 I would just say just get started, post something today, talk about it, get your brand foundation, figure it out, figure out what you want to do, and then test it and try it. Find a way to go probe somewhere, somehow. Do people like this? Are they going to engage with this? And so that would be my best summary, I think probably where the audience is at, is don't be afraid to get started and start right away because it's going to be a long road. Don't expect success right away. I feel like a lot of those big, giant success out of nowhere stories do a lot of harm to the entrepreneurship community because it is a roller coaster and it goes up and down, up and down. And so I would say my number one takeaway, most important thing is it really isn't, it's going to be Facebook or it's going to be Twitter. I mean, that's nominal. It really comes down to getting out there and being present, having content exist. That needs to be your first step.