 If you want to pump your body and expand your mind, there's only one place to go Might pop might pop with your hosts Salda Stefano Adam Schaefer and Justin Andrews All right, so in this episode Adam Justin and I Got the opportunity to interview a good friend of ours Josiah Novak now he We've gotten in contact with him a long time ago because he started listening to our podcast So this is probably almost three years ago where he would contact us and you know We reply and and talk with him back and forth and he just showed a lot of promise a very smart dude Very charismatic good-looking fit Seemed to have the right message and it's been really awesome to watch him Succeed in the fitness space. He now has a podcast. It's been on air for about a year It's called the fit man project. I in fact if you like mine pump I implore you to go check out his podcast. He's he's very open very raw Great interviews great conversations and just you know, it's another Fitness podcast in our space. That's promoting a good and honest Message and it's good to see more good people like Josiah succeed. He's actually one of our one of our favorite people He has a website The true transformation calm and his Instagram page is Josiah fitness. That's J. O. S. I a h Fitness so check him out great information. He's again. He's one of those few people with a lot of integrity and enough self-awareness to Know that he in order to bring the right information to you He's got to get the experts and then comment on the stuff that he feels like he he knows a lot about You don't feel like he's bullshitting you basically when you hear the guy talking. So again, one of our favorite people also this month is January lots of people getting started in fitness and rather relatively recently We've noticed a new influx of brand new people and we have lots of programs on our website Lots of fitness programs and one of the most common questions that we get is where should I start? The fitness program that we offer that we think we consider to be our foundational program the one where we think Most people should start in is maps anabolic and consistently when we ask people when we do surveys Which fitness program of ours? Did you enjoy the most? Maps anabolic is always up there and I think it's because when people do a Maps program for the first time and they choose maps anabolic and they've it's so different from their traditional body parts split training Or it's so different from what they thought was effective training that when they do it They're blown away. They're blown away by the results and so they identify strongly with maps anabolic. It's definitely our most popular program It's found in a lot of our bundles Well, it's available on our site mind pump media comm now if you enroll in a bundle That includes any of our maps programs but combined So we have like the build your butt bundle which is maps anabolic and maps aesthetic or the sexy athlete bundle or The super bundle which includes a lot of our programs and he bundled this month comes with a free Mind pump t-shirt. These are limited edition The people love them. They're really soft. They fit really well So that's the promotion for the month enroll in any bundle get a free t-shirt But if you're just getting started and you don't want to make that kind of a commitment The place to start we believe for most people is maps anabolic again You can find this all at mind pump media comm and without any further ado Here we are talking to our friend Josiah from the fit man project podcast. I will say this dude You are Extra cuddly when you're sick though. It's very difficult. I wanted to hug you. Yeah, I mean I want to like Are you what are you guys all like like when you're sick? Are you irritable or you like just whatever guy? I'm kind of like Just real lazy like I just can barely move, you know, so I just take it as it is Yeah, tell me what to do. I'm like I'm doing it now Is your is your wife a really is Courtney a really good nurse at home or is because she's a nurse She doesn't she's a terrible nurse. It depends. Yeah, sometimes. She's terrible My wife's a nurse and she sucks You know what it is opportunity I think because she's a nurse Her sympathy if she might think like all right, you're being a pussy now get up That's what happens most of the time like really sick then she's like, oh, I'm gonna make you chicken soup And we're gonna get all this worked out. I am a baby, dude Yeah, I am like zero to a hundred bro Yeah, like it's great. It pisses me off. I'm such a baby. Oh, you're hard to be around when you're sick You know, you don't let people do you know, man? You don't let people take care of you man Yeah, you sit there and you're like angry. I am angry. Yeah, it's I don't I didn't realize How much it like just irritates me to be knocked down like that You can't handle the non-productive. You know nature of being sick. Oh dude It just drives me it drives me crazy and I feel like you get horny to you said. Yeah, that's weird. Yeah Yeah, he said he said that so many tried. Yeah, it didn't work out. Well, you know sex is the best six sex Yeah, I like six that's a cool play like word combination there. Yeah, six six six I'm a little I'm a little bitch when I'm when I'm sick really to drama queen, dude Yeah, I am too so there's man cold action. So so you guys want to hear something funny. So There's the whole stereotype right of the the man cold or how men are more dramatic when they're sick and you know Not able to handle being sick as much as women make a lot of noises and what's What's funny, you know, it's funny is a lot of stereotypes Are based on some biology now? I'm not saying this one is but I'm gonna speculate so we're gonna enter into speculation Bring the science in yeah, this is coming. No, this is not science. Okay. This is Sal speculating South speculation Okay, first off there is some science to support what I'm about to speculate because they did do some studies on this and I can We'll put in the show notes where they found that men do perceive That they'll perceive the same cold as worse So they'll infect men and women and the men will have more severe symptoms Oh, I believe that and the women and men are more prone to a severe symptoms from certain types of infections Stuff like that and the same is true for women for other types But when it comes to like a cold of the flu, men do perceive the symptoms to be worse So it begs the question. Are we in fact weaker or is it because we perceive? The sickness to be worse. So here's my speculation I think that women deal with more like shit like that So they they their perception of it is different than ours like pregnancy a period every single month That just seems like a motherfucker. That's a great point the period especially. No, I'm serious women Yeah, I mean you a lot of women. They're just feeling awful at least once a month Yeah, I feel awful a lot of women literally get sick every month So they think like a little cold like you're a little like I I feel like such a bitch when Katrina and I get sick with like the Same virus and she gets up and goes to work and I'm laying in bed all day long Watching 16 in pregnancy and jumping jacks. So here's my so here's my other side of it Because you're that I think plays a major factor also, but here's another side of speculation So if we evolved as hunter-gatherers, right? It's pretty well established that the men or the males were the hunters and the females of the tribes were the gatherers and Gathering means you stay behind you have your the children. You're searching for roots nuts, you know berries seeds, whatever your Building communities you're communicating with the other women. You're deciding, you know how things are gonna run or whatever Now the men are off hunting now when you're hunting You don't talk a lot, especially when you're tracking what you're gonna kill. You just can't you can't say that much stuff Yeah, and if one person Fucking is loud or slow the whole tribe suffer so you think everybody doesn't eat sneezing in coffin Yes, go home, bro but now on the flip side if you are sick and you're You know and you're a gatherer and you're back with the tribe Then it makes sense for the other women to show to work together because it's not as big of a detriment If you're sneezing or a little slow, you still help you still can help But if you're a hunter you might still be able to run and throw a spear and stuff like that But if you're off by a little bit because humans hunt and packs This is pretty well established and we run animals down if one of those things is off a little bit You fuck everybody up So maybe men evolve to perceive being sick as worse so that we stay behind for the betterment of the tribe That's not a bad theory. Yeah, I like that. I'll tell my wife that next time So basically what I did is I tried to make something negative turn it you know what I'm saying turn it to a plus Which is basically what I just did. Yeah, I can't have a solution of hand hashtag South science Yeah, so anyway, do you guys watch the football games last night? I know you do football They're like ten baskets I was I knew the Patriots were gonna take it so yeah, so we who's your team? I mean, I'm a Tom Brady fan, dude 40 was he 41 now? Yeah, how can you how can you not my buddies hate on him all the time? And I'm like, how can you he's the best? Well, I hate to say that because I'm a Joe Montana, you know forever guy, but yeah He's surpassed in a long time ago, dude. He's living the dream right hot wife Making just stupid money. Yeah 18. How many Super Bowls now is this number? This is number eight, right that he's going to Eight or nine dude, he's got a ton of points. Well, he's only lost how many he lost one or two to two He's Giants both both of them were the Giants. Yeah, both. Oh, wow. I thought just so they're going to the Super Bowl We don't know who they're playing against now. They're playing against Philly. Yeah Eagles took it to they took a Woodshed man. So is it safe to say that the safe bet then is on Brady safe bet probably yeah Because the backup quarterback situation, but no actually I mean, I was just thinking damn if Philly pulls it off Who's who how does wince feel? Yeah, that's gonna be well So well, he's gonna it's gonna suck that he wasn't in there and but they're saying that no matter what next year Wince still will be the starter starter. Oh, I agree with that. Yeah. He wasn't he's MVP this year, right? I mean right behind Brady. Yeah. No, I agree, too I think it's I think if they were if they had wince right now that this would be they would roll everybody up Agreed because he's that he's that good and actually I did not think I thought when he went down I thought oh that sucks this I feel he had a chance this year But to see them rolling everybody up still without without your starting quarterback. That's yeah, you got the team, bro You have a super backup quarterback stepping up and making it making it happen No, it falls defense falls has played a lot too. He's not like some bum, you know I'm saying like he's a good He's a solid quarterback, especially I bet he'll get offers next year. Well, yeah, I'm a team Yeah, no, I mean if you're him I'm your your pomp no matter what even though you they you know Because you know there's some people that were like, oh, he's gonna have all this animosity because he's gonna have to sit behind Wince down like no fuck that someone's gonna pay him the top dollar pick them up. Yeah, someone will pay him top dollar Browns Browns Browns you got it like so unfortunate like so bad if that's your team man Yeah, man, you gotta you switch over to basketball, you know, if that's the case. Yeah, you're in LeBron motor Fuck the football So Josiah, how's everything going man with the with what you're doing? You got your podcast going on you're got some online stuff We haven't talked to you or met with you for how one was it that we we were with you? That was July actually of this past year. It's been that long. Yeah You know it hasn't been that long, but it has been a long time and yeah in our world You know the podcast will see each other for a couple months. It feels like it's forever So a lot has happened for you. Yeah, let's give us the rundown. Yeah, a lot has happened Did you have your podcast on air then? I did. Yeah. No, you guys came on the show in July. That's right We were six months into that's right. It was it was really really new that was yeah That was when I the podcast skyrocketed. I think you guys probably tripled my downloads You know what that's not even a joke actually, but oh, there's an effect for a man mine pump effect There's a mine pump effect to two other podcasts. I've told us that Whatever Checks in the mail. Yeah, no, so you're so your podcast took off. Yeah, podcast is rocking man Actually, right after that we got our first sponsor with Mike Matthews over at Legion Mike Matthews is a fucking great guy. Yeah, very and I'm glad you guys are working together because you guys are both good people Oh, yeah, family guy. Yeah, he's awesome. So it's skyrocketed man We started getting on a lot more guests with you know bigger reach and whatnot And so I mean truth be told when I started the podcast right from the beginning it was a labor of love man I said, you know, I'm not really trying to monetize this at all I'm doing it because I enjoy talking to people and I enjoy having conversations with people like yourselves And maybe down the road it'll become something that builds the business and we can monetize and expand with it And it is now something we monetize slightly, but it's still a labor of love man I mean, it's my passion like I love just having conversations with people And I'm blessed now that with technology in the podcasting world exploding dude I feel like everybody has a podcast now true Yeah, it's such a it's an easy way to get your foot in the door with someone or just connect man Like if you're trying to do something on any kind of level whether if it's just building a relationship or expanding your business relationships Podcasting is just a great. I call it the business card for me now to get in the door with people It's just easy. Oh, it gives you crazy leverage. Yeah, there's no way in hell Yeah, I wouldn't be able to talk to half the people that we talked to you if I didn't have a podcast and I said Hey, I have this podcast you can be on. Yeah, dude I mean what summit so some interesting observations that we've been kind of making with pot because you're right it has Really exploded relatively recently like I bro when we started mine pump three years ago When I would tell somebody if I was gonna, you know talk about the podcast I used to have to ask them Do you know what a podcast is because a lot of people most people didn't even know They wouldn't even know what a podcast was and now I don't say that anymore now I say what podcasts do you listen to and more often than not there's they're familiar with at least, you know one So there's that but here's something else because you're talking about sponsorships So I don't know halfway through or right around when we started monetizing mine pump with our programs People would ask us about sponsorships and we'd be like, yeah, there's no money in sponsorships until you get really really big You're not gonna make that much money, but what's starting to happen now, which is kind of strange is we're talking to companies and They're saying things to us like we have this much Budget allotted to podcasting so now that they have a marketing budget It used to be that the marketing budget was you know, whatever radio TV billboard Facebook, you know Instagram and now There everybody's budgeting podcasting and what's cool about this is if you are a podcaster and you're decent, right? Because if there's a lot that are terrible aren't gonna do anything But if you're decent you have somewhat of a reach the real estate for advertising is limited. There's only so many Top 50 podcast in your category driving it up the the cost of sponsorships is going even if your podcast doesn't grow What you're gonna find is that the amount that you can charge for sponsored because is going up because the real estate is limited and I mean, it's pretty interesting. Yeah, pretty cool to see right now Yeah, we just talk on I believe you guys are sponsored by them to health IQ Yeah, I got introduced to them through Ryan Mickler who you guys had on the show as well order a man and Yeah, I was actually pleasantly surprised to hear numbers from them based off our reach I was expecting us, you know slightly lower number, but yeah, dude I mean and it's just like you said it's applying to man So I mean there's there's a lot of podcasts, but I was still are you there's not a lot of great podcast Yeah, for sure if you're good and feedback on our show is that we are good, which you know That's great. Then you can start to utilize that's your advantage for sure and we are but we're also being strategic I mean, you know, that's not our main revenue stream. It's still something. We're just I'm passionate about and so We're careful with who we bring on who we associate with Mike was was definitely someone now How long have you been on air now total so one year actually as of almost today So we I remember how much we grew On the podcast in that first year like the difference Have you what what have you what's gotten better with you? Like what have you changed and grown with that period of time? That's a good question, man. Do you ever listen to your first episodes and then Dude, I hate listening to my voice man. It's like the worst. It's like listening to like a nasally fucking Adolescent, that's what I think and then people tell me oh, you got a radio voice dude It's awesome but I I actually recently have started listening to the episodes simply because I've had some really quality Guess on and I want to go back and just kind of listen to what they said and digested a little bit more and get more of the knowledge bombs that people drop but As far as what we've gotten better at I mean we hired a team to start editing it and then repurposing it as well So putting it on YouTube so people can listen on YouTube because we found that that's actually a big medium for people to listen to Shows I know rogan gets, you know, so many views on his podcast episodes on there So we started doing that and then just utilizing the network that we're building man I mean, that's the biggest thing right so how can I now work my way on to podcast like yours right because the first year was just How many people can get how many people can I get on the show right that are gonna help me grow and Expand our our reach but then now it's like the goal this year is to release, you know 150 episodes of our show but also be on 50 other podcasts. That's a great goal Yeah, nothing moves the you know The needle of growth on a podcast like getting on another. Yeah, obviously in doing a good job Which is challenge tricky. Yeah, I was gonna say that's challenge. Oh, yeah, it's not easy man I'm like even sitting here right now I'm so used to being in the driver's seat as far as the conversation goes right and so it takes a lot from me once I get on someone's show to be like, all right Let me let me just you know hear their question and give a quality answer wait Yeah, not just take over the mic. Yeah, do you prefer interviewing versus being interviewed? I Would say yeah I probably prefer interviewing more because I get asked all the questions that I really want to know right and so but Once again, though being interviewed for me is probably more difficult So it's a challenge. So I have to have to do more of it because I'm not as good You know at being interviewed as I am as you know interviewing someone So it's something that I'm excited about because it's an area of improvement for sure See, that's funny. I think I like I think I like to be interviewed more than I like interviewing not simply because it's I feel like it's easier. Yeah, it's easier like I actually feel like I'm with you though Josiah. Yeah, yeah Yeah, it's easy like it being all about me plus These fucking egos There's a lot of people For being really self-aware, yeah, there's a little bit of truth Maybe I feel like I don't get to say enough what on this show fucking Sal talk Jesus we should track that right track total time talked. I would love that might change too for me I mean after this year and doing 50 other shows I might find that I do enjoy being interviewed more, right? It's just I think it for me I'm so used to like just asking maybe it's a control factor, too You know, I like being in control of where the conversation goes Sometimes I go into an interview recently on some shows that are not fitness-based and they want to talk about certain things that are a little Uncomfortable and I'm like, oh man. All right. It's gonna be challenging. It's not something I'm used to what do you mean not fitness-based? What were they what were they so business-based family-based actually went on one that was about pornography Which you know pornography and how it impacts you as a dad and husband and whatnot. And that was shit Really really crazy hooked me up with that. Yeah. Yeah. I was interesting conversation. Yeah, that's gotta be really interesting I mean, what's the idea of their show that I mean you literally it's all about pornography No, it was just that just that topic of the episode. Yeah, you guys know Vince Del Monte. Oh, yeah We're with him next two weeks. Yes. We talked about porn Let's just it was a good conversation man. I mean But yeah, it was it was a little challenging and so Yeah, it's just those those what did he ask you that was so great I mean, what it was your favorite was it? Yeah. No, was it like? Did you admit this did you not know it was coming or was it totally in left field? Well, it was just kind of where the conversation took us But it was it was somewhat planned ahead. Yeah, because he he's been talking a lot about masculinity and porn and how it impacts guys and in our marriage and whatnot and so it just kind of was the topic at hand because we both come from similar backgrounds, you know, he's a Christian I'm a Christian and You know, we both have kids both have two kids and a wife and it was just something He's battle with actually, you know with addiction and some of the things he's had to put in place to to get over it Have been incredible And so just talking about addiction because I come from a history of addiction with my family And I feel like porn is definitely something that if you give it a shot, you know, give it a chance You can fall deep into that totally. Totally. You're you're right I mean you're a little younger than we are but we're in the kind of a similar age range in terms of generation and This thing keeps coming up this whole like masculinity mask I haven't heard people talk about talked about like three years ago I haven't heard people anybody talk about masculinity as much as I'm hearing now recently as if almost like there's a crisis of Masculinity would you agree that that do you think that that's happening? Absolutely, man. I've been I went on Ryan Mickler. Well, I went to Ryan Mickler's event from order of man I was a guest speaker there over the summer and it was a group of about 200 men that showed up from his order of man tribe and Man some of the stories I heard like broke my heart because at this stage in my life, right? I have two little boys. I come from a history of abuse and addiction and a big passion of my right now is improving as a father right improving as a man and Speaking of the guys there, man, I was like, holy shit, dude Like we do have a crisis I feel like at least if you take that population and that sample size, right? But yeah, everywhere I look there's this kind of what does it mean to be a man topic, right? Like where are we going as men or and I think and it's just my theory, but I'm sure it's in reaction to a lot of the Movements that we see in other parts of the world, right when it comes to, you know Gender equality and gender expression, you know in my man and my woman the gay lesbian Movement and the things that we're seeing the progress we're seeing in those areas. I think that man I don't know if they feel threatened or maybe it's just like hey, we need help, too, right? Like I'm out here, too. I 100% think that there is a crisis of masculinity, but I don't think When we hear the word crisis we think of bad. I don't necessarily think it's bad I think it's just a massive very quick shift and change that has happened in a very short period of time That's all I think it is whether it's good or bad will be we'll find out but For millennia for most of human civilization There are ways that men and women and humans have acted and developed cultures around because they work okay because they've worked historically and The way that they've worked historically now is being challenged. So what I mean by that is men historically have been You know, you know breadwinners we or we protect we're needed for those types of things hunting You know providing the you know the the resources Women were responsible for distribution of the resources. They were responsible for you know nesting and child rearing those types So these are the of course the stereotypical gender roles, but they're based on they've been around for a long time They've been around since the beginning. They're they're they're based on and they'll show and this by the way This is all a hundred percent backed by science. This is not a you know sexist thing to say This is all you know in the literature Men for example will when they're seeking a mate They will seek across and down from the hierarchy, you know matrix or whatever So they're looking for a woman that is on the same level on the hierarchy ladder and below them and typically younger and women Will typically look above or across so it's more likely that a woman's are gonna be attracted to a man who has higher income higher status And maybe even a higher IQ and the reverse is also true and this you can go down the list you can look at You know a woman's IQ the higher it gets it's also strongly Correlated to the less chance she's going to find a mate and be with them for a long time now There's lots of reasons for this. I'm just stating the the facts so right now. We have a society that's extremely safe So you don't need to like be super protect, you know protecting as a man You don't need to hunt really women have incredible earning power and they actually kill us in education So women are far more edgy if you look at the total number of people in college or you know informal education women actually Are higher than men? So now we've got these and in these are not just cultural because they've been with us for so long They're also biological. So there's both components. So now you have a man born today where The education system really is geared around the female brain and also don't forget the individual variance between people's massive So these are vast generalizations. You can have a man who's very much Very different in a woman. That's it. That's very very different. But generally you have You know meant there's no longer that that role that we were both biologically You know connected to through evolution and culturally in our culture is very old It's it's been around for a long time. So it's like, what do I do? Who am I? Where do I go only been happening for a very short period of time? Not long Yeah, this is when you talk about the big picture like you are taking it all the way back and talking about evolution And I have to say that because people get confused and they're like, no, that's the the patriarchy. That's society That's no, no, no, no. No, this is it's been going on for a long time forever And so men today Yeah, and so men today are like what the like what do I do line of the modern where do I go like what's happening a lot of testosterone traits They're not attractive anymore like they used to be now my what I had bonds are in what I'm curious about what I love To speculate about is are we seeing the pendulum swinging hard one way right now? And you're gonna see it re-correct or are we gonna keep going in this direction to where we almost become the same sex? I don't know. What do you think? Wow, yeah, I mean with two little boys I hope Adam, I hope you're right. I hope we're gonna swing in the other direction Just simply because I do think there is a need for strong gender identification on both sides, right? I think that we need strong masculinity as well as strong feminine qualities because both serve a role And there's no equal or less or anything of that nature. It's just very useful for extremely important Yeah, for how we develop and how you know, like I hope partnership exactly I mean, I do a lot of research on Boys who are raised with out of that right because that's where I come from Or at least not a present father figure and the statistics are pretty insane man as far as what kind of future those kids could be facing Getting in trouble. Let's dive in let's dive into that a little bit because you know when you interviewed me We we talked a lot about my childhood and you and you referenced you and I being almost identical But obviously you were interviewing me so I didn't get a chance to really dive into you and your story Share share with our audience kind of how you and I are similar and what that's been like and then some of your findings that you've read Yeah, so I grew up in a military household. We moved every two years. I'm the oldest of six kids My dad was never home. He was always deployed. He was always in a foreign country You know doing a lot of things overseas. We lived overseas for a period of time But when my dad was home, he was an alcoholic. I mean, that's all he did was drink in his downtime My mom and him were fighting since as early as I can remember I mean it was like a constant argument going on in the house and My dad who I don't know necessarily if it was a frustration from His relationship with his dad, which was a horrible one. His dad was an alcoholic as well His mom died at a very early age and my dad suffered a lot of physical abuse growing up and His anger would come out in the form of physical abuse with us as well and me being the oldest of six kids I was the guinea pig with everything, right? So I was the first one to fuck up I was the first one to talk back, you know and getting trouble and all those things And so I was really the target for his abuse and so when I was you know, just a kid probably around six seven eight years old The one thing I did take away from my dad was his physical stature, right? Like he was just a physical specimen. He was always working out. He was training with the Navy SEALs He was doing a lot of things that were physical and then he was beating my ass whenever he was home, right and so my thought from like that youthful eight nine ten years old age was I want to get in physical shape so I can kick my dad's ass, right? Because I don't want to be first of all I want to stand up for my siblings because I was very protective as well, but also I want to defend myself and I went from being petrified of my dad to being confident with confronting him probably around age 13 14 when I started to hit the gym and the gym became kind of my my Peaceful place right my therapy my ability to get away from the chaos my parents finally got a divorce I say finally because man. It was a long time coming like I was praying for that day when I was about 12 and Didn't really see my dad much after that. He was out of the picture. He was still in the military. He was traveling But when I did see him our relationship was terrible, you know, it was just constant Talking down to me telling me that I was never gonna mount the shit. You know, I was just Basically a worthless kid for whatever reason his anger was directed at me. I don't know if it was just looking back I'm assuming it was probably because he wasn't 100% happy with where his life had gone. I mean he had six kids I mean beautiful kids and a beautiful wife and all those things But I for whatever reason it didn't didn't satisfy him. He wanted something more. So he was out of the picture And the gym became, you know, my my safe zone man. It was it was my it was my place of refuge And so but growing up without a strong father figure and meaning in my eyes My father was just someone I was afraid of someone I didn't want to see someone I didn't talk to I didn't Have, you know, the birds and the bees talked with my dad, you know, I had to figure that shit out on my own You know, I really left a huge scar man It was something I really didn't address and Actually confront until I was in my early 20s that you have a lot of animosity towards your parents or him and absolutely Man, absolutely. I was of them or just oh, yeah I would argue today that I still have some, you know, because I asked my mom, you know Why did you let this shit happen? You know because dude, I remember her The main words she always used was I'm gonna I'm gonna call the cops, you know Like I'm gonna call the cops this time because of the things he was doing to me and I remember having bruises all over my legs and arms and you know The worst memory I ever had and this is I'm writing a book right now a fatherhood But the intro to the book is when I remember the strongest memory I have of interacting with my dad was him Choking me up against the wall because he was mad about something I came home and I had talked back to my mom and he just picked me up You know like out of a fucking Terminator movie and put me up against the wall and was like, you know swing back motherfucker You know like those are the memories I have and so of course I have animosity, you know It's like man, you know I feel like my anger that sometimes comes to the surface today is a result of having it pent up for so long Now now looking at you now, you know, you got beautiful kids beautiful wife you you know Successful You seem very put together. You're definitely somebody who's a go-getter Do you think you succeeded in spite of him or because of him? Oh, dude, that is an awesome question This is this goes back to the conversation. I prefer to be the interviewer. Yeah, no This is that's a great question. I think about that all the time actually because I think it's both man I think that as much as he wanted me to either fail or go down his his path and be a clone of his right Despite that I I said no, I'm going to create my own path I'm gonna forge my own way and figure this thing out for myself But on the other hand too I think because of the experiences I had and because of how much I hated growing up in that environment It's driven me to search for mentors for education for how can I what's the answer to not repeating history, right? Because the history of divorce and the history of abuse isn't just on my dad's side It's my mom's side too. I mean the story with her parents is absolutely insane. That's why she stuck around Yeah, 100% 100% her mom did the same thing with her dad She stuck around despite him stepping out on the marriage all the time despite him You know being fully invested in his business and zero percent invested in the marriage So I just don't want it. I just don't want history to repeat itself That was my biggest Motivation factor when and you know when I was in my mid-20s and I started to really dig into this stuff because I said Hey, I I do want to be happy, right? I do want to have a life that's fulfilling. I want to leave a legacy for my kids I don't want I don't want someone little little just I to be on a podcast 20 years from now like My fucking dad, you know used to choke me and shit. I know that's not what I want that that something would keep me up at night Right, so it's become my mission and it just so happens in health and fitness I mean it could have been any industry that I you know fell in love with but it was fitness for me because of what it Did for me as a kid it's such a it's such a mind fuck because when you look back at some of these challenging times It's like is that why I'm where I'm at now Is that why I can talk about and share what I'm sharing now? And if I didn't have that where would I be and would I be able to impact you know as many people well? You know when I started becoming a fitness professional when I was a trainer and I never talked about this stuff dude Like I never in fact hasn't been until probably the past year and a half that I've started to actually talk about why I got into health and fitness. It was always just me trying to be like every other fitness guy Let me show my abs. Let me do a photo shoot. Let me you know bench press 400 pounds or whatever That's gonna get me a bigger business. No, it's not at all. It's my business is exploded by being vulnerable Right actually talking about these things and saying hey I'm I've gone through some shit too man Like I know where you're coming from you know, and that's that's taken our business to a whole another level But it hasn't been easy It's still kind of scary to talk about this stuff because like you said with the masculinity thing like the last thing I want to feel is like oh man. I'm not being a man I'm I should be hiding this shit. You know, I shouldn't be talking about all these emotional What's what's your relationship look like with both your parents right now? There is no one my dad The last time I interacted with him Took a bunch of Prodding and pleading from mentors and friends to reach out to him right say hey man be the bigger man Like you know and reach out to him and say hey I want you to be a part of my life now that I have kids I want my boys because dude truth be told my dad has some incredible qualities is incredibly musician He can play like three different instruments instruments. He can build anything. You know, he's built Partial houses. He's built so many things with his hands like just from scratch. He has skills Right. I mean I want my kids to get some of the good things from him But what ended up happening was and if he's listening to this awesome But he I reached out to him on father's day the first father's day I ever had right as a dad. I reached out to him and said hey, you know I know we haven't talked and at that point had been like eight years, right? But I was like I want You know you to be a part of my son's life because he has one grandfather right now Who's awesome on my mom on my wife's side, but I would like you to be in his life, too And he said okay, I appreciate that. Why don't you come have dinner with us? So he's remarried now. He's got another wife and He had us over for dinner and they had this whole thing where they were like yeah we're gonna be a part of your life now and like this is awesome and it was it was actually kind of surreal and After we left we hadn't heard from him since man Like he just has this thing where he doesn't want doesn't want to be a part of our life We've reached out texted him. No, no, do you think maybe he's ashamed or do you think there's another reason besides or do you think that's Just a character flaw of his he's just he's a full-blown narcissist in my opinion Meaning, you know when he was a kid because I've done my research on this I had to dig to the bottom of like why he's like this, you know, I was searched for answers now I'm kind of that piece with it But I believe as a kid he was raised in two different environments one where it was extreme abuse, right? Where his dad was whooping his ass and beating him up and telling me he wasn't worth shit And then the other environment he was in was with his relatives his cousins and whatnot who built him up Let him do anything you wanted your king of the world dude like you can have it all right And so I think his mindset and his outlook on life is that of what he had when he was with his relatives You know, I'm king of the world. I don't need to answer anybody I don't need to do why not if you're gonna identify with one or the other one up picked out one Like if you really look at him as a as a man, he's a badass I mean he can shoot 20 different types of guns, you know, he can do all sorts of crazy shit But at the end of the day his relationship with his boys because he has three of them I'm one of three boys And three girls, but he he has no relationship with the boys at all. So it's something with the men I mean, it's I truly believe it's some kind of Pattern that he picked up on from his dad and his interaction with him And he just doesn't know how to have a relationship with me And I think it is some shame I do now. What about your relationship with all your siblings? Do you are you guys all really close or are you guys divided like what's that look like? No, we're not close I'm very close with my youngest brother. I would consider him my best friend. Like he's just everything to me What's the difference in age nine years nine years different? Wow, that's that's unique that you have that many siblings And you're the closest to the youngest. Mm-hmm. Wow. Why is that? I think it's because The the middle siblings really went through the shit right with my parents and and I me included, right? You know, so me and then the three Right after me went through the hell with the divorce saw the the worst shit You know the worst abuse my dad hitting my mom pushing her down the stairs like crazy stuff, right? And I think we all kind of latched on to our unique, you know What whatever we could my my my sister who's two years younger than me She latched on to veganism and saving animals and like that's just her mission, right? She's got a little boy herself So she went down that path and then my my brother who's five years younger than me Really got into like it and computer graphic design and all those things and just totally different than me Right. I was big into sports and working out and all that I think we just became these islands because we were so just I don't know at the time It was chaotic and for whatever reason we kind of separate ourselves from each other But then the youngest didn't really go through that they were like they always kind of saw my parents divorced or separated or whatever So they never experienced it and I think that maybe Allowed me to build a relationship with them a little bit better because they didn't have that experience, right? So it was kind of like just two totally different Experiences versus going through shit together and being like fuck man I was just horrible and not wanted to talk about it. You know what I mean? So when you so when you have your healthy kids, they're three and one and a half So what are the things now that you try to practice in terms of being a father with a patience man That's the biggest thing. That's the hardest thing. You know, what's crazy is actually when I met my wife One of the number one quality She said that she enjoyed about me was that I'm patient that I'm just super laid-back like I'm easy-going. I'm yeah Let's just do that. I'm cool with that whatever That is not me anymore dude. Like I'm not patient anymore. Like I've lost it somewhere along the way But it's kids will test you man So that's why I'm writing my book because I'm like, hey look I You know, it was kind of like fitness You know told me a while to figure out what it meant to be healthy and fit, right? Like what does it really mean to be healthy and fit? And so that was a struggle, but then when I knew I was gonna be a dad I thought man, I got this on lock because I know what it's like to be a shitty dad So I'm just gonna do the exact opposite like, you know without realizing that these kids come out with their own personality Their own set of what they think is right and wrong. They have no they challenge you My son my three-year-old we were almost born the same day, which is kind of weird, but we We put heads dude like like we're boys, you know what I mean? Like we're friends like fighting it out dude like it's crazy, but it's his personality You know, it's like he he and I are probably extremely similar at least my wife says we are and it's just it tests me daily Multiple times a day often three-year-olds in general ten. Oh, yeah. I mean when my daughter was three She would throw temper tantrums anywhere and I I used to literally joke about like wow if I could hook up Like an energy machine to you you could power a city city. Yes with the amount of evil energy and oh like Lex Luthor Yeah, like like they're throwing this your kid throw tantrums where you think to yourself like is this normal Should I go to the doctor like is this a are you possessed? So we've been to a therapist me and my wife Because the three-year-old made us feel like there's something like not right and therapists like do this is normal Yeah, this is part of the process is normal. They're like, what do you guys why you guys here? You know, you know, it was the one of them You know, it's one of the most terrifying one of the most terrifying things I've ever heard of my entire life So when my daughter would throw these tantrums, she's very very very strong willed my son was too But not like my daughter my daughter's very strong will and she throw these tantrums that were just Insane and so I did I called the doctor who's also was a client of mine So we were friends and I'm like, you know I know I'm a paranoid parent because I used to call her all the time for stupid shit And I say but this is like she throws herself on the floor Yeah, and it's normal and I'm like I feel like she's gonna make herself pass out like and she'd be like listen Totally normal three-year-olds do this don't worry. She goes and then she said this to me This is nothing just wait till she's a teenager and I just got Terrified you hear that honey. You sure you want one of these cuz you know when they're When they're three you can put them in a room with pillows you can like pick them up Yeah, you can be like here go crazy. Yeah when they're teenagers like I'm leaving. Oh shit. What do I do now a teenage woman? She's she'll have the wit and ability especially yours cuz they're gonna be smart to like brain Ninja you bro to say some shit That's just gonna like fuck. Yeah, I wish I had a father that I loved She's gonna say some shit like that. You're like crying right now. You can't do that She's gonna zip zip one like that to you when you had to did you ever think about like maybe a third? Or was it just like two is good? So if I were in a marriage that was You know not dysfunctional happy and you know everything was good. I You know looking back. I've always wanted a lot of kids. That's the thing now when I had mine because of my situation It made me not made me not want to have anymore. You know what I mean? But I did if you if you asked me before any of that I grew up in a big family. I like noise I like kids around. I don't mind necessarily Messes and stuff like that. It's not that big of a deal. I enjoy so I don't know It's a tough because now my my my perception on it is skewed because I'm divorced and of course They know after all that I'm like, you know, it's like the plague if I think about it But I don't know it's interesting, but I love man. I love kids I like to go ahead and say no, he's slowly changing it too. Just two years ago. He was very anti anymore children Oh, yeah, I'm well kids only a divorce will do that before you come out of a manageable after that it is unmanageable You know what I think it's just math unless you have an assistant here. Here's what I think there I think exactly I think the chaos goes gets higher and higher and then you reach a point where you surrender You just give in to it That's the point where I am now I've I've kind of had like an awakening I'm like, dude your house is a fucking mess with toys and shit everywhere. Yeah, I mean We I have a maid now that comes every like couple weeks because otherwise it would be like fucking walking down You have to be like spray-pain on the walls and shit like Music just blasting and all your kids So my so we there's four in my family was four of us I remember remember literally thinking this literally thinking sometimes like because my mom would be the one that would be with Us most of time and remember thinking like my mom like why she lose her mind all the time Yeah, I said tell my mom now ice actually sit my mom down here I am on like 10 right because I've always been like older than my age And I'd sit down with her I'd be like listen mom and this would piss her off I'd be like you need to learn how to relax That still pisses women off. I'd be like you're way too stressed out like you don't need to yell so much You don't need to and then she would just get so crazy But now that I have kids I look I've done so many times I called my mom and I'm like hey mom I apologize for those conversations. I could see why dude. I had to it's just I'm like Really really just shocked at myself because I go through these phases where I'm like dude I want to like adopt one of these kids out right because there's so much chaos at least it seems like it I rent him out to people. Yeah, and then five minutes after I leave the house I'm like in tears because I miss him so much, you know like it's it's crazy And then I tell my wife and I are both in agreement that we think two is good, right? Like we're happy, but then we both have these moments and it's almost like biologically My my brain is telling me to reproduce again because I see like these little kids or you know younger than mine now You know mine's youngest a year and a half and I'm flying here to San Jose And I'm sitting next to this little cutest little girl ever and she's like a year old and she's so well behaved And I'm like damn like I'd love to have a little girl like you're like, you know If I try it one more time, I'll get one like this I'll get a good one Maybe the third one's a charm. It's like our biological instinct. What about you just never Rock solid on to you. Yeah. Yeah, I would have a panic attack if like, you know, I got a call and I had it I was driving home like I actually thought about this Yeah, cuz I mean there's been a few scares, but you know what like whatever dude, you never planned for it I would roll with it. It's just how it goes. So yeah, that's just kids and you're considering though getting a snip Right, and that's what you're trying on doing me. Absolutely. We can do it together, man Let's just go now. Yeah, snipping party. I kind of need, you know, some moral support. So I'm scared shitless, man You know, if you get you know, but you know when you get to handle my balls It may actually reduce the the amount of semen that you produce. You actually may reduce seminal volume Okay, no more no more porn. Uh, whatever you call it. So it's like when you when you finish It's just That's depressing. It's just clear liquid. Oh man. Nothing really just water. No, it just drips out Is that what that's that's that's not a color to it anymore. You know what I would be a little It kind of ruined things a little bit Of course that would be like that's half of the orgasm is that how hard and how much Oh, you want that I like to measure how far and I shoot. Yeah, if it dribbles out of like, well, that was a really good fantasy That was obviously like obviously I'm not into the teacher thing. I thought I was Whoa wonder woman gets me to the ceiling. That's how I that's how I measure fantasies It's like, well, that wasn't fucking as cool as I thought it was. Oh, wow. Look, babe. I shot 15 inches Don't take a blue light in my bedroom as Would you paint here with a bunch of Bunch of fluorescence you drew your name on the wall with that No, man, but a little girl, you know little girls will just fucking melt you melt you totally differently Not better. Not worse. It's just it is what it is, man It's just a little different everybody says my all my best friends have all girls It's like two or three girls each one of them and they all tell me the same thing like it totally changes you man I'm like, oh, dude, I'm I got my two boys though my two little monkeys Now how do you manage it right now with the traveling and getting on shows and do all that like is your wife work or she does Yeah, she actually has her own business too. Um, she is in the beauty industry She still cuts hair part time. She managed she was like high up on a very, uh, big corporate, um, hair chain I guess when I met her and her career was super cut. Oh, yeah, right Some some east coast company fancy bubbles. I guess was was who she was working for but yeah, so She was I know that guy her career path was just skyrocketing when we met and then she got pregnant Horrible pregnancy like super sick, you know fucking dead to the world the whole time and uh So her career kind of got put on pause. She became a full-time mom for a period of time for about two years I was starting a business kind of on the tail end of that And uh, when we had her second one, she felt decent enough to go back to work So she missed it, right? She was like, I miss, you know, my clients. I miss cutting hair I miss doing that stuff, but she just was like, I can only handle part time So she's been part time Um, since we had our second one, but then she recently over the past year started her own Like eyelash extension business. So she does that big business by the way. Yeah, dude. She's killing it man She's booked, you know, she's over over subscribed or whatever for uh for like months So she's doing that but dude managing it all is like another thing I'm passionate about because this is really tough Right, I mean when you have two kids and you guys know and when you're trying to build a business and Justin I think we talked about this when you came on my show, but yeah It's it's one of the things that people don't see enough of right the behind the scenes, right Everybody thinks it's all rainbows and fucking instagram filters and shit. It's not right It's it's a lot of sacrifice. I mean for me to get to the next level Whether it's even something is you know coming out and seeing you guys taking a flight being gone for two days Uh takes a team effort. Yeah takes a huge team effort. So with two little kids, obviously, they're not independent They can't do anything by themselves So my wife God bless her. She takes on a lot of the responsibility, right? She lets me do what I need to do whether it's recording podcasts whether it's business for the fitness side of things um and So important. Yeah, I mean without my wife. I mean obviously she's just as responsible for your success as you are Oh 100% yeah, dude. It's 100%. I mean there's no nobody's And you know initially it was a struggle because obviously you get thrown into the the new path of being a parent You're like man, I'm fucking doing more than you and she's like no i'm doing more than you And it's like that initial struggle, right, but then you realize man We're both just out here trying to do the same thing like take care of our kids provide for the family Um, but it does take a lot of planning I mean, I think anybody who's uh aspiring entrepreneur or Who has kids and is like man, maybe I should have a side hustle or something like that I would say the biggest mistake I made was just not being really well planned out like just I mean It's great to take action, you know aim fire shoot whatever the fucking thing is just take action But you also if you have a lot going on and responsibilities with family you need to plan it man That's you know, I sit down. I spent a lot more time. I would say planning now than anything else Like just mapping it out efficiency is everything efficiency. Yeah, you have to get to that place And it unfortunately does come with scheduling And which is something I used to like never do and I was just like I would just stay at work You know, I'm just gonna stay here all day because eventually I'll get stuff done But you really have to like manage your time effectively and you know use that to your own advantage because You don't have that excess time to burn. Oh, it makes you better I think I think it can make you better or it can make you fail But you but it makes you better because you have to be one thing that I learned Is just to make peace with What is and what I mean by that is when you're in this, you know State of planning and chaos and the kids and work and I'm traveling and all this other stuff You can either hate it or you can make friends with it You're in it anyway And so a mind game that I'll play with myself is I'll say, okay What if this is how it's always going to be what if it'll never change? What if it never gets the point where you know, I can make this much so I only have to work this much Or what if it's always like this? Let me pretend like that Let me just imagine that and make peace with it and it makes things a lot easier versus being in it and like Fighting it like oh, this is I'm too busy. This can't happen. I'm traveling too much I can't because then it just you're making a nightmare of what the reality is what you can't change Now just say that you you said uh That there was a time where she when she first got pregnant that and her career was kind of booming and taken off She had to back off of that and the obviously come home raise the kid You were also the same time trying to launch something Did that put a lot of stress on the relationship? And was there any animosity from her with with you with having to leave that for you to pursue your dream 100% dude? Yeah 100% Coming from generations multiple generations of divorce another thing that keeps me up at night or did keep you up At night was the potential of divorce. It happens more than it doesn't right and today's especially western culture now She is 100% afghan So her her ancestry is 100% from afghanistan and she lived in germany up until she was 15 And then so she came to the united states when when she was 15 and she's been her ever since so she's been here for about a decade and a half um But yeah her side of family is much more About marriage about loyalty right and so there's no like there's no divorce right? It's like hey, dude You're fucking married. That's it. You know you miserable enjoy it. You're gonna be married, right? And so From her perspective Yes, there was animosity and there was struggle and man We fucking fought a lot right and we went from not fighting at all to fighting a lot And so there were moments where I was like damn dude like here we go. This is what happens You know what I mean? Like oh now I know why people get divorced But I would say you know, we're fortunate right to where we do compliment each other And I think at the end of what feels like world war three with some of these fights There is learning from that right there is saying hey, we fucked up right like I fucked up or she says I fucked up and we do we do come together and we build from that But it would do it as far from easy man Like I I laugh we joke around all the time about some of the the instagram or social media couples that we see who it's all like Holding each other up over, you know the balcony and ocean and shit and it's like dude It's not like that man I mean if we could paint a real picture of what it's like we you know we would and it's like hey Sometimes it's just shitty man and you just got like you said I love what you just said by the way That that like hit home for me If it was always like this, you know, am I gonna be okay, you know, and that's a great exercise because that's the truth Like that's really how you have to look at it. What did you what did you learn about yourself during that process? You know what is I mean sounds like especially a man who went through Loud fighting things like that. I know how I react in those situations I'm probably a little bit different than the average person when they get put in that What did you learn about yourself when you went through that? Well, I'm a huge introvert, right? So I I enjoy silence. I enjoy but you don't come off that way by the way Yes, it takes practice, you know, I if I have my way I'd be you know, like the laptop warrior I'd be on my computer doing work from some remote location by myself listening to you guys or joe rogan or some shit You know, like that's like my perfect day But with my wife, she's the opposite she thrives off of interaction and talking it out And so initially I realized him like Uh, and I don't know if you guys have read the five love languages Yeah, we talked about that book So what I learned the most was what my what my wife responds really well to you know And what I respond well to so like words of affirmation for me is fucking huge, dude Like if my wife tells me do you you know, I listened to your podcast. It was so awesome Oh my god, like I feel like I just like came you know what I mean? Like yes, you know Exactly, but with my wife it's it's affection like that's the big thing and then also doing acts of whatever it's called acts of I don't know what kindness kindness acts of kindness. Yeah doing things and also Just chores man just doing things around the house my wife like it's like her birthday You know if I do the dishes and so through all that, you know, we were fortunate Me being so plugged into learning and all that thing all those like books and whatnot I read that book and she did too and that was an eye-opening experience for us We realized we were trying to communicate with each other the opposite of what we respond to You know what I mean? Like hey like you know me telling you you do a great job Babe at work for her was not doing shit. You know, she's like dude I don't need to hear that. I'm a great mom. Like that's not doing it for me Take the trash out You know and for me it was like babe I just need you to tell me that like you saw my instagram post and it was really cool You know that was it, you know, that's all I needed And so we started to work on that and it's just been you know I think a commitment to understanding that we know very little right And that we need to continue to keep our minds open about what marriage really is about And to work together and communicate a ton man Like we need to be talking all the time about what's working. What's not, you know Reassessing like are we doing the right things? I watched this interesting video on youtube It was a really fascinating one. I hope I can find it because I know people gonna ask me What the which video it was but there was a I think it was a sociologist He was talking about marriage and it's in its role and how it's changed And some of the factors that have contributed to The dissolution of it or at least the destruction of the of marriage because you you're right The statistics now show an incredibly high Divorce rate. It's it's by for all intents and purposes It's falling apart and what they said was and it was a woman what she said was That Marriage is used to mean A partnership like we're partners. I do my thing you do your thing where partners were raising a family That was the priority and then it started to change where it became I'm marrying you because you fulfill me and you're marrying me because I fulfill you And she said the reason why this is a problem is the expectation nobody can fulfill you but yourself And marriage is a partnership, especially when you have children And so I watched this video fucking blew my mind because it's like, you know When you're with your spouse if you guys understand that your partners first like okay We got to work together to get this family to succeed So we're that we're a team and no job is less important than the other We're doing this together like we're part of the same team and then the second part is if I feel unfulfilled I need to be able to fulfill myself on my own because that's a good practice anyway You shouldn't have to or not only should you not but if you depend on someone else to fulfill you That's codependency and that that's dysfunctional And so I the video just blew my mind because I think a lot of not all because of course There's a lot of shit that goes down But I think a lot of the divorce is from people being like I'm unfulfilled with this So I'm just gonna leave and it's like you could go and have your own Life and fulfill yourself and also work on your partnership at the same time I think to understand that people do change man. Like, you know, my wife isn't the same person She is today is when I met her right? I mean things have changed which is good. It's a good thing Yeah, you want to want to be the same person. Yeah, we actually think about it like holy shit I don't want to be the same person I was, you know, so why would I expect, you know, any different from my wife? You have to you have to appreciate that, you know, because I look at it as now to I get to experience a lifetime Of evolution with this person, right? Like who is she going to become? I'm excited to see who she becomes and vice versa, right? And the partnership is is exactly what it is and it's you know, it's an intimate partnership But it's one that, you know, like when you look at okay, here's what I do Here's what she does and you start comparing and saying wow I should get, you know, bonus points for doing this shit And you know, she should get negative points because she said that like you can't keep score man Like even scores like the worst thing and I did it initially because that's just like, you know, I'm new to this I don't know what I'm doing. You guys have been together for a long time now Have you have you put together or found some relationship hacks to help keep you guys really connected? So this will be a good one for business owners, um, and you guys can probably relate But what we do now because with kids it's almost impossible to get date nights Um when we want one right because like a friday night, you know, a lot of the young babysitters They're like out doing their own thing and her parents they like to go out and they live down the road from us So they're they're there for us when you know when we need them, but we don't want to abuse that right So what we started doing is these day dates, um, which is we just cut out of work completely You know, it could be a random day a wednesday or whatever and we say hey We're gonna set up babysitting for you know that night and we're gonna spend from early morning We drop the kids off at daycare to however long we want to stay out to day drinking is the best Yeah, and really just you know instead of like the typical, um, you know night night date or whatever Where you have to wake up really take care of the kids the next day It's like hey Let's set aside the things that we put so much effort into which is work and career and building a business and turn off social media No phone, you know unless someone needs us to get a hold of us for the kids and just go do something together for an entire day That's fucking brilliant. Dude. That's what I do man. It's actually brilliant save my fucking marriage I'm not gonna lie to you because We were reaching a point with two kids under the age of two at the time Right because my son was a year and a half when my youngest was born We were like do we get no time with each other like it's scary You start looking at when was the last time I had sex. It's like fuck. I don't know Like that's not a good thing, right? Yeah, and so, you know, the things we enjoyed Doing together when we first met, uh, most of what we realized was just like daytime stuff like simple stuff Go grab lunch like go to the movies You know go walk around somewhere go hiking And so we started to do that and we just scheduled that now once a month at least we have a day day no work no phones Go do something we planted ahead of time and we just knock out something we want to do that's life changing from that Be doing that. I mean we we have sort of planned A way that like I don't want her to always identify as mommy, you know And so for me like to get her Time to hang out with her friends and then come back has been like game changer as well So that way she feels like you know, like When you could just let your head down be yourself and like kind of revisit like who you are and then come back and then she It like fills her up. Do you tell her just and do you go to your wife and say hey, listen Friday? I'm gonna watch the kids. I want you to go out and do yeah Oh, that's gotta be amazing. I'll do that and then I'll do that every now and then she'll go to like Cabo with her girlfriends or whatever and I'm just like, yeah, dude take, you know, four days or whatever I'll handle it. Sometimes I'll do it, but it's not like you do this Then I do that, you know, I'm just like I know it just benefits our relationship doing that Yeah, you have to invest in and your spouse, you know, I think uh I think you have to do it without any expectations in return, you know, that was the big game changer for me You know, oh, yeah, babe. I'll go watch the kids. You know, you go get a massage in my mind Though thinking well, I fucking better get a guys night for this shit You know what I mean? Like that's not gonna work because she may not be and this is kind of like you said You have to understand that your individual thought process and her perception and all those things might not match Right. So if I say hey go on a girls weekend trip With the expectation that when you get back, you're gonna jump into mommy mode and let me go do my thing for three days That might not work out like it's us. It's actually a self. Although it sounds logical It's a self defeating way of thinking because The reality is if you're truly partners, you live together and you have two kids together, whatever That that if that partner of yours is more calm If they've got, you know, if they feel better about what they're doing If they feel like they were able to spend some time away and now they really want to be there To do what they were doing with the kids on that benefits you also So it's so it's a self defeating thought process to think oh when you get back I'm going to do my thing and we're going to do tip for tat because it Reality it benefits both of you either way like if I if I'm stressed out and you know if my girl says Go relax man. You're really stressed. You've been working a lot and I come back She's going to benefit from it too and vice versa You know, so it's really you have to look at it that way. Otherwise it becomes this It's you know, this whole like we got to be equal on everything mentality Has really gotten distorted with couples where they start to do that where I spend this much money You spend this much money. I earn this much money. You earn this much money. I do this task You do this task never never in a million years will it work that way? No no business No successful businesses ever on that way no successful partnerships ever worked that way Nothing's ever worked well that way and I would encourage anybody too who's listening I mean who's going through this stuff is this is not something that comes naturally to us, right? This takes a lot of work and it does take a lot of practice like you have to be very self aware, you know Am I setting expectations? Am I, you know, even in subconsciously am I like expecting something in return for this? Am I investing in this hoping to get a positive return on my investment, right? The partnership A relationship is is one that is selfless, right? You need to think of it as Hey, it's not her responsibility for me to be happy, you know I need to take the bull by the horns and commit to happiness or I need to take the bull by the horns If I need something I need to communicate, right? I can't just expect her to read my mind Or or reciprocate and say hey, yeah, you gave me a massage now I'm going to give you a massage like that's not how it works, dude Like and as soon as you work on that and actively map that out and say hey This is what I'm really going to focus on like I I have it in my phone as a reminder I have like hey, this is how many times I want to hang out with my wife this year Like it's only because I want to get better at it. You know, it's not about being robotic and shit It's just like I just really want to measure this stuff. It's what doesn't get measured doesn't get managed Right, so you have to do that. What do you think you what do you think you suck at like as far as in the relationship? What do you always feel like it is your Achilles heel or you're always Yep, this is an easy one for me because uh growing up and you might be able to relate, dude But uh, I felt like I was an island, right? So I I felt very secluded very on my own I felt like my parents were fucking nuts and like they're not from here Like I'm the normal one, right and they don't know what they're talking about And so I would hide a lot of shit from them because I wouldn't want them to give me their opinions on it I wouldn't want them to get jumped out my throat. I wouldn't want my dad to freak out And so I've developed this habit of not telling everything that's not lying It's just not telling everything right like maybe just not sharing a success story or maybe not sharing Something that I'm no mountain. Yeah, no mountain at all. It's just I'm so used to keeping it inside, right? I'm so used to harboring my feelings or my emotions or my successes or failures And so, uh, my wife is opposite. She loves to share everything like she's just all about just expressing what's going on And I suck at that, dude. I'm the worst and so like it's it's really awkward Like when she finds out something that may be good or bad happened and you didn't tell her You know and she's like, dude, what the fuck? You know what I mean? I thought we were partners like what's going on and I'm like, oh Damn, I suck. Does she take a personal sometimes? Absolutely. Yeah, yeah, absolutely. And that's but Once again, you know, it comes down to her understanding too that hey, Josiah's not perfect Right. Josiah's he needs to work on this and it's my decision to be there to help him to help work with him on this What do I got to do to help? I mean, it's my responsibility to own up to it like dude. Yeah, I fucking suck man My bad, you know and get better next time. I think I'm I had the same thing too only I believe my girl struggles with the same thing too So we're we understand that part of each other. I feel like your girl's kind of psychic though, adam She does that she does that power. That's why you're so good at gambling. Yeah I wish she would help me with that shit All she needs is a little sage. She's that black magic for some good. God damn it Yeah, no, I I struggle with the same but part of mine too I think is a little maybe you're like this too because I can I can totally relate to the Harboring feelings and keeping stuff inside, but some of mine is just I'm fucking scatterbrained Like there's so many things that happen in a day that sometimes I literally forget like yeah for me to recall like all these different Phone conversations or interactions that I had with people and then to tell that story You know, I'm an open I'm an open book if she asked me or she brings it up I'll tell her whatever she wants here, but you're right There's sometimes she'll hear it on the podcast and then she'll get mad at me because she'll be like How come you didn't tell me that story that happened to you last week? I'm like, well, I just tell her like I know you listen to the show That's that's I that's I pawn it off Dude one one thing for me that I kind of figured out about myself was that you know Since I I'm technically an introvert right and all day long. I'm interacting with people whether it's business clients Uh coaching whatever right my team. Where's you the fuck out? Yeah, so you get home? Guess what I want to do nothing exactly. Yeah, you don't guess what I don't want to do talk So like it's not that I don't want to share shit, but it's like dude I just exhausted all the you know personality that I have for the day I'm done. Yeah turning off. So I got a good question then for for someone who is you know Self-aware enough to know that you tend to want to keep things inside and not necessarily share them and now you're literally Part of your your living or your job is to share and talk about things How has it accelerated your growth as an individual has it brought more awareness? Has it been like what are the challenges and what are the the awesome things about it? Yeah, it's definitely accelerated my awareness about who I am And also it's accelerated my awareness about what people respond to Because when you start sharing things and you start talking about you know, you're what you consider to be your deepest darkest secrets or fears and whatnot You know, you start to get some hate you start to get some Tribe that starts building around that which is pretty crazy People start to really relate and they start opening up to you and just sharing things that you're like, whoa, dude Like that's crazy. Like I you know, I wasn't expecting that you start impacting people on a real level I mean people have told me that because of our programs and our coaching We've literally saved their life saved their marriage saved their kids I mean and you started thinking damn like, you know Maybe the secret and I don't know you posted something about utopia or something today I believe and a lot of that is just about You know, how can I be just a human right? How can I share the things that I go through? And just be a damn human being right and open up about these struggles because truthfully, I mean a lot of us have these things But for me personally, I mean it's it hasn't been easy. It's it's taking continuous practice I still have to really take a look at like, what am I putting out there? Is this valuable? Am I actually helping someone or am I just giving kind of the the standard health and fitness stuff? Or am I going deeper right am I Taking it down further into different levels where we're actually uncovering Why people need these things why people are driven to do certain things? Why I'm I'm driven and share the struggle share the experience to share the victory so that We impact people not just on a surface level, but on a deep mental level as well But yeah, I mean, you know, like I said, I think the big eye-opening experience for me was when I did open up I and I was speaking in front of guys, you know, 200 men all mostly older than me with kids And I was sharing my experiences. How many tears I saw in the crowd, dude Like I was like, dude, a lot of people deal with this, you know, it's not just me, you know It's not I'm not the only one who thinks damn. I had a shitty dad. How am I going to be a good dad? You know, how am I going to run a business? I never learned how to do this, you know How am I going to be a good husband? Am I never learned how to do that and you got all these people Out there who are like, yeah, dude, like I feel that way too And it just takes the courage to open up and it does it was a talk that I watched by Jordan Peterson It's you actually talked about one of the quotes that I kind of referenced in in that post that I did but What he was saying, he was saying he was talking about how difficult it is For people to take care of themselves as if they were taking care of someone that they loved And he thought to himself, why is that so difficult? Well, when you really think about it, it's obvious Nobody knows you as well as you do and you know all the bad shit you've done Everything every little thought every little selfish thing every little and all of us are fucking terrible people If we really narrow it down and think about that we all if you add that all up You how can you love yourself? I know when I'm lazy. I know when I'm Narcissistic, I know when I say things to hurt someone I know when I've stolen or when I've hurt somebody or whatever I know every single little intricate detail about myself But when I look at other people, I don't know those things in fact for the most part What I know and because that's all people want to show you is the good stuff And so when I compare when I compare that to the other people It's going to be impossible for me to love myself And the reason why you saw tears in the crowd is because you're sitting here Spilling it out every person that crowd is crying Maybe partially because they're empathetic to you but partially I think because they're empathetic to themselves And they're like holy fuck. I'm not alone and wow I need to be able to forgive myself and whatever and you know It's funny because talking on a podcast when you I think when you when you're on a pod At least this happens for me and I don't know maybe you can echo this Josiah But when I'm on a podcast because I feel like it's a higher purpose like I'm trying to help others with what I'm saying I'm way more open and honest. Yes, then I am I'm surprised some of the things I say. I'm like, oh my god. I fucking say that Can you guys edit this shit out? No, but like you're right because when you when you when you're doing it Like I said in the beginning it was a labor of love It was because I wanted to you know selfishly obviously Hear from really intelligent people things that could expand my knowledge base But also have a platform for others to learn and to hear these experiences so they could get help With you know health and fitness obviously being the number one thing but other things that lead, you know Down crazy roads with all sorts of things that we all struggle with But yeah, dude, I mean the talk about you know the Jordan Peterson factor with helping others You know, I still come back to the whole idea that it really does take practice, right? You really need to think about like, hey, why you know, why am I not doing this? Or how can I be better and just measure it because it's not something that comes naturally to a lot of us No, who's been your like favorite or most impactful guest so far? Have you had anybody on your show so far where you're just like you left the interview or the conversation? Yeah, uh, actually hasn't released yet, but it should be out this week. Um, this guy named anthony trucks I don't know if you guys who know who anthony trucks is a former nfl player Um, but he was actually an orphan Him and his I believe it was three siblings Were in foster care up until he was about 15 But not your you know nice foster care. I mean these these kids went through Hell I was in tears listening to his story because I I was like man, you know, just when you think you had it rough It's like you hear some of these stories, dude and you're you know like One that he shared with me and you hear on the show But you know these these people these monsters who had them in their custody Uh would put them in shopping carts and push them down hills Just watch them fall out and laugh these little kids, you know, like I'm like, dude It got me angry, you know, it got me sad and all these emotions But his story and dude where he is now is incredible like his positivity Is just mind-blowing like he's such a good dude. I and I've known him now for a little while Uh, but it was just I opened because he's a he's a father now. He's uh, a husband successful business guy He's been in the nfl. He's owned multiple businesses And just his early childhood experience with no parents at all And then finding a way out and having success man. It's just it was incredible You know what I like for you to share a little bit about because recently I've done a few interviews or been interviewed on some shows where guys are a little bit younger And getting into the podcast world getting into this social media business world and I feel like there's um There's a there's a misconception right now of what that looks like And I I feel like we've met a lot of people that we've interviewed that Don't have this they don't have millions of followers on instagram They don't have millions of followers on youtube. They fact their network looks pretty small But have a very successful business and then I've met the flip of that a lot Which is guys and girls that have a million followers or hundreds of thousands of people in their network And they don't make very much money at all Shed some light on your experience with that and what you see and what it's been like for you Yeah, man. I think initially Uh when I got into social media My wife will tell you a hilarious story right like when she met me She knew what instagram was all about but I had no fucking clue like she used to make fun of me Like why are you what are you doing dude? Like you want to make money off instagram? Like you need to chill out Like you're not doing anything right And so uh over the past like year and a half with social media Obviously there's been this whole desire from you know And everybody kind of shares this you see what people get marketed to and you know these business Gurus who talk about hey, I'm gonna help grow your instagram to 100 000 followers or I'm gonna show you how to make six figures In 30 days and all this stuff Anytime you're you're running a business that is service-based, right? You have to understand that it's each individual person that comes through your virtual doors Is really important, right? You have to put the people and the customers or the potential customers As your number one priority, right? assuming you have Business system that makes sense assuming you have operations that can handle, you know Customers and you know how to operate a business Every person that comes to the door whether you have 10 followers or 10 million followers Um, it's super important. So we from the beginning put an emphasis on Every person we interact with we want them to walk away from that experience being wild right like hey Josiah he gives a shit about me right like he answers my questions. He's there He's the man or his team whoever is representing my company Gives an experience is unforgivable, right? And so I stopped giving a shit about how many followers I have I mean I I just closed down an instagram account that had like almost 20 000 followers And I started a new one because I wasn't happy with the direction that account was going I wanted mine to be very personal and very interactive and it just wasn't that with that account So I shut down that old account and I said I'm gonna start anew because I really want my account I don't care if I have 2 000 followers initially or if I never get to any amount of followers And I just have 500 people as long as each person who interacts with my page or my business and any facet Feels like we actually give a shit, right? We actually are trying to help you because we are like we actually are and that's the thing I think Because the metric of number of followers is so clear and obvious when you turn on instagram That people think that that is the metric that that that is the most important one How many total followers you have that's going to dictate your success It's not in fact, uh, you talk about having an account with 500 followers You know how many businesses would die for 500 customers, right? So really it's not about the number. It's about the connection you make, you know with these people We know, I mean I could list several pages that are in the hundreds of thousands and they don't do anything There's a lot of pretenders. I mean there's a lot of uh business There are people who just don't know how to operate a business who are great with social, right? They know how to market themselves or they know how you know the angles to take and all that cool stuff They just don't know how to take, you know, uh an interested person into a customer They don't know that journey how that works, right how to build trust. I think that's more common than not Oh, absolutely, man. I mean look around if it wasn't we'd all be like damn Look who's driving that Lambo look who's driving. I mean, it's just not common, right? I think it's more common than anything else to be self-absorbed because it's just natural Human inclination to say hey like I care about me. I care about what I'd like to see, right? Like I'm gonna post a picture that I think is cool Versus like, you know, we're big on planning around YouTube right now because we see accounts like you guys who have success And we're like, what do people really want to see, right? Do they want to see me changing fucking diapers and driving my kids to school and vlogging? Maybe the younger generation associates vlogging with something they want to see But most of the time people just want something they can take away, right and actually utilize they want something that's Actionable that helps them that goes oh light bulb goes off. That's how you do that, right? So I think if you put an emphasis on How can I help? Versus what I think is cool, right then you're going to be light years ahead of the competition now I'd be lying if I didn't say I would love to have a million followers on instagram or whatever, right? I mean, I have a lot on facebook, you know, I think we're nearing 20 000 likes or something on my page Which is okay, but that doesn't mean I'm going to be successful in business The habits that you need to have when you have no followers, you know when you have 5 10 I think I don't even know we have notes like 13 or something on the new page, but The habits you have when you have low followers in the in the integrity that you have That's going to dictate what happens when you do grow because we'll eventually be huge. I know that But I'd like our team to have extremely good habits now to where every person whether we have 10 or 100 000 Goes dude true transformation decide his team. They get it man. They're so awesome They take care of me. Well, I think of it even treat even differently Like you said how figure out how to help people I think of it in terms of and it's the same thing I just use different verbiage It's uh Your value what kind of value do I bring to the marketplace if my value is my images Is my pictures then the price people will pay for that value is to simply follow me Which gets me nothing it gets me zero. I make nothing off of that If my value is my content what I can produce my advice my whatever Now the market value increases because it costs more To get that so if I'm making that connection with people and people are following me Not for my images and I'm not saying images don't matter because images do matter But that's not why they follow you They now They the market value that is much higher if I want someone to assist me with my whatever fat loss I know that's going to cost a certain amount if I just want to look at someone's pictures Social media has brought the market value of that down to zero To the point where you used to have to buy a magazine for that now you don't it's free So if that's all you're focusing on you're going to work for free You can get a large following, but you have no market value. So it's going to be free Yeah, you're going to win the popularity contest But you know the bank account or whatever you're trying to do as far as your legacy or your You know financial security or whatever it is your passion you want to work and do what you love That comes down to like you just said the value You know how much time am I saving people how much, you know, am I improving their self-confidence? How much am I improving their health? Those things are what's going to end up dictating how much you can charge how successful your business is And I've learned I mean like I said, it's been a learning experience for me I thought well damn if I get, you know, 20,000 followers, I can just put out this ad and people are going to fucking buy That's not the case at all It's really you know, I've my business is bigger now I mean it's growing month by month, but it's bigger now and I don't I could care less I mean I look at the metrics, but I could care less about the number of followers I have because I know with what we have in place and our customer support and the things that we do as far as providing value I know that's going to dictate growth. Right. That's what's going to get the job done 100 of the time Now looking forward if you look ahead in the future Where are you going because I mean yeah, you're in fitness. That's primarily where you're at fitness health and wellness but you're also in Growth you talk a lot about Other issues that are I guess that you can always put them under the umbrella of total wellness, but they're really not fitness Right. Yeah, where do you see yourself going moving ahead? Yeah, I mean we're in talks right now More in the health space. I hired a doctor a phd and nutrition actually to come on my team Because my desire to help people with the mental side of health is a big one I had an uncle recently commit suicide And that scares me like crazy because I have two little boys I know they're going to grow up in a much different world Then I grew up in so my passion is kind of two-fold one On one hand, I have the generation that I'm a part of right. I believe we're millennials I guess technically I'm a millennial. Is that what they call it? I think so, I don't know What year were you born 85? Okay. Yeah, I think you are. Yeah technically I believe I am maybe that or generation x or some shit. I don't know whatever it doesn't matter My point is yeah I there's two sides of spectrum, right? So I have the side of the spectrum where it's people like myself my peers Right guys who want more out of life and women mothers right who can relate to my wife who go You know, I don't know where to start Um, I want to have a better life. I just I want to be happier But I don't know what to do Maybe I you know, we push them towards maybe just take care of your health and fitness right as a stepping stone to Improving your life. That's one hand, but I also have this passion for the younger generation too Because partly because I'm a dad right but also because I go well I want to have a resource for specifically young fathers who go I don't know the fuck I'm doing right like I I'm like surrounded by social media I'm surrounded by all these like, you know Highlight reels and the jones is trying to keep up with them and I'm kind of lost I don't know what I should be focusing on as maybe an aspiring entrepreneur who wants to be a good dad Who also wants to be in shape having resources for those people so figuring out where is their attention, right? That's really what I'm focused on right now. So it's podcasting for sure because I think that eventually radio is going to be gone and it's going to be straight podcasting And I do think too that visually Being on youtube and whatever other platform allows you to do video is huge with connecting with that audience So our business is really focused on Okay, what can we do with our peers right my age group? And then what can we do for people who are 10 15 years younger than us that are coming into this Our world right being introduced to us so they can go okay Well as I become a man or as I grow into an adult and I start to have all these responsibilities How can I utilize health and fitness or how can I have a resource to Take care of all these things that I'm supposed to take care of right because I'm lost I see all these people driving Lambos and Tai Lopez saying this and that what am I supposed to do Right. So being a little more relatable keeping a little more raw and real behind the scenes Um, I think that's where we're headed man. I think being extremely transparent is the future I think that you have no choice the more. Yeah, you don't I mean but as transparent like when you So when I go, I don't know if we should share that you fucking share it like that's it You know what I mean? Like that's my rule now if I go. Yeah, it's kind of too much Share it because eventually it's going to come out and I'd rather be the one who's leading the charge than being like Oh, whoops. I missed the fucking boat. You know, it's funny The irony of that is when you're you're you know, you're scared to share something because you're afraid of how It's going to impact your your business or what people are going to think or whatever The irony of it is it protects you more often than not it protects you Because then you're so fucking real that Again, if something comes out or or if you have enemies or competitors people like you How they gonna fuck with you they can't mess with you because you already talked about that You already talked about you see that a lot. I mean the fitness industry especially you see people getting exposed Right and it's like well, dude, if you would have just fucking came out and you know Like if you would have just said hey, I stole your gym name, right? Like you wouldn't be looked at as a cornball now You know what I mean? Like you would have a little bit more like you would say, hey I got inspired by that. You're like, thank you. Like you inspired me to do this. Thank you, man Like, you know, there isn't any of that. There's just egos. Like no, I what are you talking about? I don't know. Fuck like, you know, it's like I err on the side of Okay, maybe I share slightly too much But then like you just said you can't say shit, right? You can't blackmail me for shit You can't say I ever did this or I didn't do this or I stole this or because I already talked about it Every possible thing dude, like you can't say oh, well, you know, I know he's not perfect with his wife I saw them out. They were arguing. Fuck dude. I already talked about it Like I'll be like I talked about an episode four saying Exactly exactly. I know we have a we have a lot of entrepreneurs that I know listen to the show And you're in a very unique place right now where you've already built a Successful business that can provide for your family. And I know you have larger goals and that to continue to scale that Um talk about some of one talk about some of the challenges with that and then also share I would love to hear what you think has been The most important position or person that you've added to your team to help accelerate that scaling process Yeah, I mean, you know along the journey of of being an entrepreneur, you know, I I flashed back to 2008 when it was my first Journey into it. I tried to become a financial planner I had this whole idea that I was going to be like the wolf of wall street, right? I was chasing dollars I was chasing status, you know, I was chasing Cure for my insecurity, right and I I crashed hard because the market crashed I was a 21 year old kid no rolodex nobody to sell anything but life insurance too and I was making nothing, right? I was broke as fuck and I was Living a life way beyond my means. It was a lot of mistakes, right? So I had that experience kind of in the past and so when I decided Hey, I really want to take the online fitness business and I want to get serious about it And I actually want to do it Um, there was this mentality that I that I had going into it that I didn't have with the financial planning And that was I know there's gonna be a lot of struggles I know it's gonna suck like more times than not it's probably gonna suck and I'm gonna question myself a lot And I probably have a lot of other people question me too But no matter what as long as I'm providing and as long as my business is growing and we're doing the right things And we see future growth and all these things coming down the line I'm never gonna give up Never like no one can do shit. You have to fucking kill me to give up, right? And that mentality has served me well because there's been many nights where I've cried with my wife I don't have mud. We're not being able to pay the bills. I can't pay payroll I can't pay for my you know, this that or whatever over the past few years And I've been like that that might be it, right? Like I've lost business partners. I had business partners who will remain nameless That fucked me right and despite those things I said, you know what it happened for a reason. It's cool. I'm gonna continue on where so anybody listening who's like Damn man, I'm struggling or whatever like you have to have that commitment because I think without commitments It's just something if you're just doing it to say hey, I want freedom or I want a paycheck or I want the status It's probably not gonna work. You have to have a commitment something bigger than that for me. It's A commitment to just me as is who I am who I legacy I am when people show up to my funeral like what they say right like Josiah did this he impacted me in this way So that being said, I never want anybody to go. Well, you know what? My dad used to be an entrepreneur and fuck man. He gave up like he he struggled So he said fuck and he went back to wearing a monkey suit or whatever, right? And so that drives me Couple with that. I think it's so easy to get distracted, right? It's so easy to With all the noise and all the marketing and the ads and everything that's probably partially why zuckerberg is shutting the shit down Is that we're bombarded with Just temptations, right? What do we want? Well, we want to be successful So these ads who go I'm going to teach you how to take your online business From zero to six figures in 30 days like it's so easy to get distracted by that It's so easy to fall into the trap of well. Well, this isn't working great So I should try that and I'm gonna try this and that and like before you know, you've made no progress on anything So avoiding those distractions just being strict like trying something until like see it through like just see it till till completion, right? That's been a big thing as far as like What about a position or a person that you've added to the team? Yeah, I think it's been the biggest help as far as scaling Absolutely. I think the biggest lesson I've learned in the past year and a half is I'm not good at everything, right? I'm not going to be good at everything. I can sit on take courses. I can go to mentorships. I can join masterminds I can do all that but I'm never going to be good at everything. What am I really good at Connecting with people coaching, right? I'm really good with podcasting. Those are things that nobody can do for me I'm good at writing blogs, right? And I also enjoy those things. So that's what I need to do Everything else I fucking hire someone right because otherwise Sure, I might be bootstrapping and trying to get through it and save expenses and building a business While I don't have all the resources to hire 20 different people But when I know there's a specific need that we have and I'm not good at it I need to at least Find a way to get someone on my team that is the number one hire I've made so far is a phd in nutrition I'm seeing as dr. Adrian Chavez and uh, I brought him in because I really wanted someone on my team who was passionate about the health side of things. It's not that I'm not It's just I'm not a phd in nutrition. I don't know everything about cancer I don't know everything about health and wellness and all those things I'm passionate about helping people with it But I don't know everything about it and so I brought him in and it really just I mean our business I would almost say doubled overnight, especially with our front-end product simply because we had a whole another piece to it that so many people need Right and they're looking for But there wasn't the combination of okay. Josiah knows how to get me ripped But then dr. Adrian also knows how to get me healthy. There wasn't that it was too like hey lines drawn It's either you're fucking trying to get six back or you're doing some gut health thing or whatever, right? There was no like You know together like this is a team effort. We're doing both Um, and I think it would it took a lot of courage for me to hire him because it was a commitment obviously to paying someone Uh before that it was just me paying, you know contractors like someone to do my graphics I'm going to do my website all this stuff. But once I hired him on in about a year or some change ago Um, it just opened doors to so many new ways to grow our business and understand that I'm not good at everything Like I'm not the expert on everything dude. And now that's Translated to me hiring, you know this past year. We hired 12 different people for different projects Um, and so they're all things that I suck at though And I think that's a step that not everybody's ready to take right away with entrepreneurship I think you guys know I mean straight out the gates. You don't always have payroll like ready to go Hey guys, I'm gonna hire someone for 60 grand a year. It's probably not gonna happen But as you grow instead of taking that money that you know deep down inside needs to be invested in people that Do things that much better than you in certain areas and saying no, I'll fuck that. I'm greedy. I'm gonna keep it Saying I it's not that great of these things. I need to hire people and so that yeah, it's a game changer, man Oh, it's very difficult. Well, it's been because we've seen you from Make some incredible changes in growth. I mean, I remember when we first, you know connected I think it was through instagram and to see where you're at now with everything It's pretty fucking cool, man. It's really inspiring and you deserve every bit of success that you have now and you're gonna have in the future Um, so uh much appreciate it. Thank you. Definitely. Definitely. Thanks for coming on the show. Thanks for having me guys Excellent, brother. Thanks. 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