our secondary business. 800 bucks a month. You know, it's not even our third business. Yeah. And the thing is like it's so simple. How other people can do cured research? Anyone can do it. And particularly uploading designs like anyone with a brain, anyone with a half a brain can do that. Like it's so easy. It's just like monotonous work. Monotonous does not make sense there. Monotonous? Yeah, it does. Whatever. That's what monotonous means. Monotonous has to, it's monotone. Okay. I know what you mean. Oh, I totally know what you meant. Okay. I was just calling you out. So I'm actually in the process of hiring. I've been working for a long time on business. That's going to run everything. The only thing I'm going to do, you know what that is? That's leveling up moves. That's leveling up moves. Because honestly, in the last two months, I've uploaded like 200 designs. Like I just don't have, it's not worth my time. So really all, I'm hiring someone to run my entire business. I've given him like a plan, everything he has to do. And it's not complicated. Like everyone is like, so what do you have to do? So he's got to do cured research. Okay. Watch some videos and get the designs made. So I already have one beast designer, but I'm going to let them know I need to talk to them. I need more designs. So I'm going to have, I'm going to ask them to find another one or two designs. I'm saying this could be a video on its own. Maybe we shouldn't talk forever about this. Okay. But then, and then they just have to upload designs and then run AMS ads and repeat. Like that's so simple. Like you don't need to be a genius mastermind to do all those things. This is how you grow your merchant business because you don't have time to grow it. Yeah. So I am training all I'm going to be doing is funding the business. Paying for designs really. That's all. Yeah. And he's just going to be pumping out designs every day. Yes. Merced business is about to level up. So that is how you scale. Like you can't, I can't get more hours in the day. You know. So I just want to say that that's what I'm working on. And now I want to show you my best selling designs from last Halloween and Christmas. Blur out the ones at the top so that they can't see previews of them. I love this design. So what does that even say? Fabulous. Fabulous. Fabulous. Like a ghost. Got it. Yeah. How many times? That was in the way of beginning, right? So I first got approved in September. So the first thing there was upload Halloween designs. I mean, so maybe five to ten times. This one. I was in tier ten. You know. Oh, right. And then this this next one here, which better have my candy. Yeah. I think that's that one sale. A few times. I didn't get a lot of sales here. I was in tier ten. These are the ones that got sales for me. Right. This is what got you out of tiers ten and 25. That's what's funny. Stop tearing it starting with pumpkins. And then this was the granddaddy of them all. I'm just here for the booze and witches. Yeah. So. Booze and witches. So this one sold really well for me. Probably. I had mostly twenty to thirty times in like that month. It doesn't sound like much but I was in like you had fifty, a hundred of these designs. You had like a few because you didn't have many slots. I'd feel these as well and just sold great. Sold amazing. Yeah. I'm just here for the booze is pure money and come with a lot of these. So those are the four Halloween designs I have to show. No, I want one more. This one was my second best selling. Drink up witches and notice these designs are like they look good. Yeah. Yeah. That's another point that I want to stress. Like if you go to Halloween party, it doesn't look like some homemade bullshit design. Because they were really made by a professional designer. And then let's go to the Christmas ones. I just have three because like I said Christmas was some bullshit. Christmas was weird. Everyone who was there knows what I'm talking about. It's not going to lick itself. Yeah. There's some perverted designs do pretty well. Or like oh no, no, that's not the word. Yeah. Sure. Edgy design seems to do really well. Things that are kind of pushing it a little bit. This one's pushing it. It's a subtle hint. It's a subtle hint. It's a little dirty. Here for the booze and witches, it's a little edgy. Everyone's everyone, you know, yeah, they want to show like they don't want to come out and say. Yeah. Yeah. No, they're like I'm a badass. Yeah. People want to show how edgy they are. Like look at me. I got, I'm not afraid to talk about we didn't have any of these, but they were about like like Santa spank me type thing. Oh my God. No. There's some really dirty ones. Like I'll show one right now. It never sold for me, but here's what I made. Look at that shit. Oh, is that how about the nuts? Oh, it's you'll see. You'll see. It's so dirty. Kind of perverted design seems to do well, especially for like holidays, perverted as Santa things. I don't point this out. We can only speak from our own experience. We've said that a million times. I'm just saying it again. Okay. So next design here, I keep a mistletoe in my back pocket so you can kiss my ass. That's silly. That's silly. I like silly. I won't say it sells year round, but it kept selling into like January, February, March. I don't know why. It's funny. It's a funny design. And then the last humor, humor does well. This one also like continues to sell because it's not like purely Christmas. Joyful, merry and bliss. Just a good looking design. Just a good looking design. So these were my best designs from last Christmas. Copy these. Copy all of these. Copy them now and make a lot of money selling them. If I want to be real with you, what I would do is make variations of them. Yeah. Don't make them exactly like this. Well, have them say the same thing, but look different, right? Tell your designs to make a better version of these. It'll be tough because he's already lit. Yeah. Okay. Have we covered everything in the video? Look at the notes real quick. We covered everything and I don't know much more to say. I hope it was helpful. You kind of know my strategy for Q4 now. I mean, I think this I'm going to be making and going to be outsourcing to a VA to do everything so I can work on other shit that's more productive for me. And we forgot something in the video. You need to put the two magic emojis in the video, which is going to be one, the T-shirt emoji and the pumpkin jack-o-lantern emoji. Yeah. There's it on the screen. Back to the actual video. I'll say I think this video is huge for how to approach Q4. And use it as a way of tearing up because most people most people probably most people are in a position where they just need to tear up and people who are like in a high tier they're doing their own thing. They don't need to watch our videos. I'm so sad that the people lower tiers don't have AMS ads because that's who really needs it most. I hope to get it soon. Yeah. All right. Yeah. Let's end the video. Please like the video if it was helpful. Subscribe if you want more merch brands on mostly audiobook videos and say bye. Say bye. Bye. I think that's all. Kiss it. Kiss it. Kiss it. Kiss it. Kiss it. Kiss it. Kiss it. Mm.