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Beyond Consumerism: How should free market economies plan for the future? | 12.04.11

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Published on Apr 13, 2011

How do we weigh the needs of future generations against our own? Has consumerism undermined self-control and the ability to defer gratification? Should we be saving more? And how do we measure the value of things that matter to us -- but aren't captured by GDP? Join us for a discussion between two leading economists who have thought deeply about the future of the free market economies.

Diane Coyle OBE is Managing Director of Enlightenment Economics which works with strategy departments to address the large-scale, long-term issues facing businesses, governments and individuals. She is also an author, and her latest book, The Economics of Enough asks how the financial growth we need today can be acquired without sacrificing a decent future for our children, our societies, and our planet.

Professor Avner Offer MA, Dphil, FBA is an Economic historian who currently holds the Chichele Professorship in Economic history at the University of Oxford. His book The Challenge of Affluence argued that well-being lagged behind affluence in Britain and America. As times have changed Offer recognises that the situation has too, and has done further work on how to approach potential future shocks such as climate change.

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