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Published on Apr 15, 2010
Michael Learns to Rock (also known as MLTR) is a Danish soft rock band that performs songs in English. It was formed in 1988 and has sold over 10 million records worldwide, mainly in Asia. It has produced seven studio albums as well as several live and greatest hits albums. The band has attributed its success in Asia to a clean-living image and singing in English as a second language, and the fact that their lyrics are relatively easy to learn and sing.
According to their record label releases, their sound is "the perfect balance of [a Scandinavian glow and the international pop song] that has been instrumental in forming the compelling sound of the band", though the lead singer and song writer Jascha Richter disagrees with this, maintaining that the music defies geographical categorization.